Google Data Studio vs Microsoft Power BI comparison

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1,697 views|1,831 comparisons
90% willing to recommend
Microsoft Logo
20,208 views|16,855 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Google Data Studio and Microsoft Power BI based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Google Data Studio vs. Microsoft Power BI Report (Updated: March 2024).
772,649 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I find it favorable regarding speed of development, ease of building, and flexibility.""The ability to integrate with a great variety of data sources.""Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like.""This has improved our organization by allowing people to see their data and develop visualizations themselves.""I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts.""The ability to design complex data models and equations.""The solution is free so that is a good feature.""The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."

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"Very intuitive and easy to use.""It's similar to Excel, but it's much more powerful than Excel.""The ease of integration and connectivity stands out as the most critical aspect, followed closely by the flexibility to customize reports and dashboards.""The solution is easy to use.""Technical support is quite good.""The dashboards of Microsoft BI are easy to use.""Its visualizations and dashboards are most valuable. Power BI is great in terms of visualizations and dashboards. The reports that we previously had were not very nice in terms of visualization. It also provides the ability to play with the data.""The one feature most of our customers like is data visualization. When we were doing BI directly from SQL, most users found it challenging to create their own reports. Power BI has self-serve analytics that the end-users can do themselves. On most projects, people are primarily using data visualization and self-serve analytics."

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Cons
"Stability and scalability an be improved for a full ten.""Other tools might be worth considering if you need more advanced features or support for a larger user base.""Panels are not as easy to use as other data extraction UIs.""There is a significant degree of sophistication required to compete with Tableau or Cognos.""When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements.""There are issues with integration and I encountered limits and warnings, especially with my pivot table size.""The tool should come up with data modeling layer features that are present in other products like Power BI.""It's not yet a replacement for a complete BI tool."

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"Microsoft BI lacks integration capabilities, so it needs to consider increasing its integration capabilities.""I would like for there to be some type of user manual that shows steps on how to navigate the solution.""The upgrade process could be improved.""They can improve it in terms of rule-based security. Currently, it has very limited rules.""​It needs more analytic tools.""There are some limitations in Power BI; you have to work in the Power BI base. However, if you want something not out-of-the-box and you want something custom, you have to do a lot of work.""It should be easier to use when there are multiple system sources.""Integration with artificial intelligence would help. Humans take time to review the data and eliminate errors. Artificial intelligence based on machine learning and understanding can bring the same functionality."

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Pricing and Cost Advice
  • "The tool is free."
  • "The solution is free but the Google Looker is expensive."
  • "The cost is quite affordable based on feature analysis."
  • More Google Data Studio Pricing and Cost Advice →

  • "There is room for at least 45% discount as compared to the initial price."
  • "MS BI comes with all the tools and it is, to the best of my knowledge, the most affordable solution."
  • "All in all, for the price, this is an excellent tool for helping your organization turn mounds of data into useful insights."
  • "I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
  • "Remove the cost of a licence to show a dashboard within SharePoint. Why should readers of a dashboard have to pay to view? ​"
  • "Make it low in cost. It is a no-brainer!"
  • "Globally, we evaluated a number of products, including Salesforce's product, Microsoft won on the ground of simple functionally and cost."
  • "Paid for itself in the first month."
  • More Microsoft Power BI Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week… more »
    Top Answer:Google Data Studio allows you to set up notifications for dashboard changes, so you don't have to adjust the fields each time manually there's a modification. We connected it to BigQuery tables… more »
    Top Answer:We use Google Data Studio to track company KPIs, create the company dashboard, and generate sales reports to compare sales over time.
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Top Answer:Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance… more »
    Top Answer:Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle… more »
    Ranking
    13th
    out of 50 in Reporting
    Views
    1,697
    Comparisons
    1,831
    Reviews
    5
    Average Words per Review
    390
    Rating
    7.4
    1st
    out of 50 in Reporting
    Views
    20,208
    Comparisons
    16,855
    Reviews
    27
    Average Words per Review
    619
    Rating
    7.9
    Comparisons
    Also Known As
    Data Studio
    SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
    Learn More
    Overview

    Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions.

    Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

    Sample Customers
    Genesys, Shueisha
    Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company16%
    Manufacturing Company10%
    Financial Services Firm10%
    Educational Organization7%
    REVIEWERS
    Financial Services Firm15%
    Manufacturing Company13%
    Computer Software Company11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Educational Organization36%
    Financial Services Firm8%
    Computer Software Company8%
    Government5%
    Company Size
    REVIEWERS
    Small Business44%
    Midsize Enterprise22%
    Large Enterprise33%
    VISITORS READING REVIEWS
    Small Business24%
    Midsize Enterprise15%
    Large Enterprise61%
    REVIEWERS
    Small Business39%
    Midsize Enterprise16%
    Large Enterprise45%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise42%
    Large Enterprise44%
    Buyer's Guide
    Google Data Studio vs. Microsoft Power BI
    March 2024
    Find out what your peers are saying about Google Data Studio vs. Microsoft Power BI and other solutions. Updated: March 2024.
    772,649 professionals have used our research since 2012.

    Google Data Studio is ranked 13th in Reporting with 8 reviews while Microsoft Power BI is ranked 1st in Reporting with 297 reviews. Google Data Studio is rated 7.6, while Microsoft Power BI is rated 8.0. The top reviewer of Google Data Studio writes "The cloud environment makes it easier to use large volumes of data and collaborate with coworkers". On the other hand, the top reviewer of Microsoft Power BI writes "A complete ecosystem with an builtin ETL tool, good integrations with python and R, and support of DAX and Power Query (M languages)". Google Data Studio is most compared with Amazon QuickSight, Tableau, Looker, QlikView and Databricks, whereas Microsoft Power BI is most compared with Tableau, Amazon QuickSight, KNIME, Domo and Oracle OBIEE. See our Google Data Studio vs. Microsoft Power BI report.

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    We monitor all Reporting reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.