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Alteryx vs Unifi comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 10, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Data Preparation Tools
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
84
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (6th)
Unifi
Ranking in Data Preparation Tools
7th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
Data Integration (59th), Data Governance (40th)
 

Mindshare comparison

As of February 2026, in the Data Preparation Tools category, the mindshare of Alteryx is 9.7%, down from 27.3% compared to the previous year. The mindshare of Unifi is 5.4%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Preparation Tools Market Share Distribution
ProductMarket Share (%)
Alteryx9.7%
Unifi5.4%
Other84.9%
Data Preparation Tools
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Time-saving workflows have transformed data preparation and predictive analysis for my team
Some of the best features Alteryx offers are its no and low-code capabilities. It delivers massive time-saving and includes spatial and predictive analysis. Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau. In addition to these features, Alteryx provides built-in spatial tools that can calculate drive time and location-based insights with minimal effort through drag-and-drop spatial tools, low complex coding, faster, and more accurate results. Linear regression predicts sales based on marketing spend, estimates costs based on usage, and identifies trends in historical data. Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making. Using Alteryx, complex tasks such as data cleansing, joining datasets, drive time analysis, and linear regression can be done much faster compared to manual Excel or SQL work. This reduces dependency on manual effort and lowers the risk of human error. Drive time analysis helps my organization make better location-based decisions, such as identifying optimal service areas or improving customer reach.
Doug Isabelle - PeerSpot reviewer
Owner at Doc-IT
Good management and pricing but not great for enterprise environments
In a high-density location, we're running into connectivity drops. There may be too many rouge devices broadcasting, and the devices is getting interference from another channel. The only to fix this is to reboot and we need something that reboots on the fly. We also need better security for VLANs and VPNs. There are issues with certain Apple devices. Technical support is not very helpful. The initial setup, which seemed straightforward at first, had to be redone. This may not have been the fault of the product. We're not sure what went wrong.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The value add of Alteryx is the agility for making changes, and speed of deployment."
"The drag and drop and layout is simple to understand, with intuitive names of features."
"Alteryx is so advanced. It's just drag and drop."
"I like the solution's velocity, the speed with which it processes data, and its ease of use."
"Alteryx is user-friendly and allows easy creation of workflows compared to Informatica PowerCenter."
"The connectors are a very good feature."
"The three data signs and data engineering are great features."
"The most valuable feature of Alteryx is its unlimited handling capabilities."
"The controller makes it easy to control everything from one platform. The management is easy."
"It's easy to manage and support the user, our guests, and our customers if they have a problem."
 

Cons

"A colleague of mind mentioned that the solution should have more options for the visualization of data."
"There are no ready models to use in analytics."
"The next feature release should include easier reporting."
"When configuring target tables, it is difficult to see the full text when deciding on load operations."
"Mastering Alteryx, a comprehensive solution, takes time. However, once you have gained proficiency with its layout and how to drag, drop, and connect components, it becomes remarkably easy, yet still thorough."
"Lacks an open source edition which would be helpful."
"I'd like to see more artificial intelligence business tools or features in Alteryx."
"Alteryx needs to focus on the supply chain aspect since detecting financial figures and data anomalies is currently insufficient."
"There are issues with certain Apple devices."
"It's stable, but it depends on the office and location."
 

Pricing and Cost Advice

"I rate the tool's pricing a two out of ten."
"My organization pays for it, and I do not look into the financial aspect of the licensing, but I know it is pretty expensive."
"ROI is huge. There are some secondary benefits, like analysts getting their post 5 PM time back or the ability to shorten all closing processes to a half or less."
"I rate the solution's pricing as a ten, as it is highly priced."
"The license price of the solution is expensive."
"There are some implementation services and internal effort costs at the beginning but there is nothing else."
"Its price should be lower. The key thing that we see is that talking about ROI is an important element at the time of purchase. Cost becomes a factor in every discussion. Justifying the ROI for these kinds of workflows is always a challenge, and the only way to counter the challenge is by addressing the pricing."
"Alteryx is generally more suited for medium—to large companies due to its potentially high licensing costs."
"There is no license. The solution is free."
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
8%
Healthcare Company
5%
Retailer
11%
Manufacturing Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise15
Large Enterprise53
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Big Incites, Cloudera, Flywheel Data, Hortonworks, MapR, Platfora, Qlik, Tableau Software, zData Inc.
Find out what your peers are saying about Alteryx vs. Unifi and other solutions. Updated: December 2025.
882,032 professionals have used our research since 2012.