ServiceNow is a platform-as-a-service provider of enterprise Service Management software. It was founded in 2003 by Fred Luddy, the previous CTO of Peregrine Systems and Remedy Corporation. ServiceNow specializes in delivering ITSM applications and thus competes with BMC, Computer Associates, IBM, and Hewlett-Packard. It also provides a platform for forms-based workflow application development and thus competes with SaaS/PaaS providers such as Salesforce.com's Force.com offering. Slootman has specifically indicated this as a key corporate strategy in press interviews and keynotes at the ServiceNow user conferences called Knowledge.
Sample Customers
KiSSFLOW
KiSSFLOW has 1.3 million users and 10,000+ customers across 121 countries. The people who get the most out of KiSSFLOW are business leaders like department heads, senior managers, and process owners who want to automate repetitive processes. These people can set up and modify the application on their own. The interface is simple so that all the users in the organization can utilize it through the web application, mobile apps (iOS and Android), smart actions on Gmail, and email notifications.
Notable companies are Royal Caribbean, Dominos, Motorola, Danone, The Telegraph, Michelin, and PepsiCo.
ServiceNow
AAA, AstraZeneca, Becton, Dickinson and Company, Broadcom, Christus Health, Epicor, Equinix, GE Capital, Intuit, KPMG, Loyola Marymount University, OshKosh, Quantas, RedHat, Royal Bank of Scotland, Swiss Re, U.S. Department of Energy, Safeway, Yale University, and Zillow
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