Try our new research platform with insights from 80,000+ expert users

Domo vs Microsoft Power BI comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in BI (Business Intelligence) Tools
15th
Ranking in Reporting
9th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
37
Ranking in other categories
Data Integration (44th), Business Performance Management (15th), Data Visualization (9th)
Microsoft Power BI
Ranking in BI (Business Intelligence) Tools
1st
Ranking in Reporting
1st
Average Rating
8.0
Reviews Sentiment
7.3
Number of Reviews
319
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 6.7%, up from 4.3% compared to the previous year. The mindshare of Microsoft Power BI is 21.4%, down from 22.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

James John Wilson - PeerSpot reviewer
Robust, powerful, and easy to use
There were very few cases on some of the tables, the data tables, where I wish there was an additional feature or two. However, they were particular. What I wanted to see was the ability to collapse when you group a set of rows, let's say when you group them by status or health, so you have your red projects grouped up top. I wanted to compress or collapse that group of red and then open the yellow projects and then the green projects. There were a bit more features in the tables than I wanted to see. They have a widget that you can use either in Microsoft PowerPoint to pull over data into your PowerPoints and refresh graphs or charts or metrics or tables. I would love to see that available in Google Slides. I used it successfully in PowerPoint; however, at one company, they were only using Google products, and so that widget didn't help with reporting in slides. Therefore, we had to do a bit more manual work for our quarterly business reviews or monthly business reviews to produce our executive presentations. Sometimes the fonts were difficult to read if you're trying to put a lot of data in a table and show a lot of rows. Sometimes the fonts got too light, and you had to really play with it to try and figure out how to make it readable. One thing I had to do, and I don't know if it's necessarily a bad thing, was when I was running a meeting, I would have to go turn off the data jobs. If I was running a meeting and a lot of times people were scrambling in the background to do their updates even as the meeting was occurring, it would cause the page to render very slowly. It would sometimes pause or freeze. I found that if I went and turned off the status, the data update jobs that we're pulling data from Smartsheet, then the meetings would work more smoothly, and there were no interruptions or delays.
James Balbach - PeerSpot reviewer
Robust system consistently elevates data visualization and seamlessly updates with user-driven advancements
Power BI is a general-use visualization system. I can express the performance of our network through high-level key performance indicators. It allows me to show detailed improvements in quality and safety and patient experience. I create improvement dashboards for task forces and work teams. I have built analytic dashboards that guide analytics, enabling research and dataset manipulation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The user interface is quite good."
"The ETL tools they have in Redshift are pretty awesome... I can work in Redshift to get the data from AWS and work in Redshift, in Domo, to create Transforms and the data structure we need..."
"The dashboard is the most valuable feature and allows for customization to create and share reports."
"The best feature of Domo is that it's completely on the cloud. I also like that you can handle data end-to-end without having to depend on multiple tools. Another specific feature I like the most about Domo is Magic ETL because, through it, you can do all your expression, transformation, and loading activities very smoothly. The tool also follows the lineage concept, so you can understand what kind of transformations took place on a particular data set. You can find end-to-end data from the source until it has become the final output or the final data set. Whatever happened to a particular data set, you can understand it through the Domo lineage, and that isn't possible in most of the tools available in the market, but in Domo, that's available. The tool is also solid and because it's on the cloud, it uses multiple data engineering in the backend and multiple algorithms in the back, behind the scenes, resulting in a great performance. For example, if an end user such as the CEO or COO opens a report or the dashboard and it takes more than ten seconds, the end user won't be interested in looking at that report or dashboard, but Domo enables better performance and there's usually no performance issues from that tool."
"We find the ease of using the solution valuable."
"The solution is highly stable."
"The ability to create custom connectors was useful because you never know, with customers, what platform they want to utilize or what data they have. It gave us a lot of flexibility in being able to bring data in from different places."
"With ETL transformations in SQL lists, you often write a lot of queries. You have to build a bunch of code for the data. With Domo, one of the pieces we have is Magic ETL. In Magic ETL, you don't need to write code. You don't need to be a specialist in SQL or any database query language."
"The drill-down capabilities and automatic charts are the best ones. The visualization is also very good. In terms of visualization, no competing product, such as IBM Cognos or any other product, has the same capabilities."
"The most useful features are the ability to connect different databases to Microsoft BI and explore them. Once the database information has been extracted, you have the ability to construct indicators and dashboards from the information."
"It's easy to create reports and it's easy to download the data from the corresponding report."
"There are some great automation elements in the product."
"Good reporting and data analysis tool that's user-friendly, easy to deploy, stable, and scalable."
"Considering that it's Microsoft, it can be integrated with the Power Platform, which is also Microsoft-based, like SharePoint, Power apps, Power Automate, and Power BI, which is the most user-friendly."
"The solution is easy to use and charts can be built quickly with the tools."
"MS SQL & SQL Server Analysis Services."
 

Cons

"In terms of the analytics, there is quite a limited set of options when using Domo. Whereas with Tableau we can perform heavy statistical computations, Domo doesn't have that capability. Domo is quite limited on that side."
"If your ETL runs more than 24 hours, it always fails because we are logging a lot of historical data, and there is a restriction on the amount of data (in rows) that you can run. The technical support has not found a solution for this yet."
"Data integration is okay, but not the best."
"I would also like to see improvements to their drag and drop Magic ETL tool. You can drag and drop your ETL tool, but it doesn't really work for a large amount of data. It struggles with that. In a real-world application, where you're working with 30 million rows or 100 million rows, it takes a bit longer to process the data. If you do it in the Redshift ETL tool, using your own code, it's much faster."
"I would like to see better data intake."
"One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive."
"Their organization or client service didn't always keep up... They took on more and more clients and the processes slowed down a little bit."
"One of the improvements that could be made is related to improved storage options."
"The graphic interface could be better."
"The initial setup is a little bit technical."
"The mobile app is very poor."
"The reporting needs to be improved."
"There needs to be improved guidance and documentation for the initial setup of Power BI as it currently remains complex."
"I would like Microsoft to include some inbuilt machine learning so that it becomes point-and-click, rather than us developing models out of API and BI connecting to that and getting the results. That process gets in the way of continuity."
"They can provide a user-friendly and easy way to use this tool for people who don't know about programming or technical things. It will be quite good if they can improve the look and feel and make it simpler to operate. They can make it easier to create some of the reports. They can also include predefined templates that you can directly use."
"It could have more of a hold on big data. Manipulating big data on this solution complicates things. This needs to be improved."
 

Pricing and Cost Advice

"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."
"The pricing differs from customer to customer, depending on the package."
"For about 100 users our cost is $95,800."
"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."
"Domo is slightly costly but it's much cheaper than some."
"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."
"It is on the pricier end."
"Power BI is cheaper for smaller groups when comparing to competitors. It requires a monthly per-user subscription."
"I used the tool's free version."
"They have a free Power BI Desktop version, but it has limitations."
"Power BI premium is really expensive for our market. A lot of small and medium companies would like to purchase it, but they can't afford it."
"Compared to others, I think it is reasonable."
"Microsoft BI is very cost-effective and this is why we use it."
"If you purchase a license for a server, for users, or the professional version, you might not have to. The free version I think it can satisfy many customers' needs."
"Its cost seems to be unreasonable if you have many users, but for a lesser number of users, it is reasonable. It is $10 per month. Clients easily accept this option, so they must think it is reasonable. It is quite cheap as compared to other tools, such as Tableau. One of the best things about this solution is that it has a trial version."
report
Use our free recommendation engine to learn which BI (Business Intelligence) Tools solutions are best for your needs.
838,533 professionals have used our research since 2012.
 

Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Computer Software Company
12%
University
10%
Manufacturing Company
9%
Financial Services Firm
7%
Educational Organization
44%
Financial Services Firm
8%
Computer Software Company
6%
Government
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
What needs improvement with Domo?
Dashboard settings in Domo are not much different from other platforms like Power BI. Data integration is okay, but not the best. Additionally, sometimes, if you want to revert data, Domo lacks fea...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
 

Comparisons

 

Also Known As

corda
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Find out what your peers are saying about Domo vs. Microsoft Power BI and other solutions. Updated: February 2025.
838,533 professionals have used our research since 2012.