free case study: Monvick Teja's unbiased review of Adobe Target
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Adobe Target review
Monvick Teja
N\A at a consultancy with self employed
Creates rules, extensions, and workspaces for data analysis
Adobe Target can improve its reporting and dashboard creation. It would be beneficial to have clearer segmentation options with more dimensions and metrics available. Tracking and tagging users can become easier if there is an option to modify user demographics and provide default settings for e-commerce and digital marketing sites.
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