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Alteryx vs Trifacta Wrangler Enterprise comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Data Preparation Tools
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
81
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (4th)
Trifacta Wrangler Enterprise
Ranking in Data Preparation Tools
6th
Average Rating
0.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the Data Preparation Tools category, the mindshare of Alteryx is 27.3%, down from 36.5% compared to the previous year. The mindshare of Trifacta Wrangler Enterprise is 7.0%, down from 8.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Preparation Tools
 

Featured Reviews

Theresa McLaughlin - PeerSpot reviewer
Quick development enables seamless data processing despite occasional support issues
There were times when the product would fail during development without an apparent reason. The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system. Licensing negotiations were problematic, affecting our product usage. For instance, our licenses were temporarily lost during negotiations when an agreement couldn't be reached.
reviewer1464411 - PeerSpot reviewer
Robust, great for financial decision making, and very scalable
This product really needs to improve its ease of use. The solution needs to do a better job of promoting and marketing itself. Alteryx is much better at this and as a consequence is more recognizable. Trifacta needs to showcase its technology better. It truly should encompass the A to Z execution of how you execute business process modeling in an intelligent automation form. A future release needs to be something that's easier to handle. I wouldn't say a layman should be able to use the solution as data wrangling is something that somebody has got to really be certified in. I have a friend who's worked at IBM for 30 years, and now he's just getting certified as a data scientist. However, if the solution was designed as something that really could assist a new data scientist or kids coming out of college, something that's easier for them to wrap their heads around, that would be helpful. The interface on Trifacta is way too busy. I used to do UX and it's just awful. It looks a little bit like Excel. I can't stand it. The UI of Alteryx is much, much better.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product is very stable and super fast, five-star. It's significantly more stable than it's nearest competitor."
"The most valuable feature of Alteryx is user-friendliness."
"It is efficient in optimizing our ability to get information."
"Its initial setup is easy."
"The product's most valuable features include its ease of use for non-technical users and machine learning capabilities."
"Alteryx is so advanced. It's just drag and drop."
"Alteryx has made us more agile and increased the speed and effectiveness of decision making."
"It is a stable and scalable solution."
"It works well for data scientists and can really help them drill down on the information in order to give management tangible data points for larger business decisions."
 

Cons

"More statistics tools: We can use to compare SPSS statistics with some automated advisory."
"It seems to me that it is not always user friendly."
"What they're struggling with is it's not as mature as Tableau in the user management area. It was tougher to manage the server part of it right away, especially since the user base has grown."
"Even when it already includes some AI models, this area could be improved."
"The data integration component could most likely be improved to increase enterprise scalability."
"They can provide some pre-built tools for predictive analytics instead of us having to build all the tools. It should also be improved from the visualization aspect. It should have better visualization capabilities. There are tools out there that have better visualization capabilities, which Alteryx is lacking currently."
"Alteryx's predictive data models are pretty average and can be improved."
"Sometimes workflows tend to queue up, and they tend to get canceled for some reason that we don't know sometimes."
"This product really needs to improve its ease of use."
 

Pricing and Cost Advice

"The license price of the solution is expensive."
"It can be a bit pricey, especially after the first year."
"I don't know much about the licensing, but there are some additional costs for certain features."
"Opt for the three year subscription. It is 20% less than the yearly one."
"My organization pays for it, and I do not look into the financial aspect of the licensing, but I know it is pretty expensive."
"I rate the solution's pricing as a ten, as it is highly priced."
"It is $4,000 a year, so it is cheap versus other solutions. It also accomplishes three times the volume on the job in the same time (as the other solutions).​"
"A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
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Top Industries

By visitors reading reviews
Financial Services Firm
24%
Manufacturing Company
10%
Computer Software Company
9%
Healthcare Company
6%
Financial Services Firm
23%
Manufacturing Company
19%
Government
12%
Healthcare Company
11%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Comparisons

No data available
 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Vodafone, Stanford University, Nike, Ericsson, Samsung, Intel, Google, Thmson Reuters, Honeywell, Dow, Deloitte, Barclays
Find out what your peers are saying about Alteryx, SAS, Bright Data and others in Data Preparation Tools. Updated: February 2025.
838,713 professionals have used our research since 2012.