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Aprimo vs OpenText Media Management comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

Aprimo
Ranking in Digital Asset Management
4th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Marketing Resource Management (2nd), Marketing Management (12th)
OpenText Media Management
Ranking in Digital Asset Management
14th
Average Rating
8.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of December 2024, in the Digital Asset Management category, the mindshare of Aprimo is 16.8%, up from 10.8% compared to the previous year. The mindshare of OpenText Media Management is 2.9%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Digital Asset Management
 

Featured Reviews

YasserAli - PeerSpot reviewer
This provides all-in-one media management for images and videos
The solution is not very user friendly, and if you're coming from a conventional enterprise content management background, there is a steep learning curve. I think it should make itself more discoverable to technical people and that includes the documentation which is lacking in terms of ease of use. I'd like to see some right to left languages as an additional feature. We have to integrate with third parties in order for Arabic to be recognized. It would make a big difference to have that included. It's something that a lot of the competitors are doing. OpenText is lagging in that regard. We're based in Egypt and unfortunately we're unable to implement the full functionality of the solution and get the best out of the product.
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Top Industries

By visitors reading reviews
Financial Services Firm
25%
Computer Software Company
13%
Healthcare Company
8%
Manufacturing Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Comparisons

No data available
 

Also Known As

Teradata Aprimo
No data available
 

Learn More

 

Overview

 

Sample Customers

AT&T, Bank of America, Ubisoft, Splunk, Pacific Life, Cigna, Asos, 
Marks & Spencer, Minneapolis Institute of Art, Argos, News UK, Rosetta Stone, Tarkett, DDR Corp., PBS
Find out what your peers are saying about Adobe, Cloudinary, Box and others in Digital Asset Management. Updated: December 2024.
824,053 professionals have used our research since 2012.