Pardot, a salesforce.com Company, is an easy-to-use B2B Marketing Automation suite that helps sales and marketing teams maximize efficiency and increase revenue. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.
It has no limit for sending marketing emails.
I have not had any issues with the product's stability. Stability-wise, I rate the solution a ten out of ten.
The solution can be easily integrated with Salesforce.
Its similarity to Salesforce is a valuable feature. It feels like it's part of Salesforce in a way that other EDM tools don't.
Campaign tracking is a valuable feature.
The product is stable.
The most valuable feature is the customization of the solution.
It's easy to create email templates and landing pages.
The tracking and automation of outbound messaging is the solution's most valuable aspect.