Pluck is an integrated community platform for retail and brand websites. Its social applications - including Ratings and Reviews, Forums, Blogs, Groups, Photo and Video Galleries, Member Profiles - inject conversation and interaction into every part of the digital customer experience. Pluck improves how shoppers Convert to customers and helps to Acquire new audience, Educate early stage shoppers, Engage the brands best customers, Retain them and Delight them after the sale.