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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
20th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
105
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (1st), Database Management Systems (DBMS) (7th), AI Software Development (11th)
 

Mindshare comparison

As of May 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.2%, up from 0.8% compared to the previous year. The mindshare of Snowflake is 9.3%, down from 13.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.3%
Microsoft Analytics Platform System2.2%
Other88.5%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"The result is a highly flexible, affordable, and scalable platform that makes large-scale Hub and Spoke EDW architectures a practical reality."
"I like that it's integrated with other Azure products."
"The most valuable part of the product is that it is a system, with different tools for different services for different kinds of scenarios, making it a very rich, integrated, technology-rich platform whose total integration with the rest of Microsoft products creates flexibility and compatibility and makes the tool a very useful one."
"This is a well-integrated solution and that integration empowers results."
"Helps our customers to discover trends, which provides useful information based on their business."
"I think Microsoft Stack offers the end-to-end solution I need."
"By combining both Microsoft Parallel Data Warehouse (PDW) and unstructured Hadoop analytical capabilities in a single, easy-to-manage EDW appliance, Microsoft APS is well positioned to help organizations use information to enhance their competitive position."
"The most valuable features of Snowflake are its performance and power."
"I like Snowflake's data exchange capabilities. It can exchange data with downstream systems and other vendor partners as well."
"The solution is extremely user-friendly and easy to navigate, the user experience is very good, and the product is overall quite inexpensive and very cheap to use."
"It is a very good platform; it can handle structured and semi-structured data, be used for your data warehouse or data lake, load and deal with any data that you have, extract data from an on-premises database or a website and make it available in the cloud, and there is no need for the DBA to manage or do the day-to-day DBA tasks, which is one of the greatest things about it."
"The solution is very stable."
"Snowflake has improved my organization because of its high performance compared to the old way we used to operate with Microsoft SQL Server."
"From a data warehouse perspective, it's an excellent all-round solution; it's very complete."
"Snowflake has improved our organization by powering company-wide dashboards that functions use to understand and manage their business."
 

Cons

"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"Hybrid environments are complex to manage."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"Functionality needs to be more up-to-date with competing products."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"​Hybrid environments are complex to manage."
"However, centralized EDW tends to be extremely expensive and very inflexible."
"Currently there isn't end-to-end or B2B sharing of data."
"The aspect of it that was more complicated was stored procedures. It does not support SQL language-based stored procedures. You have to write in JavaScript. If they supported SQL language and stored procedures, it would make migration from on-prem much simpler. In most cases, if an on-prem solution has stored procedures, they're usually written in SQL. They're not written as what most on-prem DBMS would refer to as an external stored procedure, which is what these feel like to most people because they're written in a language outside of SQL."
"If more connectors were brought in and more visibility features were added, particularly around cost tracking in the FinOps area, it would be beneficial."
"Currently, Snowflake doesn't support unstructured data."
"From the documentation, the black box is not very descriptive. Snowflake does not reveal how exactly the data is processed or sourced."
"The solution should offer an on-premises version also."
"We would like to have an on-premises deployment option that has the same features, including scalability."
"They need to improve its ETL functionality so that Snowflake becomes an ETL product. Snowpipe can do some pipelines and data ingestion, but as compare to Talend, these functionalities are limited. The ETL feature is not good enough. Therefore, Snowflake can only be used as a database. You can't use it as an ETL tool, which is a limitation. We have spoken to the vendor, and they said they are working on it, but I'm not sure when they will bring it to production."
 

Pricing and Cost Advice

"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Users have to pay extra for premium-level technical support."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"The price of Snowflake is very reasonable."
"The price for the solution's license depends on the use cases."
"The product's price range falls between average to a bit expensive range. I think the tool is worth the money if you use it properly."
"Currently, we have a trial account, so we don't need a license. After our project starts, we would need a permanent license."
"It's expensive."
"The pricing for Snowflake is competitive."
"I have worked with multiple clouds, and cost-wise, it is a bit costlier than others, such as Redshift. Its price should be reduced."
"The tool's pricing is based on the number of queries you want on your database. The cost is small. To get the tool's pricing, you can do the math based on the cost per query, which is $0.002. If you're running your queries frequently, your charges will be higher than running fewer queries."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Healthcare Company
6%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise60
 

Questions from the Community

Ask a question
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What is your experience regarding pricing and costs for Snowflake?
I am not the person who manages pricing, setup cost, and licensing. Our team is not limited in pricing. The only experience we have had in terms of running and reprocessing a large number of histor...
What needs improvement with Snowflake?
Snowflake can be improved in terms of its recent switch to a new user interface, which feels less intuitive compared to the old one. Moving to this new interface is something that I would like to s...
What is your primary use case for Snowflake?
My main use case for Snowflake is building ETL pipelines and ad-hoc analytics on data that we have. A specific example of a pipeline and ad-hoc analytics task I have worked on using Snowflake invol...
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: May 2026.
896,034 professionals have used our research since 2012.