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Nielsen DMP Reviews

Vendor: Nielsen
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    What is Nielsen DMP?

    Nielsen Data Management Platform (Nielsen DMP) helps you better manage, customize, activate and analyze your audience data. You can now continuously adjust your advertising and content across each channel to improve customer experience and marketing performance.

    Get the Data Management Platforms (DMP) Buyer's Guide and find out what your peers are saying about Nielsen DMP and more!
    Buyer's Guide
    Data Management Platforms (DMP)
    December 2024
    Get the category report
    Helped 824,067 peers since 2012

    Nielsen DMP mindshare

    As of December 2024, the mindshare of Nielsen DMP in the Data Management Platforms (DMP) category stands at 2.0%, down from 2.5% compared to the previous year, according to calculations based on PeerSpot user engagement data.
    Data Management Platforms (DMP)

    Learn more about Nielsen DMP

    Nielsen DMP was previously known as Nielsen Data Management Platform.

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    Nielsen DMP customers

    IPG Mediabrands, Cumulus, Sony Pictures Television, Chobani, Investing Channel Inc.

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