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Oracle Analytics Cloud vs Tableau comparison

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Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

IBM Cognos
Sponsored
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.0
Number of Reviews
134
Ranking in other categories
Reporting (4th)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
9th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
25
Ranking in other categories
Data Visualization (7th)
Tableau
Ranking in BI (Business Intelligence) Tools
2nd
Average Rating
8.4
Reviews Sentiment
6.4
Number of Reviews
294
Ranking in other categories
Reporting (2nd), Data Visualization (1st), Embedded BI (1st)
 

Mindshare comparison

As of November 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.4% compared to the previous year. The mindshare of Oracle Analytics Cloud is 2.4%, down from 3.2% compared to the previous year. The mindshare of Tableau is 20.6%, up from 18.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Carlos Larrad Salgado - PeerSpot reviewer
Improved the quality of our KPIs, while reducing calls to the IT department
I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.
Hafiz Abdul Mannan - PeerSpot reviewer
Empowers your entire organization to ask any question of any data—across any environment, on any device
The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions.
ROMIL SHAH - PeerSpot reviewer
Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time
When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers. Tableau has recently launched a paid version for the documentation. So, documentation has become a little bit challenging when it comes to Tableau development because we do not have any tool to export the data out of it. It is a license-based feature that you need to purchase to prepare documentation. So, on the documentation front, for preparing clear documentation for any dashboard, it would help if we get an embedded option, rather than buying a license for each user for the documentation. To document anything, if I have to connect to each workbook and see what has been written as a formula and then document in the Word document, it is pretty time-consuming. We have the Microsoft stack, and we are currently evaluating Power BI because Tableau has a limitation of 50 columns for a drill-down report. If we want more than 50 columns, we have found a hack, but there is no ready-made option for doing it. So, we have to use another tool in case we need a drilled report with more than 50 columns. There are many instances where users need 80 or 90 columns for their analysis, and switching between two technologies becomes a challenge. It is not a cost-effective approach for us. Their support should be improved. We are not happy with their support. Whenever we raised queries, we were pointed to a few blogs, and we didn't get a proper solution from them. Their licensing should also be improved. They want us to purchase a Tableau Creator license for business users, whereas Power BI Desktop is free for business users. They should come up with a basic license with one or two connectors that our business users can use for preparing their visualizations. Tableau also charges us per user for users who want the data only through email.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The correlation analysis is excellent. It's one of the best that I have used to date."
"It is a stable product."
"Self-service is possible through the use of dashboards, which are also very intuitive. Stories can be used to pin snapshots, tell the story for meetings, etc."
"A positive feature is Report Studio, where we create beautiful, complex reports."
"We use IBM Cognos for enterprise analytics and reporting."
"It has a very powerful edit feature which allows users to back out of changes (undo) without forcing them to recreate entire reports."
"The solution's initial setup process is easy."
"The initial setup is quite straightforward."
"It's really an enterprise solution. It has a dashboard, like standard dashboarding functionality. It also has reporting capabilities for producing pixel-perfect reports, bursting large volumes of a document if you need to. It has interactive data discovery functionality, which you would use to explore your data, bring your own data, and merge it with maybe the data from an enterprise data warehouse to get new insights from the pre-existing data. It has machine learning embedded in the solution. If you're new to machine learning, it's a really good way to get into it, because it's all within this platform, and it's really easy to use."
"The technical support services are good."
"Oracle Analytics Cloud's most valuable feature is its visualization."
"The product is easily customized."
"It's great for consolidation and creating one source of truth."
"Mobility is the most valuable feature for us. All employees can access it from anywhere. It is a big advantage for us."
"The ability to quickly search for and access relevant data is crucial."
"It has the best feature for data augmentation."
"It's a very good, flexible product, and it's easy to learn."
"There is a lot of APIs available, which means that Tableau can be customized to a large extent."
"Our customers love the visual capabilities on top of it and the ability to explain and get the required data. There is no other product like Tableau in the business intelligence and analytics space."
"This solution has transformed us from an Excel reporting environment to one of visual exploration."
"It's easy to use."
"The most valuable features are data discovery and fine visualizations."
"The dashboards are amazing, with different report types and stunning visuals. Most importantly, Tableau's AI with machine learning automatically predicts features and reports based on historical data. These are the three most valuable features for me."
"The most valuable feature is that we can integrate with our own database, and it will displays the KPIs. This is highly required from the business side."
 

Cons

"It is a costly product; it is comparatively expensive."
"There are some problems with how Cognos handles huge data sets and when connecting with multiple sources and searching the data."
"The visualization aspect needs to be improved and I believe, this is being resolved in upcoming versions."
"Extending dynamic cubes aggregate awareness with calculated measures."
"I would like for the platform to become more standard. If we make a development on our report and our dashboard, it will not be used in another solution. That means there is no portability for the developers."
"Extending features on dashboards so it becomes a real dashboard building application, not only a data exploration tool."
"Need improvement towards Visualization."
"I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality."
"It is expensive."
"Its FAW feature has limitations in terms of usage."
"It is less scalable than Snowflake."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The interfaces could be improved and some in-memory operations could be built in."
"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."
"When we have, for example, a table with low performance, we have several issues with drawing some graphics in the Oracle cloud."
"Oracle Analytics Cloud is lacking in charts. They should add more charts to it."
"The product needs to allow for better ways to drill down more effectively on the information at hand."
"The charts need to be improved. The drawings and the visualization need to be more accurate."
"Tableau's automatic insight could be improved. It has some predefined capabilities to understand the data, but I think they need more. Customers need more insight automatically from data—they don't want to discover them, they want to get the forecast automatically. The data preparation should also be improved because it's not easy. Tableau tries to focus on the business side, but the backend side has not improved much. They also have an ETS solution, but it's limited."
"The pricing is a bit higher than the competition. They'll need to lower it to stay competitive."
"The only issue with the solution is with its prices at a regional level."
"What is happening, with so many tools coming up in the market, is that people have to continuously get educated in order to use some of the more advanced features."
"The price of Tableau is too high."
"I am not a frequent user of this solution, so I am not sure what they've been doing recently. The last time when I used it, I had to use other tools with it for data extraction and cleansing. Its price should also be improved. It is more expensive than Power BI. In terms of training, there is generally better online training for Power BI, but I am not sure of that. It would be helpful to know from where to access its training."
 

Pricing and Cost Advice

"My company uses IBM Cognos with another IBM product, so I think only one license is used."
"It is pretty expensive."
"It is averagely priced."
"IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side."
"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
"There is a standard license required to use this solution. There are some additional tools but I am not sure if they are an extra cost."
"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."
"There is need to assess the purchase license accordingly so as to avoid audit penalties."
"The tool's pricing is not unreasonable or non-competitive."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"A highly cost-effective solution"
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
"We pay on a monthly basis and it is $10 per user each month."
"I would rate it a five out of five in terms of the value received for the price charge."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"It is fairly expensive. I have no idea what they paid. We were on an enterprise license, so whatever it is they licensed at the enterprise level is what we paid."
"For the use and the capability of the software, it's $70 per month, and that is quite inexpensive."
"The price of Tableau could improve. The license is too expensive."
"Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
"Tableau is a little cheaper as compared to Power BI and other technologies that we have used in the past. However, if the business users in our organization want to make presentations, Tableau has been asking us to purchase a Tableau Creator license, and $35 per month is expensive for business users. Power BI is giving a free desktop version for business users to connect to any data source and build their own dashboards. That's why we have proposed to use Power BI for most of the business users in our organization."
"I'm using Tableau Public, which is free."
"I recommend that you discuss your needs with the salesperson and try to negotiate the price."
"Tableau's licensing is pretty straightforward and simple."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Educational Organization
56%
Financial Services Firm
7%
Computer Software Company
5%
Government
4%
Educational Organization
36%
Financial Services Firm
9%
Computer Software Company
9%
Government
6%
Educational Organization
40%
Financial Services Firm
11%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to ass...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The solution is highly cost-effective and easy to customize. The pricing is quite reasonable if the long-term benefit...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What do you like most about Tableau?
Tableau is a fantastic tool that provides impressive dashboards and customized reports.
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Sejong Hospital
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Oracle Analytics Cloud vs. Tableau and other solutions. Updated: November 2024.
816,192 professionals have used our research since 2012.