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Microsoft Analytics Platform System vs Snowflake comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Analytics Platfor...
Ranking in Data Warehouse
20th
Average Rating
6.6
Reviews Sentiment
6.8
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in Data Warehouse
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
105
Ranking in other categories
Cloud Data Warehouse (1st), AI Synthetic Data (1st), Database Management Systems (DBMS) (7th), AI Software Development (11th)
 

Mindshare comparison

As of May 2026, in the Data Warehouse category, the mindshare of Microsoft Analytics Platform System is 2.2%, up from 0.8% compared to the previous year. The mindshare of Snowflake is 9.3%, down from 13.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Warehouse Mindshare Distribution
ProductMindshare (%)
Snowflake9.3%
Microsoft Analytics Platform System2.2%
Other88.5%
Data Warehouse
 

Featured Reviews

MahmoudMohamed1 - PeerSpot reviewer
Senior Data Engineer at Tatweer Educational Technologies Company - TETCO
Offers smooth data integration between systems, but requires better real-time analytics capabilities
We leverage its capabilities for many applications. We can integrate with our databases, like Oracle, MySQL, or any other, using Microsoft Integration Services. This lets us continue using private databases without paying additional licensing fees. Additionally, the license includes Analytics services and Power BI, which work on-premises, unlike most other technologies that require cloud solutions.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is closely integrated with other products in the MS portfolio."
"Helps our customers to discover trends, which provides useful information based on their business."
"The most valuable part of the product is that it is a system, with different tools for different services for different kinds of scenarios, making it a very rich, integrated, technology-rich platform whose total integration with the rest of Microsoft products creates flexibility and compatibility and makes the tool a very useful one."
"We help customers in many ways from customized analysis for detection of anomalies in tax, operations, customer relationship, and marketing campaigns, and we also use mining and ML to help them discover trends, which provides useful information based on their business."
"Microsoft Analytics Platform System's most valuable feature is its ecosystems and seamless integration with other Microsoft reporting platforms and databases."
"We help customers in many ways from customized analysis for detection of anomalies in tax, operations, customer relationship, and marketing campaigns, and we also use mining and ML to help them discover trends, which provides useful information based on their business."
"I like that it's integrated with other Azure products."
"This is a well-integrated solution and that integration empowers results."
"As long as you don't need to worry about the storage or cost, this solution would be one of the best ones on the market for scalability purposes."
"We switched to Snowflake for the availability, security, and loading times."
"In addition to the database, Snowflake also provides ingestion capabilities."
"Data sharing is a good feature. It is a majorly used feature. The elastic compute is another big feature. Separating compute and storage gives you flexibility. It doesn't require much DBA involvement because it doesn't need any performance tuning. We are not really doing any performance tuning, and the entire burden of performance tuning and SQL tuning is on Snowflake. Its usability is very good. I don't need to ramp up any user, and its onboarding is easier. You just onboard the user, and you are done with it. There are simple SQL and UI, and people are able to use this solution easily. Ease of use is a big thing in Snowflake."
"Snowflake solves many of the challenges that traditional data warehousing tools have such as a lack of agility, scalability and fine-tuning."
"The solution's customer service is good."
"It is very fast and the performance is great."
"All the people who are working with Snowflake are extremely happy with it because it is designed from a data-warehousing point of view, not the other way around."
 

Cons

"Microsoft Analytics Platform System could have better support."
"Hybrid environments are complex to manage."
"​Hybrid environments are complex to manage."
"Releases of new products and functionality is never accompanied by associated documentation, training and resources that adequately explain the release."
"Hybrid environments are complex to manage."
"However, centralized EDW tends to be extremely expensive and very inflexible."
"In general, I am not really very satisfied with the tutorials that are out there."
"We need better real-time analytics capabilities. It's a bit challenging for us."
"They need to incorporate some basic OLAP capabilities in the backend or at the database level."
"If more connectors were brought in and more visibility features were added, particularly around cost tracking in the FinOps area, it would be beneficial."
"Currently there isn't end-to-end or B2B sharing of data."
"There are some stored procedures that we've had trouble with. The solution also needs to fine-tune the connectors to be able to connect into the system source."
"If you're running a procedure, it just gives a standard error instead of the exact error captured."
"Their strategy is just to leverage what you've got and put Snowflake in the middle. You have to buy a separate reporting tool and a separate data loading tool, whereas, in some platforms, these tools are baked in."
"Users considering adding the solution should understand that Snowflake can be used only for transactional processing, not for analytical processing."
"It would be better if they had a data profile tool that tells me where the gaps are in my time series data."
 

Pricing and Cost Advice

"The initial price is lower than Oracle, but extensive use of SQL may lead to a higher total cost of ownership."
"I rate Microsoft Analytics Platform System a seven out of ten for pricing."
"Users have to pay extra for premium-level technical support."
"We are currently paying $200,000 a year for all the different parts of the suite during an ingest model Microsoft now charges us $700,000 a year."
"Pricing can be confusing for customers."
"The tool's pricing is based on the number of queries you want on your database. The cost is small. To get the tool's pricing, you can do the math based on the cost per query, which is $0.002. If you're running your queries frequently, your charges will be higher than running fewer queries."
"Pricing is based on usage. It is the most expensive of our data tools."
"You need to be aware of the bloating costs. It is easy to use, but if you don't use it wisely, then your monthly bill can bloat a lot. You need to be a bit aware of its consumption cost."
"The price of Snowflake is very reasonable."
"Comparing Snowflake to on-prem options such as Oracle or SAP, it seemed more cost-effective."
"The price of the solution is reasonable."
"We're based on credits. So, we're paying four and a half dollars of credit. There are no additional costs. I would rate it a two out of five in terms of pricing."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
20%
Manufacturing Company
9%
Computer Software Company
6%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise7
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise60
 

Questions from the Community

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What is your experience regarding pricing and costs for Snowflake?
For pricing, setup cost, and licensing, everything is managed smoothly. Regarding licensing, it is inexpensive. The setup cost is low, mainly due to AWS Marketplace; we only need to pay for serverl...
What needs improvement with Snowflake?
Snowflake is already quite improved, but they have recently introduced AI features. AI integration would be beneficial for direct data capturing from systems such as SAP and Salesforce to Snowflake...
What is your primary use case for Snowflake?
Snowflake is primarily used to handle the data warehousing part, for creating data modeling, and also keeping the raw data and creating reporting data so that it is further used for data analytics....
 

Also Known As

Microsoft APS, MS Analytics Platform System
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Transport for London, E-Plus Mobilfunk GmbH & Co. KG, Prometeia, Tangerine, SSM Health Care, Service Corporation International
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops
Find out what your peers are saying about Microsoft Analytics Platform System vs. Snowflake and other solutions. Updated: May 2026.
894,807 professionals have used our research since 2012.