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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
19th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
104
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (2nd), Database Management Systems (DBMS) (7th), AI Software Development (9th)
 

Mindshare comparison

As of March 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.4%, up from 0.7% compared to the previous year. The mindshare of Snowflake is 10.2%, down from 14.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake10.2%
Microsoft Analytics Platform System2.4%
Other87.4%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Helps our customers to discover trends, which provides useful information based on their business."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"This is a well-integrated solution and that integration empowers results."
"It is closely integrated with other products in the MS portfolio."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"I like that it's integrated with other Azure products."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"The cloning functionality has been the most valuable. I have been able to completely copy databases. The data sharing concept is also useful. As compared to, for example, SAP, Snowflake is a lot more open, and it allows a lot more connectivity for other providers than an SAP ecosystem."
"It was relatively easy to use, and it was easy for people to convert to it."
"It is a very well-distributed system. It has different data engines for different applications. Many applications can use different computational engines at the same time. In terms of data processing, the feeling was similar to working with a relational database but in a scalable way."
"Snowflake's most valuable features are data enrichment and flattening."
"Great scalability and near zero maintenance."
"The pricing is reasonable and matches the rest of the market."
"Data Science capabilities are the most valuable feature."
"Snowflake has evolved significantly over time; initially, they started with scalability, but more recently, they have introduced streaming capabilities, real-time and dynamic tables, along with various connectors."
 

Cons

"Functionality needs to be more up-to-date with competing products."
"The pricing model needs to be improved."
"Microsoft Analytics Platform System could have better support."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"I think the biggest problem with the product is that it does a data ingest model, which is very expensive."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"​Hybrid environments are complex to manage."
"It would be helpful if Snowflake could create good reports instead of using Power BI reports."
"I don't think that the AI tools in Snowflake are good."
"I would like to see more transparency in data processing, ATLs, and compute areas - which should give more comfort to the end users."
"The billing doubles with size increase, but processing does not necessarily speed up accordingly."
"If more connectors were brought in and more visibility features were added, particularly around cost tracking in the FinOps area, it would be beneficial."
"If more connectors were brought in and more visibility features were added, particularly around cost tracking in the FinOps area, it would be beneficial."
"There are some stored procedures that we've had trouble with. The solution also needs to fine-tune the connectors to be able to connect into the system source."
"Cost reduction is one area I would like Snowflake to improve. The product is not very cheap, and a reduction in costs would be appreciated."
 

Pricing and Cost Advice

"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"Users have to pay extra for premium-level technical support."
"The price of the solution is reasonable."
"The pricing part is based on the computing and storage. The costs are different and then there are services costs as well."
"They give a different price for every single company. I don't know if I negotiated that well, but we got the enterprise tier for $3 a credit, and the other two were a dollar-ninety a credit. I suspect we don't have almost zero compute usage, but I know that our annual contract packages are below all of their minimums."
"The solution is costly, making it unsuitable for midsize organizations due to its price."
"It is per credit. It has a use-it-as-you-go model. We bought a chunk of 20,000 credits, and they were lasting us for at least a year. We didn't have the scale of data like a much larger company to consume more credits. For us, it was very inexpensive. Their strategy is just to leverage what you've got and put Snowflake in the middle. It doesn't make it expensive because most of the organizations already have reporting tools. Now, if you were starting from scratch, it might be cheaper to go a different way."
"Snowflake is expensive, but when I consider what we get for that price, it's fair. I rate the solution three out of five for affordability, right in the middle."
"We're based on credits. So, we're paying four and a half dollars of credit. There are no additional costs. I would rate it a two out of five in terms of pricing."
"I have worked with multiple clouds, and cost-wise, it is a bit costlier than others, such as Redshift. Its price should be reduced."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
8%
Retailer
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise20
Large Enterprise58
 

Questions from the Community

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What is your experience regarding pricing and costs for Snowflake?
For pricing, setup cost, and licensing, everything is managed smoothly. Regarding licensing, it is inexpensive. The setup cost is low, mainly due to AWS Marketplace; we only need to pay for serverl...
What needs improvement with Snowflake?
Snowflake is already quite improved, but they have recently introduced AI features. AI integration would be beneficial for direct data capturing from systems such as SAP and Salesforce to Snowflake...
What is your primary use case for Snowflake?
Snowflake is primarily used to handle the data warehousing part, for creating data modeling, and also keeping the raw data and creating reporting data so that it is further used for data analytics....
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: March 2026.
884,122 professionals have used our research since 2012.