We performed a comparison between Looker and Zoho Analytics based on real PeerSpot user reviews.
Find out in this report how the two Embedded BI solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."It's quite effortless to navigate through various applications and review their updated data in real-time."
"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."
"From a developer's perspective, the way the functionality's being handled is great."
"We can centralize all our data models."
"It is a pretty stable solution because it is a cloud-based product."
"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"The product is easy to use."
"With Looker, I have experienced benefits in terms of usability and shareability."
"Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show."
"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."
"I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau."
"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."
"We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table."
"It provides insights into leads, information about the team and about various sales activities. The graphical representations in the form of charts is excellent."
"It's a very strong analytics tool."
"The integration interface is very easy to use and allows you to directly connect to a variety of APIs."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"The visualization capability of the product is limited."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"Integrations with other BI tools could be better."
"The product does not have documented material."
"It needs to be more user-friendly."
"Stability needs improvement."
"The integration with different databases must be improved."
"There should be more types of graphics available for use in the reports."
"In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."
"The solution does not provide call center facilities for customer support."
"They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau."
"The customer service and support for this solution could be improved by faster response times."
"The hourly pricing needs improvement."
"The navigation on the interface is not intuitive."
"I have a lower rating when it comes to Zoho Analytics. The tool has poor performance. It needs to improve the dimensions and measures."
Looker is ranked 5th in Embedded BI with 19 reviews while Zoho Analytics is ranked 8th in Embedded BI with 24 reviews. Looker is rated 8.0, while Zoho Analytics is rated 8.2. The top reviewer of Looker writes "The APIs are exposed at every level, so it's highly modular". On the other hand, the top reviewer of Zoho Analytics writes "An easy-to-set up solution that helps in the scheduling of reports and dashboards". Looker is most compared with Amazon QuickSight, Tableau, Google Data Studio, Databricks and SAS Visual Analytics, whereas Zoho Analytics is most compared with Apache Superset, Tableau, Microsoft Power BI, Qlik Sense and Amazon QuickSight. See our Looker vs. Zoho Analytics report.
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We monitor all Embedded BI reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.