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Hubble vs Qlik Sense comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Hubble
Ranking in Data Visualization
29th
Average Rating
8.4
Reviews Sentiment
6.7
Number of Reviews
5
Ranking in other categories
Business Performance Management (23rd), Financial Performance and Strategy Management (7th), Financial Close Software (21st)
Qlik Sense
Ranking in Data Visualization
4th
Average Rating
8.6
Reviews Sentiment
6.3
Number of Reviews
125
Ranking in other categories
Embedded BI (2nd), AI Data Analysis (16th)
 

Mindshare comparison

As of January 2026, in the Data Visualization category, the mindshare of Hubble is 1.1%, up from 0.7% compared to the previous year. The mindshare of Qlik Sense is 5.6%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Qlik Sense5.6%
Hubble1.1%
Other93.3%
Data Visualization
 

Featured Reviews

PG
Financial / IT Director at a manufacturing company with 501-1,000 employees
Excellent for budgeting and forecasting, but long-term it will no longer be developed or supported
The fact that in a few years' time it is no longer going to be supported is a big concern. Therefore, I would advise against Hubble. Additionally, I think we underestimated the time for deployment, we thought it would be a few months and it took much longer than expected because the consultants didn't understand our process in detail before committing to the process. On a scale of one to ten, I would give Hubble a seven.
SW
Solution Architect at Predoole Analytics
Unlocks actionable insights through user-friendly analysis features
The self-service capabilities that Qlik Sense offers are significant. They offer natural language processing, allowing users to ask questions in layman language, and Qlik Sense will create charts and narratives automatically. Users can access any dashboard developed in Qlik Sense from familiar portals such as Okta or other company portals through embedding features. The integration with chatbots, particularly Microsoft Teams, allows users to access dashboards and ask questions directly within Teams. The collaboration feature enables users to share analysis by taking snapshots and tagging team members within the Qlik Sense interface, eliminating the need for lengthy emails or screenshots. The storytelling feature allows users to create presentations directly in Qlik Sense using dashboard analysis, making it easier to answer questions during meetings. The subscription feature enables users to receive charts and sheets via email instead of navigating to the dashboard, facilitating monitoring purposes. Qlik Sense offers alerting capabilities where users can set thresholds for KPIs and receive notifications when these thresholds are reached. The platform also includes AI/ML features for predictive modeling through a no-code component, allowing business users to create and deploy AutoML models without depending on data scientists. The Qlik Answers component, featuring generative AI capability, enables users to get answers from unstructured data including Excel, HTML documents, or Microsoft Word documents by creating a knowledge base. The user-friendly interface operates on a drag-and-drop approach, with Qlik Sense suggesting appropriate charts based on selected dimensions and measures. The associative engine capabilities allow data association between tables, implementing selections across related tables. The platform uses a color-coding system (white, gray, and dark gray) to show related, excluded, and unrelated data selections, providing insights beyond traditional BI tools.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features are both its budgeting and forecasting."
"On the fly questions can be answered with the "Qlik" of a button and drive forward discussions about policy, mission, and goals."
"The drag-and-drop dashboard builder is an intuitive interface for building dashboards from source reports."
"It allows you to create a new column using split on a current column, which we find very useful."
"This solution has improved our organization by making our analysis results available to customers."
"The product is very stable."
"We can bring data from multiple sources and easily blend it in Qlik and create a data model (star schema)."
"The drag and drop functionality provides an easy and fast development approach."
"The changes in a dashboard are very easy."
 

Cons

"We have been advised by the owners that the budgeting tool is no longer going to be supported with future development, so my recommendation would be for them to continue to invest in development. Otherwise, at some point we will have to migrate to another technology."
"There is room for improvement in the storytelling mode and the report sharing. Qlik Sense also does not have a subscription base like Power BI. So a lot of the analysis is housed in community pages that are managed by either the author or a database administrator, or whoever the Qlik Sense manager is there."
"Ability for the administrator to approve Community Sheets in the QMC and then move them into base sheets."
"I would like for it to be more of a plug and play with all of the tools and sources. It would make it much easier to use."
"I'd like to see more end-user-friendly UI designs."
"One area where Qlik Analytics Platform could be improved is in providing better support for batch processing and traditional ETL workflows."
"I would like to see more types of visual elements and better configuration options for additional flexibility when developing charts."
"The product could be less expensive."
"There is an inability to effectively manage (pre)caching (scheduling, assigning for respective user groups, etc), especially without community extensions or uour own development."
 

Pricing and Cost Advice

Information not available
"Ultimately, the cost is low, and it implements fast. The limiting factor is how quickly your staff can keep up."
"Costs are a little high on the license/token side. However, if you look at the TCO, it is not too bad, particularly against Power BI."
"Know your needs when going into the purchasing decision."
"The license mechanism of Qlik is quite complicated and not exchangeable. Such as 2016, they charge licenses by token, 1500$ for a token / 1 user. 2018: they change to 2 kinds of licenses: professional 1500$ / user, analyzer 800$ / user. 2019: they support subscription with 70$ Monthly for professional, 40$ monthly for analyzers, but for those you’re using perpetual licenses, they don't support acquiring more subscription licenses. The maintenance fee yearly are also high, 20% of the perpetual license."
"Qlik Sense pricing and licensing is like that of QlikView. It's on the high side for a small company, but it’s competitive among its peers. Use of licenses (referred to as tokens) is a bit confusing. There is a login access pass for infrequent or anonymous access."
"Licensing could be cheaper."
"For personal use, the desktop version of Qlik Sense is absolutely free, and you can share visualizations with others and to a personal cloud space, though limited with storage space."
"The cost is not bad considering the flexibility and support you receive from Qlik. I believe it is worth the cost."
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Top Industries

By visitors reading reviews
Manufacturing Company
11%
Media Company
10%
Computer Software Company
10%
Financial Services Firm
10%
Financial Services Firm
18%
Manufacturing Company
10%
Computer Software Company
8%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise40
Large Enterprise87
 

Questions from the Community

Ask a question
Earn 20 points
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
 

Comparisons

 

Also Known As

No data available
QlikSense, Qlik Analytics Platform
 

Overview

 

Sample Customers

Dole, Ghiradelli, Ninetendo, Avon, Hallmark, Treasury Wine Estates, Kitchener-Wilmot Hydro, City of Prince George, Weingarten Realty Investors, Coloplast A/S, Western Forest Products Inc, The Deltic Group Ltd, Financial Times, Johnson & Johnson, Mitsubishi, National Geographic Maps
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Find out what your peers are saying about Hubble vs. Qlik Sense and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.