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Informatica Intelligent Data Management Cloud (IDMC) vs WinPure Data Quality Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Integration
3rd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
182
Ranking in other categories
Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (3rd), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (1st), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (2nd), Product Information Management (PIM) (1st), Data Observability (2nd)
WinPure Data Quality Platform
Ranking in Data Integration
104th
Average Rating
0.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
Master Data Management (MDM) Software (25th)
 

Mindshare comparison

As of February 2025, in the Data Integration category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 5.0%, down from 7.8% compared to the previous year. The mindshare of WinPure Data Quality Platform is 0.0%. It is calculated based on PeerSpot user engagement data.
Data Integration
 

Featured Reviews

Raj Sethupathi - PeerSpot reviewer
Offers profiling and address standardization but can be complicated
Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.
reviewer1126923 - PeerSpot reviewer
A solution that offers good performance, good stability, and a straightforward setup
We are a reseller of the solution. We handle on-premises deployment. The solution is very similar to IBM. It may have a bit more integration capabilities that IBM doesn't have yet, but they are similar. In terms of which would be better, it would come down to the customer's requirements. I'd rate the solution nine out of ten. All of our customers are very happy and very impressed with the product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I think that it's a good solution...It is stable because we have the experience to deploy this solution."
"I have rated the stability a ten out of ten due to a high level of satisfaction."
"This is where I think MDM shines - with its strong fuzzy matching algorithm. This is the essence of Informatica MDM. Based on these results, I can write our match conditions and then perform the corresponding data management activities."
"I like the connectivity and richness of features for the technical team, the maturity of the product, and that it had a cloud version. There is Informatica Cloud, and it is part of the Informatica Cloud platform."
"The match and merge functionality is invaluable for discovering golden master data records."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"The solution's initial setup is quite straightforward."
"The most valuable features are the structure masking and platform masking."
"With regards to choosing flash versus traditional storage, it's just so much simpler to manage and users get so much better performance from flash."
 

Cons

"The integration process is not easy."
"The on-prem version's functionalities may not be available on the cloud version."
"Once the data is masked, we won't be able to reverse it back to its original value."
"Inserting the GenAI into the master data management will reduce the overall effort of operational activities."
"The solution is quite expensive."
"Informatica MDM's UI is not intuitive enough."
"One area where Informatica Cloud Data Integration could improve is in providing more accelerators for certain functionalities."
"I have received feedback from certain teams and there is a steep learning curve to use this solution."
"The pricing model could use improvement."
 

Pricing and Cost Advice

"I rate the licensing cost of Informatica MDM a five out of ten."
"it's expensive, but if you're looking for a stable solution, Informatica MDM is a good one to choose."
"It is expensive. That's probably the biggest drawback. The business has heartache paying the license, but that's mainly because they don't realize what value it brings. The key thing about the MDM solution is that it is in the backend, and no one sees what it is actually doing. You don't know it is a problem until it is not there."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing nine and a half out of ten."
"Comparatively, their prices are a little bit too high."
"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."
"Pricing is determined by the number of licensed users as well as the number of Core CPUs."
"The product is highly-priced."
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
10%
Government
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
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Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
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Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
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Overview

 

Sample Customers

The Travel Company, Carbonite
Birmingham Hippodrome, Luton Borough Council, Apex Innovations, Sandia National Laboratories, Clear Blue, Vodafone
Find out what your peers are saying about Microsoft, Informatica, Talend and others in Data Integration. Updated: January 2025.
838,713 professionals have used our research since 2012.