Zoho Campaigns Reviews

We use Zoho Campaigns because we use Zoho. They're not particularly sophisticated campaigns. They're drip campaigns. They might have about six or seven steps in them. We have contacts, and we might send them a communication, usually an email but it could also be some other channel, and get some kind of feedback from them or not. Depending on the feedback or not, we send another communication to them, and so on. So, we have campaigns that run about six or seven steps for that.

Putting the campaigns together on Zoho is reasonably straightforward. They have a little campaign builder tool that works very well as long as you don't want the campaign to be too sophisticated. Building a campaign on HubSpot is more difficult, but it can be more sophisticated. That's the primary difference between the two environments, but for what we want to do, Zoho is perfectly fine. We don't see a yawning gap in the functionality.

Zoho's overall usability could be improved in every module.

It takes a lot of work to get it set up the way you want. It's not an intuitive product. It takes coding work to get the sales process to work. That setup process could be simplified significantly.

We have been using it for seven years now.

It's a pretty stable product. They handle upgrades and increases in functionality quite nicely.

It's pretty scalable. We've had 20,000 contacts in this one.

It's about the same as HubSpot. There's a piece of work to be done, and you can do lots of things that, for instance, you can't do in HubSpot, but you have to be almost in the state of writing code to make it work.

For deployment and maintenance, there are about two people.

The guys who are responsible for that part tell me that they got a good return on investment. I couldn't quantify it, but they felt it was worth the effort. They had to put a lot of effort in to get the sales processes, the campaigns, and all the things working. They've spent a year getting that done, but they said afterward that it was worth it as far as they were concerned. I don't know what that means as a quantifiable ROI, but they felt it was good.

We have an enterprise license for this because we use Zoho for lots of things. We have HR and a bunch of other things. We probably don't pay individually for marketing or sales, and it's all in the overall license that we have.

If people are going to go into Zoho, they have to be prepared to put in the work. They got to understand that there's a lot of work to do to get it set up the way you want it. It's not an intuitive product from that point of view.

Overall, I would rate it a seven out of ten.

We use the solution to manage our marketing processes such as automatic emails and responses. We can set contacts list and tag our contacts easily with Zoho Campaigns. 

The solution helps us to easily manage campaigns. 

We can merge Zoho Campaigns with Zoho CRM and other applications. I think automation is the best feature of the product because it reduces manual inputs. It will work automatically and generate reports. 

I would like the product to include a feature that shows website traffic similar to Mailchimp. I would also like to get user and customer activity on the website so that we can easily set campaigns according to customer interest. 

I have been working with the product for six months.

I would rate the product's stability an eight out of ten. 

I would rate Zoho Campaigns' scalability a seven out of ten. 

I have used Mailchimp before. 

The solution is deployed on the cloud. The setup was not tricky. 

We can get ROI with the Zoho Campaigns' use. 

The tool is priced less compared to other applications. 

I would rate Zoho Campaigns an eight out of ten. I would recommend the product since it has nice features that are required by a business. 

We primarily use the solution for email purposes. 

We use it for corporate email and so far it's been great.

It's a very simple solution for email. 

The solution is very inexpensive and very reasonably priced. 

The solution does offer a wide variety of products, although we just take advantage of the email portion.

The solution is easy to access via a web interface. 

I can't recall missing any features. We use it quite minimally.

They could get better at dealing with spam. They need to improve their anti-spam capabilities. 

I can't speak to the scalability as we've never actually tried to scale it. We use it very minimally.

We don't have more than 20 people on the solution. 

They do have technical support, and you can get premium and standard offerings of support, However, we don't really need their assistance. We don't use it that much. 

That said, I've received feedback that support is okay. It could be due to the fact that we do not have a premium option, however, I can't complain. It's been fine so far.

I'm also familiar with Gmail and Microsoft offerings.

We like to use Zoho as it is less expensive. 

You don't need to install anything. You use it via a web interface. It's very simple. 

We only use a small Zoho package. We don't have an extensive license. 

The cost is less expensive than, for example, Gmail. It's very competitive.

As a cloud-based solution, we are always using the latest version. 

I'd rate the solution at a nine out of ten.

The ability to track both the number of people who open the email and the click rates.

It has given us a way to promote events and webinars to our customer base, and then see the level of interest.

The emails were going to spam a lot despite us making various changes, and it appeared to be more because it was being sent from Zoho then anything else.

I've used it for two months.

Not it is very easy to use.

No issues encountered.

No issues encountered.

It was very good, quick, and efficient.

It was very good, quick, and efficient.

It was straightforward as we use Zoho CRM so it connected to that to pull the recipient details.

It’s a very easy product to use, you do not need to be tech savvy or a whizz at email marketing.