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Adobe Analytics vs WebTrends comparison

Adobe and WebTrends are both solutions in the Web Analytics category. Adobe is ranked #6, while WebTrends is ranked #13. Adobe holds a 7.5% mindshare in WA, compared to WebTrends’s 4.5% mindshare.
Adobe Analytics
  • 605 Views
  • 434 Comparison Views
WebTrends
  • 189 Views
  • 173 Comparison Views
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between Adobe Analytics and WebTrends based on real PeerSpot user reviews.

Find out what your peers are saying about Snowflake Computing, Amplitude, Google and others in Web Analytics.

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To learn more, read our detailed Web Analytics Report (Updated: January 2025).
Buyer's Guide
Web Analytics
January 2025
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Helped 831,158 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Adobe Analytics
Ranking in Web Analytics
6th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
WebTrends
Ranking in Web Analytics
13th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Customer Data Analysis (12th)
 

Mindshare comparison

As of January 2025, in the Web Analytics category, the mindshare of Adobe Analytics is 7.5%, down from 8.5% compared to the previous year. The mindshare of WebTrends is 4.5%, up from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics
 

Top Industries

By visitors reading reviews
Educational Organization
30%
Financial Services Firm
12%
Computer Software Company
8%
Real Estate/Law Firm
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
Buyer's Guide
Web Analytics
January 2025
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Find out what your peers are saying about Snowflake Computing, Amplitude, Google and others in Web Analytics. Updated: January 2025.
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831,158 professionals have used our research since 2012.
 

Comparisons

Snowflake Analytics vs Adobe Analytics Logo
Snowflake Analytics vs Adobe Analytics
Compared 55% of the time
More Adobe Analytics Competitors
Google Analytics vs WebTrends Logo
Google Analytics vs WebTrends
Compared 51% of the time
More WebTrends Competitors
 

Product Reports

Buyer's Guide
Web Analytics
January 2025
Adobe Analytics reportDownload Adobe Analytics product report
Buyer's Guide
Web Analytics
January 2025
WebTrends reportDownload WebTrends product report
 

Learn More

Adobe
WebTrends
 

Overview

Adobe Analytics is part of the Adobe Experience Cloud suite of products, which help online marketers apply real-time analytics and detailed segmentation to all their marketing channels.

Delivers insight into web visitor activity, allowing organizations to acquire, convert & retain more customers.
 

Sample Customers

Philips, WestJet
Microsoft, The Telegraph, Polaris, PenFed, Met Office, Kimberly-Clark, Europcar, Shoplocal, Cracka Wines, Otto Group, redspottedhanky.com, Legal Brand Marketing, BrightStarr, World Vision, T-Mobile, PetEdge, KLM
Buyer's Guide
Web Analytics
January 2025
Download Free Report
Find out what your peers are saying about Snowflake Computing, Amplitude, Google and others in Web Analytics. Updated: January 2025.
DOWNLOAD NOW
831,158 professionals have used our research since 2012.
See our list of best Web Analytics vendors.

We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.