Adobe Audience Manager vs Neustar IDMP [EOL] comparison

Audience Manager provides industry-leading services for online audience data management. Our product and services give digital advertisers and publishers the tools they need to control and leverage their data assets to help drive sales success.

The Neustar Identity Data Management Platform (IDMP) gives you that true, identity-based view required to effectively activate your marketing. And by “identity,” we mean a single source of robust, person-based data that has been securely pseudonymized to protect consumer privacy. Not just browser cookies, and definitely not mountains of outdated personal details. A cumulative legacy of customer interactions connecting past and present, known and unknown linkages, to build a singular view of your customer. A persistent record of identity that will improve the customer experience through relevance, personalization, and thoughtfulness across all channels.