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ZeptoMail vs Zoho Campaigns comparison

ZeptoMail and Zoho Campaigns are both solutions in the Cloud Email category. ZeptoMail is ranked #6 with an average rating of 9.0, while Zoho Campaigns is ranked #4 with an average rating of 8.2. ZeptoMail holds a 12.0% mindshare in CE, compared to Zoho Campaigns’s 11.7% mindshare. Additionally, 100% of ZeptoMail users are willing to recommend the solution, compared to 85% of Zoho Campaigns users who would recommend it.
ZeptoMail
Read 1 ZeptoMail review
  • 591 Views
  • 465 Comparison Views
100% willing to recommend
Zoho Campaigns
Read 12 Zoho Campaigns reviews
  • 507 Views
  • 426 Comparison Views
85% willing to recommend
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between ZeptoMail and Zoho Campaigns based on real PeerSpot user reviews.

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Cloud Email
October 2024
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Categories and Ranking

ZeptoMail
Ranking in Cloud Email
6th
Average Rating
9.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Zoho Campaigns
Ranking in Cloud Email
4th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
12
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2024, in the Cloud Email category, the mindshare of ZeptoMail is 12.0%, up from 3.8% compared to the previous year. The mindshare of Zoho Campaigns is 11.7%, up from 6.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email
 

Featured Reviews

reviewer2253765 - PeerSpot reviewer
A scalable and easy-to-use solution that has a good user interface and a responsive support team
The product had a couple of bugs. However, the vendor resolved the bugs quickly. People wanting to use the solution must try it out. If they like it, they can switch it on. I have seen and tried many other products. ZeptoMail is pretty easy and straightforward. Overall, I rate the tool a nine out of ten.
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Walwasa Mulutazah Yahaya - PeerSpot reviewer
A solution that allows its users to conduct effective email and social media marketing campaigns
The automation and scheduling features within the solution are good. You can schedule up to 100 inbound campaigns on social media to be posted at a time that suits you, making it ideal for busy individuals. Additionally, you can also schedule social media and email campaigns to be posted automatically at the same time. So, it is a very good solution for those who are busy. Also, busy individuals would love to use its scheduling feature. Furthermore, Zoho Campaigns offers a variety of good templates to its users. The templates provided can be customized to your liking. For instance, emails can be customized. When you create very good content for emails, you can use them easily. However, adding certain elements that require HTML coding can be challenging as they may not be rendered properly in the client's email service. Despite this, the modules have worked well for me technically.
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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The user interface is valuable to me."
"The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution."
"Zoho Campaigns is a great product. It's easy to use. Zoho Campaigns is integrated with my CRM, so I can see everything happening within my company from the dashboard. I can manage and group my contacts and automate reporting. I enjoy checking on the metrics for my campaign. It also gives me the option of linking with Google Analytics, but I like Azure analytics better."
"It's a very simple solution for email."
"Zoho Campaigns is a good software for email marketing."
"It is a very reliable and stable tool."
"The most valuable feature of Zoho Campaigns is its ability to set up chain campaigns depending on the user's reaction."
"Putting the campaigns together on Zoho is reasonably straightforward. They have a little campaign builder tool that works very well as long as you don't want the campaign to be too sophisticated."
"The solution generates a good return on investment."
More Zoho Campaigns pros
 

Cons

"We had some minor bugs."
"They need to improve their anti-spam capabilities."
"It takes a lot of work to get it set up the way you want. It's not an intuitive product. It takes coding work to get the sales process to work. That setup process could be simplified significantly."
"The support team takes a while to respond to our request."
"The text area for social media posting in Zoho Campaigns is not very responsive."
"My usage is limited to the basic features."
"I would like the product to include a feature that shows website traffic similar to Mailchimp. I would also like to get user and customer activity on the website so that we can easily set campaigns according to customer interest."
"Its deliverability could be improved."
"When we use Zoho Campaigns, our emails often get routed to the spam folder instead of the inbox. For example, people who use Gmail to receive our newsletter will often miss it because it was sent to their spam folder. Many of our clients aren't seeing our work. We compared it to another solution, and the open rate was much higher because the emails went directly to the inbox."
More Zoho Campaigns cons
 

Pricing and Cost Advice

"The solution is the cheapest in the market."
"We have an enterprise license for this because we use Zoho for lots of things. We have HR and a bunch of other things. We probably don't pay individually for marketing or sales, and it's all in the overall license that we have."
"Zoho Campaigns is not that expensive as compared to other solutions like MailChimp."
"There are additional charges, like whenever I add additional users, I need to pay extra."
"Zoho Campaigns is cheaper compared to other products."
"Price-wise, the solution is expensive."
"The tool is priced less compared to other applications."
"The solution's pricing is reasonable."
"Since the product is part of a bundle, it is definitely very cost-efficient."
More Zoho Campaigns pricing and cost advice
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Top Industries

By visitors reading reviews
Computer Software Company
28%
Comms Service Provider
10%
University
7%
Manufacturing Company
6%
Computer Software Company
13%
Hospitality Company
9%
Financial Services Firm
7%
Retailer
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about ZeptoMail?
The user interface is valuable to me.
See all answers
What is your experience regarding pricing and costs for ZeptoMail?
The solution is the cheapest in the market. The product has a pay-as-you-go pricing model. It’s pretty easy for us. We can just purchase the tool and use it. The pricing is pretty clear and easy. I...
See all answers
What needs improvement with ZeptoMail?
We had some minor bugs. Analytics can be made better The product must add SMS-sending features along with emails.
See all answers
What do you like most about Zoho Campaigns?
The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution.
See all answers
What is your experience regarding pricing and costs for Zoho Campaigns?
A lot of people choose Zoho because it is priced very low compared to its competitors. Zoho Campaigns is cheaper compared to other products. However, the add-ons can get very expensive.
See all answers
What needs improvement with Zoho Campaigns?
The product must provide users more control over improving the worthiness of our domain. We can follow certain best practices to improve our reputation within a community so that our emails do not ...
See all answers
 

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Product Reports

Buyer's Guide
Cloud Email
October 2024
ZeptoMail reportDownload ZeptoMail product report
Buyer's Guide
Zoho Campaigns
October 2024
Zoho Campaigns reportDownload Zoho Campaigns product report
 

Learn More

Zoho
Zoho
 

Overview

Secure transactional email with email tracking, detailed logs and reports. ZeptoMail is tailor-made for sending transactional emails, ensuring fast delivery and inbox placement for your application emails.

With Zoho Campaigns, you can create, send and track effective email campaigns that help you build lasting relationships with your customers. Email deliverability is our highest priority and we make sure that our software delivers your emails straight to your recipients' inboxes. Zoho Campaigns gives you a multi-user account. You can maintain a single account for your entire marketing team.
 

Sample Customers

Information Not Available
Altus
Buyer's Guide
Cloud Email
October 2024
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We monitor all Cloud Email reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.