Keap and Freshsales compete in the CRM market, with Freshsales having an edge due to its advanced automation and AI-driven insights, appealing to businesses seeking enhanced capabilities.
Features: Keap features email marketing, invoicing, and payment integration, tailored for small businesses seeking streamlined operations. Freshsales offers AI-powered lead scoring, analytics, and extensive CRM functionalities, attracting those interested in automation and data-driven features.
Ease of Deployment and Customer Service: Keap offers easy deployment with excellent customer support, focusing on user-friendly service. Freshsales' deployment process is more complex but provides comprehensive customer service and detailed onboarding, offering extensive guidance for a smooth transition.
Pricing and ROI: Keap is known for competitive and flexible pricing models, delivering quick ROI suited for startups and small businesses. Freshsales involves higher initial costs but offers significant ROI through advanced data capabilities and efficiency, providing long-term value for businesses utilizing deep insights and automation.
Freshsales is a single solution CRM designed for high-growth, high-velocity sales teams. The software includes integrated phone and email, user behaviour tracking, and lead scoring on one platform. Users can track events and manage a visual sales pipeline, as well as view custom reports and analytics. Email tracking features enable users to know when and how many times an email was opened, or a link was clicked on. Users can effectively engage with prospects by targeting the next set of email actions, and create personalised sales campaigns from email templates. Insightful email metrics tell users which emails are performing well and which aren’t. The Awaiting Response feature automatically lists contacts that need to be replied to. Freshsales enables direct calling with a simple click on a contact’s phone number. The solution records the entire conversation history including email conversations in one place. Users can add notes, schedule tasks, as well as make appointments. Freshsales also offers personalised welcome and voicemail messages for greeting customers. In-depth customer insights on prospects allow users to plan relevant conversations, and keep track of touch points using the activity timeline. Freshsales collects data and segments activities based on a contact’s behaviour. Users can get perspective on leads with advanced lead scoring, and prioritises important follow-ups. The visual sales pipeline provides complete visibility of deals across various stages. Users can sort and filter by close dates, helping to make more guided decisions for climbing up the sales ladder. Freshsales’ drag and drop navigation tool enables users to move deals across the sales pipeline into any stage. Users can call or email prospects directly from the deals dashboard for a non-interruptive workflow. Visual sales reports and revenue analytics monitor sales progress and identify successful campaigns by source, sales rep, territory, and more. Freshsales mobile apps for iOS and Android let users access deals while on-the-move and stay up-to-date on prospects at all times. Freshsales is part of the Freshworks product family, whose products include Freshdesk Customer Support Software, Freshservice IT Service Management Software etc. – with more than 100000 customers worldwide, including Cisco, Honda, 3M, The Atlantic, and QuizUp.
Collect new leads with minimal effort
Collect leads consistently and seamlessly, using Keap’s powerful CRM, lead capture blueprints, landing page templates, and appointment setting.
Stay focused on what you’re good at
Keap’s personalized automations save you from distracting busy work, while still sounding and converting exactly like you.
Messages that your audience actually wants to read
Write emails and texts using Keap’s curated templates, send them to segmented lists in your CRM, and watch the results roll in.
Business stays business, personal stays personal
Keap Business Line gives you access to work calls and texts on your smartphone, while keeping your personal conversations separate.
Expert help as you grow
With Keap’s one-on-one coaching and strategic guidance, 24/7 support, and seamless migration services, you’ll have everything you need to be successful.
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