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Oracle Analytics Cloud vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Aug 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
9th
Ranking in Data Visualization
6th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
No ranking in other categories
Tableau Enterprise
Ranking in BI (Business Intelligence) Tools
2nd
Ranking in Data Visualization
1st
Average Rating
8.4
Reviews Sentiment
6.3
Number of Reviews
307
Ranking in other categories
Reporting (2nd), Embedded BI (1st)
 

Mindshare comparison

As of September 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 1.9%, down from 2.4% compared to the previous year. The mindshare of Tableau Enterprise is 11.0%, down from 20.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Tableau Enterprise11.0%
Oracle Analytics Cloud1.9%
Other87.1%
BI (Business Intelligence) Tools
 

Featured Reviews

Vaclav-Biba - PeerSpot reviewer
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.
Uzair Faruqi - PeerSpot reviewer
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The product is easily customized."
"The product is able to compare with other tools on the market; it has everything you need, everything you can find in other tools such as Tableau and Power BI, and additionally, it has history, so you get a robust solution with support."
"The solution is user-friendly."
"Oracle Analytics Cloud's most valuable feature is its visualization."
"The solution can scale."
"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"The technical support services are good."
"The best thing I like about Tableau is that you don't have to go for creating; it is calculated free."
"You can create attractive dashboards that inform users using Tableau."
"It is very easy to implement and to use."
"The solution is configurable and flexible. We can customize the dashboards and configure the interface the way that we want. The data can be manipulated and arranged in different ways, such as columns."
"The most valuable feature is the ease of use."
"The use of a storyboard helps the flow of the data visualisation."
"I have found the solution easy to use and the interface is very good."
"Tableau's most valuable feature is its ability to connect with various data sources and display real-time data on three different dashboards."
 

Cons

"The product could benefit from increased flexibility compared to other vendors."
"When you implement the product on a small scale, it doesn't generate any ROI."
"At this time, dataflows cannot be shared, but I think that this should be enhanced."
"It is expensive."
"The implementation of generative AI and machine learning should improve"
"The solution could be more flexible."
"Sharing dataflows is not possible at this time, and the custom chart functionality is not available."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"Tableau's automatic insight could be improved. It has some predefined capabilities to understand the data, but I think they need more. Customers need more insight automatically from data—they don't want to discover them, they want to get the forecast automatically. The data preparation should also be improved because it's not easy. Tableau tries to focus on the business side, but the backend side has not improved much. They also have an ETS solution, but it's limited."
"It needs a little bit more advanced modeling. I would like to see functionality like Cognos has in the Framework Manager."
"Tableau could be improved by introducing a data manipulation layer within the tool itself. Currently, data manipulations require using additional tools like Alteryx. If Tableau included these capabilities, it would reduce the need for external dependencies. The tool gets slower when we feed huge amounts of data."
"Some of our clients are looking for better UI when using Tableau as they often work with this solution directly."
"Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved."
"The performance could be better."
"More integration with Python or something related to machine learning would be a good improvement."
"The ability to use it on MAC machines. As far as I know, this is not possible."
 

Pricing and Cost Advice

"The tool's pricing is not unreasonable or non-competitive."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"I would rate it a five out of five in terms of the value received for the price charge."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"We pay on a monthly basis and it is $10 per user each month."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"Tableau is not as cost-effective as Microsoft BI."
"It is more expensive than other solutions."
"At $70 per month, I think the price is a bit scary. I have a small consulting firm in Ghana, working in about 15 different African countries, and when it comes to our part of the world, $70 a month is a lot of money for software."
"It is a bit overpriced."
"The solution is very expensive. If you have many users then it is going to cost your company a lot of money."
"The price of this solution could definitely be lower. It's quite expensive."
"Tableau is an expensive solution compared to Power BI."
"Tableau is free."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Government
11%
Computer Software Company
11%
Manufacturing Company
9%
Financial Services Firm
8%
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
10%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise66
Large Enterprise182
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Sejong Hospital
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Oracle Analytics Cloud vs. Tableau Enterprise and other solutions. Updated: September 2025.
867,497 professionals have used our research since 2012.