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Informatica Intelligent Data Management Cloud (IDMC) vs WorkflowGen comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Business Process Management (BPM)
13th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
182
Ranking in other categories
Data Integration (3rd), Data Quality (1st), Business-to-Business Middleware (4th), API Management (8th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (1st), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
WorkflowGen
Ranking in Business Process Management (BPM)
54th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
3
Ranking in other categories
Business Process Design (28th), Process Automation (40th), Rapid Application Development Software (37th), Low-Code Development Platforms (33rd)
 

Mindshare comparison

As of April 2025, in the Business Process Management (BPM) category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 1.2%, down from 1.5% compared to the previous year. The mindshare of WorkflowGen is 0.2%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Process Management (BPM)
 

Featured Reviews

Raj Sethupathi - PeerSpot reviewer
Offers profiling and address standardization but can be complicated
Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.
CO
Good for automatically triggering workflows, but needs to be more customizable
We use this product for many different reasons related to our business We use it a lot for creating workflows to transfer materials between plants, which is a signature part of what we do. The most valuable feature is the ability to automatically trigger the workflow. This solution needs to be…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has become an easy way to exchange information through any cloud application."
"REST API: Excellent for scripting control and reporting mechanisms"
"Informatica MDM has a defined data model we can customize with user and developer options."
"It is easy to create REST-based interfaces of the master data objects."
"You can extract and transfer your data as you wish it to be consumed later."
"There are a couple of valuable features. One is that it is very quick on the profiling. So, you get a very fast snapshot of the type of data that you're looking at from the profiling perspective. It can highlight anomalies in the data."
"The data mapping capability is a valuable feature."
"The most valuable feature is the building of mockups and tasks."
"We use it a lot for creating workflows to transfer materials between plants, which is a signature part of what we do."
 

Cons

"The tool could be improved in terms of ease of use, particularly for those without technical expertise. Understanding and extracting data from the table-based structure requires some SQL knowledge and technical skills. Additionally, while Informatica MDM has moved towards a cloud-based MDM with a UI similar to Reltio, I haven't used it, so I can't comment on its effectiveness."
"The error information provided is not informative, as compared to Power Center."
"Informatica should simplify the rules for setting classifications and user access management permissions. It's too complex to define, configure, and make work."
"The data discovery isn't that good yet for Salesforce. We have another tool that we use for this. It may be a problem because Salesforce on the cloud."
"The advertising makes promises about data analytics that it does not keep."
"New machine learning could be added to Informatica MDM because the solution is outdated and is not moving with the current trends. The solution is good, but it definitely needs a lot of improvement and needs to speed up as per the market."
"The UX and UI of the solution are areas with certain shortcomings where improvements can be made in the future."
"It is complicated to establish the lineage in EDC using PowerCenter mappings."
"This solution needs to be more customizable."
 

Pricing and Cost Advice

"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."
"it's expensive, but if you're looking for a stable solution, Informatica MDM is a good one to choose."
"I rate Informatica MDM's price a six on a scale of one to ten, where one is a low price, and ten is a high price."
"The licensing price of the product depends on the organization's requirements."
"The price is high, but the competitors are even higher, like Collibra."
"The solution is very expensive."
"The pricing is high compared to other tools on the market."
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
10%
Insurance Company
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
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Overview

 

Sample Customers

The Travel Company, Carbonite
Comcast, Deloitte, Mitsui & Co Ltd, Sanofi Pasteur, Textron, XL Group. WorkflowGen accelerates business process adaptability in 70 countries for 500+ organizations and 1,000,000 users.
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. WorkflowGen and other solutions. Updated: April 2025.
848,253 professionals have used our research since 2012.