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Informatica Intelligent Data Management Cloud (IDMC) vs dbt comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

dbt
Ranking in Data Integration
27th
Ranking in Data Quality
17th
Average Rating
7.6
Reviews Sentiment
7.0
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Data Integration
2nd
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Business Process Management (BPM) (7th), Business-to-Business Middleware (3rd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (1st), AI Data Analysis (1st)
 

Mindshare comparison

As of January 2026, in the Data Integration category, the mindshare of dbt is 1.7%, up from 0.7% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 3.7%, down from 5.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)3.7%
dbt1.7%
Other94.6%
Data Integration
 

Featured Reviews

reviewer2780388 - PeerSpot reviewer
Senior Data Engineer at a pharma/biotech company with 10,001+ employees
Streamlined Data engineering and built-in lineages
The best features of dbt include lineage and Jinja templating languages that make it easy for creating pipelines. The built-in lineage feature provides a good understanding of the several layers where data is being loaded in dbt, allowing visibility from different layers into the end product. dbt has positively impacted version controlling as it has different version control steps involved. The specific improvements seen with version control in dbt are that it has helped trace the data lineage, enabled faster trace and rollbacks, and enabled safe collaboration at every scale, which has improved data quality. A return on investment has been seen from using dbt as the time has reduced while utilizing dbt in the form of data pipelines and ETL scripting. There is operational efficiency achieved, and data quality and governance have also been achieved with modular SQL and version controlling, which reduced duplication of data and data errors.
Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"There is operational efficiency achieved, and data quality and governance have also been achieved with modular SQL and version controlling, which reduced duplication of data and data errors."
"The product is developer-friendly."
"dbt has positively impacted my organization by allowing us to create our data pipelines much faster, going from ingestion of data to creating a data product in weeks instead of months, and we can do it in-house with the skillset we already have."
"We primarily used Cloud Data Profiling to connect with Cloud Data Governance, a tool also used by Teva. This integration allowed users to access data quality results within the data governance catalog."
"The solution's most valuable features are its data quality, match-merge engine, and CLAIRE AI engine, which helps with AI automation."
"The fuzzy matching capability is a great feature."
"We had a bad experience before Informatica Cloud Data Quality, we started a data analytics project that took more than three months of wasted time because we couldn't use the data to create the optimization model."
"It comes with lot of features and is a one-stop-shop solution for integration, data modeling, and data governance. Everything can be built under one particular umbrella. If any issues come up, then there won't be any blame game saying that it could be an integration issue or an MDM hub issue because it's wholly owned by Informatica. That's the biggest advantage of Informatica MDM over that of any other tools that are available on the market."
"Axon has something called Overlay, which can be used to extend the technical lineage."
"Able to customize data search and data sharing."
"MDM is very stable - it can handle millions of hits daily and still run 24/7."
 

Cons

"The solution must add more Python-based implementations."
"dbt can be improved as I find the co-pilot in dbt is not very good, and my team has tried using it but opted to move off it and use other co-pilots such as GitHub."
"Dbt is not as stable as preferred, as it has had a few outages in the current year itself, so improvement should be made in the outages section as it is not stable."
"Their support should be improved. We have had some trouble with their support from time to time. Its scalability should also be improved. I would also like to have a bit more modern and friendly UI for the end-users. There should definitely be a simplified way to configure and set it up."
"I would also like to have profiling functionalities and quality transformations in the cloud."
"Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."
"Once the data is masked, we won't be able to reverse it back to its original value."
"The data discovery isn't that good yet for Salesforce. We have another tool that we use for this. It may be a problem because Salesforce on the cloud."
"It would be helpful if there was a GenAI feature integrated into the system, especially regarding the data quality."
"It could be a bit more intuitive, rather than technically complex."
"In terms of data volume processing, Intelligent Cloud Services does not match the efficiency of Power Center."
 

Pricing and Cost Advice

"The solution’s pricing is affordable."
"The solution's pricing model is easy, but it is very expensive."
"It is expensive. That's probably the biggest drawback. The business has heartache paying the license, but that's mainly because they don't realize what value it brings. The key thing about the MDM solution is that it is in the backend, and no one sees what it is actually doing. You don't know it is a problem until it is not there."
"I rate the licensing cost of Informatica MDM a five out of ten."
"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."
"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."
"A yearly subscription is paid based on the number of people using the solution. Price-wise, it falls under the medium range since it is neither very costly nor too cheap."
"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."
"it's expensive, but if you're looking for a stable solution, Informatica MDM is a good one to choose."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Insurance Company
9%
Computer Software Company
7%
Manufacturing Company
7%
Financial Services Firm
14%
Manufacturing Company
10%
Computer Software Company
9%
Retailer
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
 

Questions from the Community

What is your experience regarding pricing and costs for dbt?
My experience with pricing, setup cost, and licensing was simple enough.
What needs improvement with dbt?
dbt can be improved as I find the co-pilot in dbt is not very good, and my team has tried using it but opted to move off it and use other co-pilots such as GitHub. Additionally, the debugging capab...
What is your primary use case for dbt?
My main use case for dbt is for data transformation and data engineering.A specific example of how I use dbt for data transformation and engineering is that we use it to connect and ingest data fro...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

No data available
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

Information Not Available
The Travel Company, Carbonite
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. dbt and other solutions. Updated: December 2025.
879,672 professionals have used our research since 2012.