Informatica Intelligent Data Management Cloud (IDMC) vs Informatica PowerExchange comparison

Informatica Intelligent Data Management Cloud (IDMC) vs. Informatica PowerExchange

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Data Integration

3rd

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

181

Ranking in other categories

Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (3rd), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (1st), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (2nd), Product Information Management (PIM) (1st), Data Observability (2nd)

Informatica PowerExchange

Ranking in Data Integration

18th

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2025, in the Data Integration category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 5.0%, down from 7.8% compared to the previous year. The mindshare of Informatica PowerExchange is 1.1%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Integration

Featured Reviews

Raj Sethupathi

Data Integration Consultant GCP/AWS at Infogrators Inc

Offers profiling and address standardization but can be complicated

Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.

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Mohammad Faizan Ahmad

Sr. Technical Engineer at Investcorp Bank BSC

Helpful in handling areas like complex data sources and data processing but needs improved support services

The major challenge with the tool stems from the fact that if you are implementing it in the cloud, then it has to be within the framework. Another challenge is the large volume of data. Informatica PowerExchange is a product through which we enable connectivity, so it is not an application product or a stand-alone tool, but Informatica's core systems or IICS uses it to connect to multiple systems. The major challenge associated with the tool is on the infrastructure side. The tool's features could be something faster with more connectors. A number of connectors can help connect to a wide variety of applications. The tool should focus on reducing the resilient time, like, if any network disconnectivity happens, then auto-reconnection and the retry method should be more robust so that manual intervention is not required. We communicate with the tool's support team as we need to raise our issues with them. I have already worked with Informatica and have a total experience of around eight to nine years; the one problem with the tool is its support team since they take a lot of time to address a particular issue. If one time you schedule a call and explain the situation to them about the issue, the support team will raise tickets and take notes. They will ask you to share the logs or screenshots of the errors, and you will get no resolution. The support team will randomly give you some documents and expect you to go through them, and if you get back to them with questions, a new person will be allocated, and you will have to start explaining everything again. I would not say it is a pleasant experience.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is stable."

"It's good for tool management, maintaining the golden record of customer status."

"Informatica is user-friendly, stable, and scalable. These three aspects are the most valuable for us. If we can make it work well with the CRM, we can continue or try again this year to complete that part of the project. I am confident that this kind of solution is what we need because we have a third-party resource that works in the development."

"The most valuable features of the solution are pushdown, optimization, and partitioning, which can be used for frequent data loading, especially when we have a huge data volume in our company."

"The most valuable feature of Informatica Axon is that it is flexible and user-friendly."

"The features that I have found most valuable are, first of all, that it comes as part of this whole bundle of Informatica tools. So if you've been implementing Informatica MDM across a business, you'd often find it comes with it. It's been thrown in as a sweetener. The adoption of it is often the challenge because as part of your MDM project, governance is seen as something beyond the MDM and is often restrictive. So this tool actually, for the first time, when you talk to data governance teams, gives a holistic view of what a data governance team can do with this tool."

"The profiling feature in Informatica Data Quality is incredibly effective for data governance."

"Their new licensing is very flexible. With Informatica Cloud, you have plenty of items under the same umbrella, such as services, offerings, data quality, and data masking. You have also got master data management and API management. What I really like about them is that you don't need to go to Informatica and say that you need a data integration module. You would say that you need iPaaS or Informatica Cloud. They'll then try to understand your needs and give you IPUs, which are the processing units. If I purchased a hundred IPUs from Informatica as a customer, I can use 70 IPUs for data integration. I would also need data quality, so I can use 10 IPUs for data quality. I can use the remaining 20 IPUs for API management. Down the line, if I see that my initial data integration needs for the development phase are met, then out of the 70 IPUs assigned for data integration, I can use 30 IPUs for data masking. I can shuffle these numbers in any way within the Informatica Cloud umbrella for the tenure for which I have subscribed to these IPUs. I can use all services the way I want. This flexibility is what I really love about Informatica. It also has got good connectors."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"Overall, it's a good tool. It's currently number one on the market. It pretty much has all the necessary capabilities to pull the incremental data from the source system, technically speaking."

"This product is easy to install and it can be done in a few hours."

"The most valuable feature is connectivity to data sources."

"It is a scalable and versatile solution."

"The main benefit of PowerExchange is its native real-time capabilities. Competing tools are counting on third-party packages or Oracle to offer real-time capabilities. However, Informatica has a native ability to scan the data on the file system level and capture the changes almost instantly when I push it to the consumers. The solution has a powerful built-in replication engine."

"Mainstream integration and real-time integration are the best features."

"The product’s flexibility is valuable."

"The scalability is excellent."

More Informatica PowerExchange pros

Cons

"One area where Informatica Cloud Data Integration could improve is in providing more accelerators for certain functionalities."

"When it comes to UI look and feel and user experience, Informatica is not as good as other solutions."

"Inserting the GenAI into the master data management will reduce the overall effort of operational activities."

"The cost of Informatica MDM is expensive and has room for improvement."

"The solution still is a bit manual in its functionality. We want t to be more automation-driven."

"If I want to scan the metadata from the data lineage or the Python code, such areas can get tedious in the tool."

"Compared to other tools in the market, Informatica MDM is costly."

"Exploring the possibility of incorporating AI capabilities that can suggest additional rules would significantly streamline our data analysis process following data profiling."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"Integration with the largest number of databases and other systems would be important."

"The solution could be made more user-friendly. The configurations are also quite difficult."

"The solution needs better integration with other tools."

"Should diversify more, maybe with a reporting and visualization utility,"

"Apache Spark has a machine learning algorithm, an area where Informatica PowerExchange lacks."

"Technical support can be improved with respect to delays in ticket response time."

"I would like to have easier integration with cloud platforms."

"V10.2 is very stable, but we are still struggling to make V10.5 stable. We found services that were down, and PowerExchange stopped working."

More Informatica PowerExchange cons

Pricing and Cost Advice

"It's offers value for money. They're more competitive with respect to pricing and offerings."

"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."

"I rate the product's pricing a five on a scale of one to ten, where one is cheap and ten is expensive."

"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."

"It's a very expensive solution"

"Informatica is very expensive."

"Comparatively, their prices are a little bit too high."

"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

"The cost of PowerExchange is reasonable. It does not rely on complicated formulas or unrealistic equations. The pricing model is straightforward. There is one component, and real-time integration is included. Some other solutions require purchasing additional modules or third-party plugins for this capability."

"It's expensive. In fact, nobody would buy any product of Informatica if the price was the only consideration. It costs money, and it doesn't come cheap, but it provides value for money in many ways."

"There is a need to pay towards the licensing cost of the product. It is an expensive product."

"The product is not very expensive."

"There are licensing and connector costs. Basically, Informatica is pay-as-you-use."

"Many users don't prefer to use the product, considering the high costs attached to the licensing part of the solution."

"An annual package license fee is required."

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Top Industries

By visitors reading reviews

Financial Services Firm

17%

Computer Software Company

12%

Manufacturing Company

10%

Government

Financial Services Firm

26%

Computer Software Company

12%

Insurance Company

11%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?

Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...

Which Informatica product would you choose - PowerCenter or Cloud Data Integration?

Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

What do you like most about Informatica PowerExchange?

The product’s flexibility is valuable.

What is your experience regarding pricing and costs for Informatica PowerExchange?

There are licensing and connector costs. Basically, Informatica is pay-as-you-use. There is one product cost and then the additional number of connectors or applications to which you are connecting...

What needs improvement with Informatica PowerExchange?

Informatica PowerCenter vs Informatica Intelligent Data Management Cloud (IDMC)

Comparisons

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Microsoft Purview Data Governance vs Informatica Intelligent Data Management Cloud (IDMC)

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SAP Master Data Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

More Informatica Intelligent Data Management Cloud (IDMC) Competitors

Informatica PowerCenter vs Informatica PowerExchange

Compared 78% of the time

Oracle GoldenGate vs Informatica PowerExchange

Compared 11% of the time

AWS Database Migration Service vs Informatica PowerExchange

Compared 4% of the time

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Product Reports

Informatica Intelligent Data Management Cloud (IDMC)

Download Informatica Intelligent Data Management Cloud (IDMC) product report

Informatica Intelligent Data Management Cloud (IDMC) report

Informatica PowerExchange

Download Informatica PowerExchange product report

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

PowerExchange, Connectors

Overview

Informatica Intelligent Data Management Cloud (IDMC) is a robust platform used by banks, financial institutions, and health sector organizations for data management, governance, and compliance.

IDMC provides comprehensive tools for data discovery, profiling, masking, and transformation. It supports Salesforce integration, real-time data streaming, and scalable data management solutions. Health organizations manage national product catalogs while financial entities focus on data protection and regulatory compliance. Its intuitive interface, flexible features, and robust tools make it valuable across sectors, though enhancements in data integration and human workflow are being sought.

What are the most important features?

Data discovery: Facilitates identifying and understanding data sources.
Data profiling: Analyzes old databases for data quality.
Data and platform masking: Ensures data protection.
Salesforce integration: Seamless connectivity with Salesforce.
Mastering data: Centralizing and standardizing data.
UI intuitiveness: User-friendly interface.
Feature map flexibility: Adapts to user needs.
Business glossary creation: Defines business terms.
Data lineage: Tracks data flow and transformations.
Automation: Streamlines data processes.
Enterprise data cataloging: Organizes extensive data assets.
Scalability: Supports expanding data requirements.
Easy setup: Quick deployment process.
Bulk upload: Efficiently handles large data volumes.
Customizable data management: Tailors data solutions.
Real-time data streaming: Manages live data streams.
Integration with Hadoop and NoSQL: Connects with big data platforms.

What benefits and ROI should be considered?

Regulatory compliance: Ensures adherence to regulations.
Data protection: Safeguards sensitive information.
Enhanced data quality: Improves accuracy and reliability.
Centralized data: Consolidates data for better management.
Process automation: Reduces manual tasks and errors.

Banks and financial institutions use IDMC for data masking, transformation, and compliance, while health sector organizations leverage it for national product catalogs. Industry applications focus on automating business processes, centralizing data, and managing data catalogs to meet regulatory demands and ensure data protection.

Informatica

Informatica PowerExchange Connectors provides high performance, out-of-the-box connectivity without having to develop custom data access programs.

Informatica

Sample Customers

The Travel Company, Carbonite

ACH Food, BNSF Railway Company, Illinois State University

Informatica Intelligent Data Management Cloud (IDMC) vs. Informatica PowerExchange