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Alteryx vs Unifi comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 10, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Data Preparation Tools
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
84
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (6th)
Unifi
Ranking in Data Preparation Tools
7th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
Data Integration (59th), Data Governance (40th)
 

Mindshare comparison

As of February 2026, in the Data Preparation Tools category, the mindshare of Alteryx is 9.7%, down from 27.3% compared to the previous year. The mindshare of Unifi is 5.4%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Preparation Tools Market Share Distribution
ProductMarket Share (%)
Alteryx9.7%
Unifi5.4%
Other84.9%
Data Preparation Tools
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Time-saving workflows have transformed data preparation and predictive analysis for my team
Some of the best features Alteryx offers are its no and low-code capabilities. It delivers massive time-saving and includes spatial and predictive analysis. Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau. In addition to these features, Alteryx provides built-in spatial tools that can calculate drive time and location-based insights with minimal effort through drag-and-drop spatial tools, low complex coding, faster, and more accurate results. Linear regression predicts sales based on marketing spend, estimates costs based on usage, and identifies trends in historical data. Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making. Using Alteryx, complex tasks such as data cleansing, joining datasets, drive time analysis, and linear regression can be done much faster compared to manual Excel or SQL work. This reduces dependency on manual effort and lowers the risk of human error. Drive time analysis helps my organization make better location-based decisions, such as identifying optimal service areas or improving customer reach.
Doug Isabelle - PeerSpot reviewer
Owner at Doc-IT
Good management and pricing but not great for enterprise environments
In a high-density location, we're running into connectivity drops. There may be too many rouge devices broadcasting, and the devices is getting interference from another channel. The only to fix this is to reboot and we need something that reboots on the fly. We also need better security for VLANs and VPNs. There are issues with certain Apple devices. Technical support is not very helpful. The initial setup, which seemed straightforward at first, had to be redone. This may not have been the fault of the product. We're not sure what went wrong.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"You get more support with Alteryx, and it's good for non-sophisticated users who can benefit from the support included in the price."
"The support is very good."
"Alteryx is so advanced. It's just drag and drop."
"The modeling features are very good."
"Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful."
"One-stop shop for data preparation, blending, prediction, and optimization in a single workflow."
"Geo features have made spatial mapping large retail universes possible."
"Alteryx is user-friendly and allows easy creation of workflows compared to Informatica PowerCenter."
"It's easy to manage and support the user, our guests, and our customers if they have a problem."
"The controller makes it easy to control everything from one platform. The management is easy."
 

Cons

"They can provide some pre-built tools for predictive analytics instead of us having to build all the tools. It should also be improved from the visualization aspect. It should have better visualization capabilities. There are tools out there that have better visualization capabilities, which Alteryx is lacking currently."
"There is currently no cloud solution and this would be valuable for many clients."
"The product could benefit from improved integration with visualization tools or even the inclusion of built-in visualization features."
"Alteryx's predictive data models are pretty average and can be improved."
"There were times when the product would fail during development without an apparent reason."
"More statistics tools: We can use to compare SPSS statistics with some automated advisory."
"Mastering Alteryx, a comprehensive solution, takes time. However, once you have gained proficiency with its layout and how to drag, drop, and connect components, it becomes remarkably easy, yet still thorough."
"The interface could be improved."
"It's stable, but it depends on the office and location."
"There are issues with certain Apple devices."
 

Pricing and Cost Advice

"It is $4,000 a year, so it is cheap versus other solutions. It also accomplishes three times the volume on the job in the same time (as the other solutions).​"
"Alteryx is generally more suited for medium—to large companies due to its potentially high licensing costs."
"We use the free version of the solution. There are enterprise licenses available. It cost approximately $5,000 annually. It is an expensive solution and there are additional features that cost more money."
"There is a license required for this solution."
"The designer license costs 5000 euros. The server edition is 1000 euros."
"A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
"There are some implementation services and internal effort costs at the beginning but there is nothing else."
"We have a yearly cost that we pay for the licensing. We do not pay any costs in addition to the licensing fees."
"There is no license. The solution is free."
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
8%
Healthcare Company
5%
Retailer
11%
Manufacturing Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise15
Large Enterprise53
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Comparisons

 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Big Incites, Cloudera, Flywheel Data, Hortonworks, MapR, Platfora, Qlik, Tableau Software, zData Inc.
Find out what your peers are saying about Alteryx vs. Unifi and other solutions. Updated: December 2025.
881,565 professionals have used our research since 2012.