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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
20th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
105
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (1st), Database Management Systems (DBMS) (7th), AI Software Development (11th)
 

Mindshare comparison

As of May 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.2%, up from 0.8% compared to the previous year. The mindshare of Snowflake is 9.3%, down from 13.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.3%
Microsoft Analytics Platform System2.2%
Other88.5%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like that it's integrated with other Azure products."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"We help customers in many ways from customized analysis for detection of anomalies in tax, operations, customer relationship, and marketing campaigns, and we also use mining and ML to help them discover trends, which provides useful information based on their business."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"It is closely integrated with other products in the MS portfolio."
"The result is a highly flexible, affordable, and scalable platform that makes large-scale Hub and Spoke EDW architectures a practical reality."
"Its performance is a big advantage. When you run a query, its performance is very good. The inbound and outbound share features are also very useful for sharing a particular database. By using these features, you can allow others to access the Snowflake database and query it, which is another advantage of this solution. It has good security, and we can easily integrate it. We can connect it with multiple source systems."
"The features that I have found most valuable are the ease of use, the rapidness, how quickly the solution can be implemented, and of course that it's been very easy to move from the on-premise world to the Cloud world because Snowflake is based on SQL also."
"The speed of data loading and being able to quickly create the environment are most valuable."
"It is quite easy to manage."
"Once you have finished your designs they can be easily imported to Snowflake and the information can be readily accessed without an IT expert."
"I like the fact that we don't need a DBA. It automatically scales stuff."
"Snowflake on cloud is the best right now."
"I have found the solution's most valuable features to be storage, flexibility, ease of use, and security."
 

Cons

"Microsoft Analytics Platform System could have better support."
"The trouble is Microsoft has changed their licensing. It's an extremely expensive product now."
"Hybrid environments are complex to manage."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"I think the biggest problem with the product is that it does a data ingest model, which is very expensive."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"On a scale from one to ten where one is the worst and ten is the best, I would rate this product overall as a five. This is probably because there is still a lot of room for improvement, features that other products have that are missing, and a lot of open-source technology nowadays that are very good and people can use instead."
"In general, I am not really very satisfied with the tutorials that are out there."
"The solution could improve the user interface and add functionality to the system."
"Availability is a problem."
"There are a lot of features that they need to come up with. A lot of functions are missing in Snowflake, so we have to find a workaround for those. For example, OUTER APPLY is a basic function in SQL Server, but it is not there in Snowflake. So, you have to write complex code for it."
"It would benefit from an administration that allows you to be aware of your credit consumption once you have the service so that you may be sure how many credits you are consuming when you use the platform and to make sure that you are making the most efficient use of these resources. In other words, to improve their interface so that you may monitor the consumption of your credits on Cloud."
"The documentation could improve. They should provide architecture information."
"Snowflake is very good overall, but it could improve documentation for supporting different structures."
"There is a need for improvements in the documentation, this would allow more people to switch over to this solution."
"I can only access Snowflake from the web. It would be better if we could have an app that we can install locally on our laptops to connect to the server without needing to go to the web page. Apart from that, it's hard to point out any limitations in the tool."
 

Pricing and Cost Advice

"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Users have to pay extra for premium-level technical support."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"You need to be aware of the bloating costs. It is easy to use, but if you don't use it wisely, then your monthly bill can bloat a lot. You need to be a bit aware of its consumption cost."
"Snowflake is cost-effective. However, the cost can depend on how it's being used and how efficiently the code is written. If engineers don't write efficient code and usage is billed based on processing, it can become costly. If they write optimal code and choose the best solution, it can reduce costs in comparison to other options, such as Oracle."
"I have worked with multiple clouds, and cost-wise, it is a bit costlier than others, such as Redshift. Its price should be reduced."
"Part of the problem with the pricing is that it is very difficult for businesses to get an idea of how expensive it might be until they actually start using Snowflake."
"It is pay-as-you-go. Its cost is in the medium range."
"Snowflake goes by credits. For a financial institution where you have 5,000 employees, monthly costs may run up to maybe $5,000 to $6,000. This is actually based on the usage. It is mostly the compute cost. Your computing cost is the variable that is actually based on your usage. It is pay-per-use. In a pay-per-use case, you won't be spending more than $6,000 to $7,000 a month. It is not more than that for a small or medium enterprise, and it may come down to $100K per year. Storage is very standard, which is $23 a terabyte. It is not much for any enterprise. If you have even 20 terabytes, you are not spending more than $400 per month, which may turn out to be $2,000 to $3,000 per annum."
"It is on a monthly basis. It is based on your usage. There are no additional costs from the point of the licensing fee. We do give some kind of evaluation to the customers about how much it is going to be. You can decide in Snowflake the virtual machine that you are using for customers. There are several kinds of virtual machines that you can use. It is similar to the clothing sizes: small to extra large. If you need more power in the coming month, you can decide in advance and take a more powerful machine. You can just select it from the platform. You can also decide which machine you want to take for extracting data."
"I have not been billed yet, but it should be less. I'm still running the trial version, but it seems to be less than Databricks."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Healthcare Company
6%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise60
 

Questions from the Community

Ask a question
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What is your experience regarding pricing and costs for Snowflake?
I am not the person who manages pricing, setup cost, and licensing. Our team is not limited in pricing. The only experience we have had in terms of running and reprocessing a large number of histor...
What needs improvement with Snowflake?
Snowflake can be improved in terms of its recent switch to a new user interface, which feels less intuitive compared to the old one. Moving to this new interface is something that I would like to s...
What is your primary use case for Snowflake?
My main use case for Snowflake is building ETL pipelines and ad-hoc analytics on data that we have. A specific example of a pipeline and ad-hoc analytics task I have worked on using Snowflake invol...
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: May 2026.
896,202 professionals have used our research since 2012.