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Magnolia is one of the oldest and most popular digital experience platforms, delivering high-quality services for customers looking for established CMS solutions. Having started out as an open-source content management system, today Magnolia provides digital experience for some of the largest companies in the world. This DXP is Java-based and uses a JCR repository to store, search, and restore data. Organizations that employ IT specialists with expert Java knowledge can benefit from the services of Magnolia, but the company also provides education for beginners. Through the Magnolia education program, business owners who are inexperienced in Java or other technologies can learn the concepts of the CMS and use it to benefit the digital experience of their company.
The main industries that benefit from the services of Magnolia include retail and e-commerce, finance, travel, and media. According to Magnolia, companies from these industries benefit from increased revenues and improved customer service. Through the various services and features of Magnolia, an organization can build and establish a digital experience that can popularize the company online and expand the existing client list.
The features of Magnolia CMS allow you to create a personalized multi-channel digital experience while managing all content in one place. Magnolia divides its features into four main categories:
Magnolia CMS offers various benefits, including:
Combining the best of Web Content Management (WCM) and Structured Content Management (CCMS) with translation technology, SDL Tridion DX uniquely integrates SDL Tridion Sites, rebranded from SDL Web and, SDL Tridion Docs, rebranded from SDL Knowledge Center, to define digital experiences on a global scale.
SDL Tridion DX enables content publishing for all audiences no matter what location, language or touchpoint, supported by artificial intelligence and machine learning. Both marketing and in-depth product content can be created, managed and delivered to eliminate the disconnects that characterize digital experiences today, to build brand equity across the entire customer journey.
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