Act-On Software vs Zift Solutions comparison

Act-On Software and Zift Solutions are both solutions in the Marketing Automation category. Act-On Software is ranked #19, while Zift Solutions is ranked #17. Act-On Software holds a 1.2% mindshare in MA, compared to Zift Solutions’s 2.1% mindshare. Additionally, 100% of Act-On Software users are willing to recommend the solution.

Act-On Software

Read 7 Act-On Software reviews

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106 Comparison Views

100% willing to recommend

Zift Solutions

176 Views
159 Comparison Views

Act-On Software

Zift Solutions

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Act-On Software and Zift Solutions based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, HubSpot, Adobe and others in Marketing Automation.

To learn more, read our detailed Marketing Automation Report (Updated: October 2024).

Buyer's Guide

Marketing Automation

October 2024

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Helped 816,406 peers since 2012

Categories and Ranking

Act-On Software

Ranking in Marketing Automation

19th

Average Rating

9.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Zift Solutions

Ranking in Marketing Automation

17th

Average Rating

0.0

Number of Reviews

Ranking in other categories

Channel Marketing Software (2nd)

Mindshare comparison

As of November 2024, in the Marketing Automation category, the mindshare of Act-On Software is 1.2%, up from 0.8% compared to the previous year. The mindshare of Zift Solutions is 2.1%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Automation

Featured Reviews

it_user82449

Business Systems Manager at a consultancy with 501-1,000 employees

The adaptive nurturing, segmentation, multiple lead scoring rules, and simple CRM integration stood out the most.

The CRM integration with Act-On is better with Salesforce and had more value for sales representatives than it did with Microsoft Dynamics CRM; that was MS CRM's downfall. Act-On Anywhere is a nice feature for general users, but the tracking in CRM is lost, and Marketing team subject lines do not carry over on the email templates.

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816,406 professionals have used our research since 2012.

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

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Comparisons

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Compared 39% of the time

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Product Reports

Buyer's Guide

Marketing Automation

October 2024

Download Act-On Software product report

Buyer's Guide

Marketing Automation

October 2024

Download Zift Solutions product report

Also Known As

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Act-On Software

Zift Solutions

Overview

Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace that powers the customer experience from end-to-end, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. Act-On is squarely focused on the success of its customers and offers consultant level quality with everyday customer support. Act-On Software has been recognized for its superior product and rapid business growth by Deloitte, Forbes, and Inc. Magazine. For more information, visit www.act-on.com.

Zift Solutions is the Enterprise Channel Management leader, delivering the people, processes and technology organizations require to drive channel success. Relied on by more than 80% of top channel chiefs, Zift boosts channel program productivity and profitability by automating and aligning marketing, sales, and operational processes. The ZiftONE platform integrates with established systems to speed time-to-sales, create an exceptional partner experience, and provide faster ROI.

Sample Customers

NYU, Tableau, Xerox, ASPCA, Lego Education, Hoopla, Avery Dennison and SolarWorld.

Aerohive Networks, Avaya, AVID, Canon, DellEMC, Dolby, Kaspersky, Oracle, Renesas, Sage, Star2Star Communications, Xerox

Find out what your peers are saying about Salesforce, HubSpot, Adobe and others in Marketing Automation. Updated: October 2024.

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816,406 professionals have used our research since 2012.

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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.