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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
19th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
104
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (2nd), Database Management Systems (DBMS) (7th), AI Software Development (70th)
 

Mindshare comparison

As of April 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.3%, up from 0.8% compared to the previous year. The mindshare of Snowflake is 9.5%, down from 14.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.5%
Microsoft Analytics Platform System2.3%
Other88.2%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"This is a well-integrated solution and that integration empowers results."
"The most valuable part of the product is that it is a system, with different tools for different services for different kinds of scenarios, making it a very rich, integrated, technology-rich platform whose total integration with the rest of Microsoft products creates flexibility and compatibility and makes the tool a very useful one."
"By combining both Microsoft Parallel Data Warehouse (PDW) and unstructured Hadoop analytical capabilities in a single, easy-to-manage EDW appliance, Microsoft APS is well positioned to help organizations use information to enhance their competitive position."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"It is closely integrated with other products in the MS portfolio."
"The Cube Solution is quite different when compared to the rest of the competition and has unique functionality for advanced analytics."
"I think Microsoft Stack offers the end-to-end solution I need."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"Data Science capabilities are the most valuable feature."
"Great scalability and near zero maintenance."
"Snowflake solves many of the challenges that traditional data warehousing tools have such as a lack of agility, scalability and fine-tuning."
"Snowflake is a modern version of Informatica which is 100 percent in the cloud."
"The solution's computing time is less."
"The most valuable features of Snowflake are its performance and power."
"Snowflake has evolved significantly over time; initially, they started with scalability, but more recently, they have introduced streaming capabilities, real-time and dynamic tables, along with various connectors."
"Snowflake has improved our organization by powering company-wide dashboards that functions use to understand and manage their business."
 

Cons

"The pricing model needs to be improved."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"We need better real-time analytics capabilities. It's a bit challenging for us."
"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"Hybrid environments are complex to manage."
"However, centralized EDW tends to be extremely expensive and very inflexible."
"The trouble is Microsoft has changed their licensing. It's an extremely expensive product now."
"It is difficult in some cases to perform ETL and this is something that should be included."
"Snowflake could improve migration. It should be made easier. It would be beneficial if it could offer some OLTP features. One of our customers was using Oracle for both data warehousing and OLTP workloads, and they were able to migrate their data warehousing workloads to Snowflake without major issues. However, for some of their OLTP requirements, such as needing a response time of fewer than 10 milliseconds for certain queries, Snowflake is currently unable to provide that."
"We would like to have an on-premises deployment option that has the same features, including scalability."
"Availability is a problem."
"The scheduling system can definitely be better because we had to use external airflow for that."
"The addition of more AI capabilities in Snowflake would help us more."
"The stability has been phenomenal up until lately. We haven't had any issues until the last month."
"Product activation queries can't be changed while executing."
 

Pricing and Cost Advice

"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Users have to pay extra for premium-level technical support."
"Snowflake is a cost-effective solution."
"You need to be aware of the bloating costs. It is easy to use, but if you don't use it wisely, then your monthly bill can bloat a lot. You need to be a bit aware of its consumption cost."
"I believe that pricing is reasonable for this solution."
"The product's price range falls between average to a bit expensive range. I think the tool is worth the money if you use it properly."
"It is pay-as-you-go. Its cost is in the medium range."
"Its price should be improved. It should be cheaper than Microsoft."
"The price for the solution's license depends on the use cases."
"There is a licensing for this solution and we purchased an enterprise license. Overall the solution is cost-effective."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
7%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise58
 

Questions from the Community

Ask a question
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What is your experience regarding pricing and costs for Snowflake?
For pricing, setup cost, and licensing, everything is managed smoothly. Regarding licensing, it is inexpensive. The setup cost is low, mainly due to AWS Marketplace; we only need to pay for serverl...
What needs improvement with Snowflake?
Snowflake is already quite improved, but they have recently introduced AI features. AI integration would be beneficial for direct data capturing from systems such as SAP and Salesforce to Snowflake...
What is your primary use case for Snowflake?
Snowflake is primarily used to handle the data warehousing part, for creating data modeling, and also keeping the raw data and creating reporting data so that it is further used for data analytics....
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: April 2026.
887,041 professionals have used our research since 2012.