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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
19th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
104
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (2nd), Database Management Systems (DBMS) (7th), AI Software Development (11th)
 

Mindshare comparison

As of April 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.3%, up from 0.8% compared to the previous year. The mindshare of Snowflake is 9.5%, down from 14.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.5%
Microsoft Analytics Platform System2.3%
Other88.2%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Helps our customers to discover trends, which provides useful information based on their business."
"The result is a highly flexible, affordable, and scalable platform that makes large-scale Hub and Spoke EDW architectures a practical reality."
"We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services."
"We help customers in many ways from customized analysis for detection of anomalies in tax, operations, customer relationship, and marketing campaigns, and we also use mining and ML to help them discover trends, which provides useful information based on their business."
"This solution will connect to any database, you can combine databases, and you can create a cube or tabular model."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"The most valuable part of the product is that it is a system, with different tools for different services for different kinds of scenarios, making it a very rich, integrated, technology-rich platform whose total integration with the rest of Microsoft products creates flexibility and compatibility and makes the tool a very useful one."
"I think Microsoft Stack offers the end-to-end solution I need."
"The syntax is advanced which reduces the time to write code."
"The solution speeds up the process of onboarding."
"Snowflake has improved my organization because of its high performance compared to the old way we used to operate with Microsoft SQL Server."
"We've been mostly very happy with its capabilities."
"Data sharing is a good feature. It is a majorly used feature. The elastic compute is another big feature. Separating compute and storage gives you flexibility. It doesn't require much DBA involvement because it doesn't need any performance tuning. We are not really doing any performance tuning, and the entire burden of performance tuning and SQL tuning is on Snowflake. Its usability is very good. I don't need to ramp up any user, and its onboarding is easier. You just onboard the user, and you are done with it. There are simple SQL and UI, and people are able to use this solution easily. Ease of use is a big thing in Snowflake."
"The snapshot feature is good, the rollback feature is good and the interface is user-friendly."
"It is one of the few products in which everything demos well."
"The feature that is really striking is the ability to translate the SQL workloads into the NoSQL version that can be used by Snowflake."
 

Cons

"The flexibility of this solution needs to be improved because you cannot make changes at every one of the different steps."
"On a scale from one to ten where one is the worst and ten is the best, I would rate this product overall as a five. This is probably because there is still a lot of room for improvement, features that other products have that are missing, and a lot of open-source technology nowadays that are very good and people can use instead."
"However, centralized EDW tends to be extremely expensive and very inflexible."
"In general, I am not really very satisfied with the tutorials that are out there."
"Hybrid environments are complex to manage."
"Machine learning and artificial intelligence capabilities need to be more friendly for beginning users."
"The trouble is Microsoft has changed their licensing. It's an extremely expensive product now."
"Functionality needs to be more up-to-date with competing products."
"They have a new console, but I couldn't figure out anything in the new console."
"Currently there isn't end-to-end or B2B sharing of data."
"Availability is a problem."
"Room for improvement would be writebacks. It doesn't support extensively writing back to the database, and it doesn't support web applications effectively. Ultimately, it's a database call, so if we are building web applications using Snowflake, it isn't that effective because there is some turnaround time from the database."
"If more connectors were brought in and more visibility features were added, particularly around cost tracking in the FinOps area, it would be beneficial."
"It's difficult to know how to size everything correctly."
"I would like to see a client version of the GUI."
"I don't think that the AI tools in Snowflake are good."
 

Pricing and Cost Advice

"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"Users have to pay extra for premium-level technical support."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"The whole licensing system is based on credit points. You can also make a license agreement with the company so that you buy credit points and then you use them. What you do not use in one year can be carried over to the next year."
"I believe that pricing is reasonable for this solution."
"I have worked with multiple clouds, and cost-wise, it is a bit costlier than others, such as Redshift. Its price should be reduced."
"There is a licensing for this solution and we purchased an enterprise license. Overall the solution is cost-effective."
"Snowflake is cost-effective. However, the cost can depend on how it's being used and how efficiently the code is written. If engineers don't write efficient code and usage is billed based on processing, it can become costly. If they write optimal code and choose the best solution, it can reduce costs in comparison to other options, such as Oracle."
"It's expensive."
"The solution is expensive but worth the cost because the quality is there."
"Snowflake licensing is more flexible and it is cheaper than other solutions. I can use it for only 10 days for MVP, or three years, and for flexible models. I can scale up, or down, and the pricing is based on the volume and duration. There are many licensing permutation combinations available."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
7%
Healthcare Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise58
 

Questions from the Community

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What is your experience regarding pricing and costs for Snowflake?
For pricing, setup cost, and licensing, everything is managed smoothly. Regarding licensing, it is inexpensive. The setup cost is low, mainly due to AWS Marketplace; we only need to pay for serverl...
What needs improvement with Snowflake?
Snowflake is already quite improved, but they have recently introduced AI features. AI integration would be beneficial for direct data capturing from systems such as SAP and Salesforce to Snowflake...
What is your primary use case for Snowflake?
Snowflake is primarily used to handle the data warehousing part, for creating data modeling, and also keeping the raw data and creating reporting data so that it is further used for data analytics....
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: April 2026.
886,906 professionals have used our research since 2012.