We performed a comparison between IMImobile IMIcampaign and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation."IMIcampaign's best features are bulk upload and send and the ease of adding customers."
"The Journey and CloudPages and automation are all great."
"The tool's most valuable feature is its automation. We can integrate data with the Salesforce hub. Its Einstein feature tells us whether our campaigns are on the right track. It also helps with ideas."
"It's a software-as-a-service solution. Everything is managed centrally from the cloud. As far as I can tell, installation is relatively simple."
"You can schedule reports, there's a lot of supporting tools, and you have access to all that information."
"It has excellent lead and opportunity tracking."
"The most valuable features of Salesforce are the automation and the ability to create dashboards which provide a wider picture of what is going on."
"The most valuable feature of Salesforce Marketing Cloud is the seamless conversion of lead to opportunity, in relation to orders is good. That seamless connection is beneficial and simple."
"The tool is flexible and helps us with insights and reports. Salesforce Marketing Cloud has improved our organizational functions by creating an environment where clients and internal staff can access information about various solutions. For instance, clients can apply for different projects, and internal staff can approve them based on donor requirements. This simplifies communication between clients, donors, and our company,"
"IMIcampaign's ability to deliver to other countries could be improved."
"There could be easier tools to configure the product and to create landing pages to better handle large data sets."
"We have struggled to get resolution of support tickets from the Salesforce team."
"The product could use a little bit of BI in the sense of rule-based building."
"In a future release it would be great to have the ability to connect the data from social media and email marketing and have it in one dashboard."
"The solution can be difficult to set up for non-technical individuals."
"When you use your iPhone or Android phone, Salesforce is not as user-friendly as it could be. That UX needs to be improved."
"Marketing Cloud should change the script language that it uses because it's not good. It's tricky and difficult to develop."
"Technical support is good but could be faster, maybe more knowledgeable, and more customer friendly."
IMImobile IMIcampaign is ranked 10th in Marketing Automation with 1 review while Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 51 reviews. IMImobile IMIcampaign is rated 8.0, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of IMImobile IMIcampaign writes "Great bulk upload and two-way SMS". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". IMImobile IMIcampaign is most compared with , whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, Amazon Pinpoint and SAP Marketing Cloud.
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