HubSpot CRM vs IQVIA Orchestrated Customer Engagement comparison

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HubSpot Logo
1,046 views|650 comparisons
97% willing to recommend
IQVIA Logo
917 views|445 comparisons
100% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between HubSpot CRM and IQVIA Orchestrated Customer Engagement based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, monday.com and others in CRM.
To learn more, read our detailed CRM Report (Updated: June 2024).
772,679 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I like how you can track one account from marketing to closing the deal. For example, suppose you generated a lead through marketing, you can then track it through to when the deal is closed.""HubSpot CRM helps our company to organize and track a high number of leads easily.""The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.""The most valuable feature of the solution is its free version, where you can store around 10,00,000 records in HubSpot CRM for free if you have a business email ID.""The solution's greatest value lies in its online capability in terms of web content creation.""The ease of having everything in one place is valuable.""HubSpot CRM's most valuable features are that it is straightforward and it gives us most of the things that we need and it is easy to onboard with it. You don't need specific integrations with IT, which is very good. The learning curve for HubSpot CRM is quite easy.""The best feature in HubSpot CRM for us is the custom objects that we integrated. This allows us to include more information on the contact profile, company profile, and other details, making it easier for our staff to have all the necessary information before contacting our customers.Additionally, having all this information in a centralized place is highly beneficial for us."

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"I've found the customer 360 degree view to be valuable."

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Cons
"The only problem with HubSpot at the moment is the pricing models.""We found that automated emails were challenging to manage in the tool. While the feature allows you to create dynamic email templates, it was difficult to tweak and fetch data associated with different objects, such as contacts and custom objects.""We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside.""In HubSpot CRM there are many subscription models. Some things are limited compared to the subscription models. For example, I cannot track all the tasks that I have in CRM at once. I need to click on the specific deal to see what the task is. This could improve in the future.""An area to be improved in HubSpot CRM is its customization capabilities.""They need better UX or templates to change the mood or the look and feel.""HubSpot CRM could improve by reducing the price.""I cannot upload a long recorded Zoom conversation to HubSpot."

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"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."

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Pricing and Cost Advice
  • "HubSpot CRM is affordable."
  • "I do not recall the particulars of the licensing fees."
  • "HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."
  • "There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."
  • "There is a cost for the solution. However, I am not aware of the price."
  • "Pricing is based on the number of users."
  • "The price of HubSpot CRM is expensive."
  • "The cost of HubSpot CRM is less than the cost of Freshsales."
  • More HubSpot CRM Pricing and Cost Advice →

  • "OCE is less expensive than Veeva, for instance."
  • More IQVIA Orchestrated Customer Engagement Pricing and Cost Advice →

    report
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    772,679 professionals have used our research since 2012.
    Questions from the Community
    Top Answer:The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
    Top Answer:The pricing is in a midrange if you line up the marketing tools. It is worth the money.
    Top Answer:I mostly use it for CRM functionalities. I use it for online marketing automation, particularly email marketing.
    Top Answer:I've found the customer 360 degree view to be valuable.
    Top Answer:OCE is less expensive than Veeva, for instance.
    Top Answer:Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from… more »
    Ranking
    7th
    out of 172 in CRM
    Views
    1,046
    Comparisons
    650
    Reviews
    30
    Average Words per Review
    451
    Rating
    8.1
    38th
    out of 172 in CRM
    Views
    917
    Comparisons
    445
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    IQVIA OCE
    Learn More
    Overview

    HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

    With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

    Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

    Orchestrated Customer Engagement (OCE) is the next generation commercial platform from IQVIA. OCE connects sales, marketing, medical and other functions to harmonize interactions with customers. This enables life sciences companies to build trust and optimize performance in a way not possible with legacy point solutions such as CRM and MCM tools.

    Sample Customers
    digimind, easyrecrue, software2, subaru, suzuki
    Information Not Available
    Top Industries
    REVIEWERS
    Computer Software Company26%
    Manufacturing Company11%
    Marketing Services Firm11%
    Financial Services Firm11%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Government9%
    Healthcare Company9%
    Financial Services Firm8%
    VISITORS READING REVIEWS
    Healthcare Company31%
    Computer Software Company14%
    Pharma/Biotech Company8%
    Manufacturing Company5%
    Company Size
    REVIEWERS
    Small Business69%
    Midsize Enterprise12%
    Large Enterprise19%
    VISITORS READING REVIEWS
    Small Business42%
    Midsize Enterprise15%
    Large Enterprise43%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise10%
    Large Enterprise67%
    Buyer's Guide
    CRM
    June 2024
    Find out what your peers are saying about Microsoft, Salesforce, monday.com and others in CRM. Updated: June 2024.
    772,679 professionals have used our research since 2012.

    HubSpot CRM is ranked 7th in CRM with 39 reviews while IQVIA Orchestrated Customer Engagement is ranked 38th in CRM. HubSpot CRM is rated 8.2, while IQVIA Orchestrated Customer Engagement is rated 7.0. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of IQVIA Orchestrated Customer Engagement writes "Has 360 degree customer view but needs to improve workflow". HubSpot CRM is most compared with Attio, Odoo, Acumatica, Bitrix24 and Pega CRM, whereas IQVIA Orchestrated Customer Engagement is most compared with Salesforce Sales Cloud and Zoho CRM.

    See our list of best CRM vendors.

    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.