Microsoft Power Automate vs VisualCron comparison

Microsoft and SMA Technologies are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 8.0, while SMA Technologies is ranked #18 with an average rating of 9.0. Microsoft holds a 17.7% mindshare in RPA, compared to SMA Technologies’s 0.9% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 100% of SMA Technologies users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

VisualCron and Microsoft Power Automate both compete in the automation and integration category, with notable strengths in various areas. Based on the comparison, VisualCron seems to have the upper hand in flexibility and customization, while Microsoft Power Automate shines in integration within the Microsoft ecosystem and ease of use due to its low-code environment.

Features: VisualCron's strengths include flexibility in handling nightly sync tasks, the ability to use job variables for customized templates, and process-specific logging. It offers intuitive scheduling for complex workflows and an alerting feature for error notifications. Microsoft Power Automate features seamless integration with Microsoft tools, out-of-the-box connectors, and minimal coding requirements. It provides an easy-to-use interface, a vast array of templates, and significant AI and third-party application integration.

Room for Improvement: VisualCron could improve its error handling and audit logs while enhancing user account management, community support, and UI. It also needs to bolster its documentation and security features. Microsoft Power Automate, on the other hand, needs to advance its AI capabilities, improve error handling and Excel integration, and simplify its licensing. Users also desire better documentation and more training resources.

Ease of Deployment and Customer Service: VisualCron supports on-premises and hybrid cloud environments, offering deployment flexibility. Its customer support is generally quick and competent, although some users experience slow responses. Microsoft Power Automate provides versatile deployment options across public, private, and hybrid clouds, benefiting from a strong Microsoft support infrastructure. However, it could improve community interaction and the availability of support.

Pricing and ROI: VisualCron is praised for its fair and competitive pricing, supporting multiple instances that boost processing capabilities, with a high ROI due to reduced manual tasks. Microsoft Power Automate is cost-effective, particularly with its integration into Microsoft Office 365. Though licensing can be complex, its pay-for-use model and bundled free features enhance affordability. Its high ROI is attributed to its efficient integration capabilities within Microsoft tools.

To learn more, read our detailed Microsoft Power Automate vs. VisualCron Report (Updated: September 2025).

Buyer's Guide

Microsoft Power Automate vs. VisualCron

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of October 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 2.0%, up from 1.1% compared to the previous year. The mindshare of Microsoft Power Automate is 17.7%, down from 21.1% compared to the previous year. The mindshare of VisualCron is 0.9%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Market Share Distribution
Product	Market Share (%)
Microsoft Power Automate	17.7%
Automate	2.0%
VisualCron	0.9%
Other	79.4%

Robotic Process Automation (RPA)

Featured Reviews

Jane Rachma Kiniti

IT Project Manager at Labo des histoires

Automate has streamlined workflows and increased efficiency with powerful automation

The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.

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Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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Sourav-Dutta

Technical Lead - Database Administrator at SMART ENERGY SYSTEMS LLC

It's user-friendly, and I didn't need long to understand the process

We use VisualCron for all our automation needs, like connecting to FileZilla, calling APIs, generating PGP keys, creating encryption files with the PGP key login to Azure, etc. It can automatically log in to SQL Server and execute SQL script jobs in bulk. We had 2,000-3,000 users at my previous…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The pricing is excellent. I would give them perfect marks in that regard."

"The interface is simple, user-friendly, and very intuitive."

"The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies."

"It gives us a central place to schedule tasks and run them distributed."

"It's very easy to use. That's a big selling point for it. It has got a drag-and-drop interface, so you can quickly deploy bots."

"The most valuable features of Fortra's Automate include its FTP functionality and file manipulation capabilities."

"A great feature that you seldom see in these kind of systems is the ability to use a database as trigger to launch a task. This is something I asked for a few years ago and that was added."

"The solution is continuously adding more integrations to help with workflows and bot and task creation."

More Automate pros

"The best feature is that it doesn't require any other connectivity."

"The initial setup is pretty straightforward."

"We have a good overview of our processes now thanks to Power Automate."

"The solution helps automate manual tasks and interacts with multiple applications."

"Very reasonably priced."

"The solution is pretty customizable. Even big automation tasks are done rather simply."

"I like that Power Automate gives us a connector to be able to connect different data sources or different software."

"The interface is user-friendly."

More Microsoft Power Automate pros

"I love VisualCron because we previously spent a lot of time writing Power switches to connect to SQL Server. VisualCron makes it easier to execute services or connect to FileZilla by only adding the credentials to the master credentials stored in the solution."

"The tool has reduced our operational costs by 40%."

"It helped us reduce manual steps."

"The ability to clone jobs to shorten the time it takes to implement a process has been invaluable, but its flexibility also gives us the ability to create a job that can handle a multifaceted process with a complex workflow."

"The most valuable feature of VisualCron is its ability to schedule interactive jobs so that you can have interdependencies within the job and interdependencies of a job on another job, and so on."

"VisualCron is a very powerful program to automate different steps in your business processes. We use it to automate replacing files and inform departments about the replacement."

"It has improved our organization with more automation within the business departments and less administration and development in the IT department. Usually, as the IT department, we are the bottleneck for many requirements within the business. With this tool, the business departments are able to perform many task themselves."

"'ve only had a few cases where I've had to request support in the past 12 years of use, but the support response time and resolution were was extremely quick."

More VisualCron pros

Cons

"The OCR for Hebrew text needs to be improved."

"The user interface could be slightly enhanced to make it more modern."

"We really need a free development environment for customers. Building and testing automation on production isn't ideal."

"The technical support could be better. We suffer from language barriers, as we are in Argentina."

"I would like the updates to be easier to deploy. Integration with Amazon S3 is somewhat lacking."

"There is a lack of good development for artificial intelligence, such as machine learning."

"I currently have three bugs open with them that I don't know if they are addressed in the new release."

"The user interface could be slightly enhanced to make it more modern."

More Automate cons

"When comparing with Automation Anywhere, there are a couple of things that this product doesn't have. One of the major things is the key management system. It would be great if they improve this. Its documentation can also be improved."

"Sometimes there are issues with security policies within the company. Some parts get blacked. There are some drawbacks when we use it connected to the cloud. We need to convince clients to open some parts. This is often an issue that originates from the company itself, not Power Automate."

"We find the solution to be not that user-friendly, and might be using the older version, which really did not have a lot of features, so my review is mostly based on the older version."

"From an improvement perspective, Microsoft just needs to make sure that they have a real enterprise RPA tool. PowerApps and Power Automate are still not at the level of UiPath and Automation Anywhere. It could be because Automation Anywhere and UiPath have been in the market for quite some time. It's just about Microsoft increasing their focus in terms of product reviews and development and making them competitive products that one can consider at an enterprise level. Right now, their use cases are limited as compared to what one would consider doing with UiPath and Automation Anywhere."

"Power Automate could be improved by adding an internal fuzzy lookup or fuzzy match feature."

"The OCR functionality needs to be improved."

"It doesn't have any OCR capabilities."

"The solution is difficult to customize. I would like to see more flexibility when it comes to using different kinds of activities."

More Microsoft Power Automate cons

"VisualCron's command console is a little bit difficult to understand and needs to improve."

"Our suggestion to make it better and more manageable in terms of GDPR: Implement it in a very partnership way."

"VisualCron seems to operate like an efficient machine when it comes to improvements and enhancements and new features. I always appreciate the quick response I get when bringing up an issue or coming up with suggestions. I've mentioned before that it would be great to see a move away from SQLCE and XML configuration files."

"I would like for VisualCron to expand audit log to show who changed job variables that are initialized per job run."

"The only problem I face when I use the tool is that it doesn't contain much documentation or it doesn't have many video tutorials on its features."

"The error timeout and info could be better. When making web request calls, it will time out sometimes and we won't get any useful info out of the error response."

"The documentation is a bit weak."

"VisualCron is software, and you will experience performance degradation when you scale up. VisualCron takes too much memory or CPU power. We have to increase the hardware resources of a specific server or system."

More VisualCron cons

Pricing and Cost Advice

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

"Once you buy the software, you just pay for the support for backend help."

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."

"It comes with a package that costs approximately $20,000 USD per year."

"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."

More Automate pricing and cost advice

"Licensing is on an annual basis."

"It costs us nothing because we use it on the built-in cost that is a part of our existing license for 365. To use it more extensively, there are different pricing models. Its licensing is complex. It is complex to evaluate the cost in advance. As a result, people don't use it because they don't know what overall cost they are going to incur. There are too many criteria to figure out how much it is going to cost you to use the product to its full extent. Its licensing model should be improved, and the pricing should be more visible and transparent."

"Comparatively, WinAutomation is cheaper than the other automation tools. When we purchased the license, it was around $50 or $60 per user most probably per month."

"This solution can save money when used for simple tasks specifically using only Microsoft products."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing two to three out of ten."

"Initially, we had a Microsoft account for Office 365. Later, we discovered that our license included access to Power Automate at no additional cost. There was a small fee for additional features, but it was negligible compared to the benefits. There are not any additional fees required to use the solution."

"This solution is bundled with our Office 365, so there is no additional licensing fee."

"Microsoft is providing an automatic license with a cost of $20 million per month, which is reasonable."

More Microsoft Power Automate pricing and cost advice

"ROI is one month."

"ROI is 95 percent."

"The price is a bit high."

"VisualCron is correctly priced because it wasn't very cheap, and it wasn't overly expensive, so the price for it was set correctly. When my previous company bought VisualCron, it was €800 per server per year. On a scale of one to five, I would rate the pricing for VisualCron a five because it was just right. The tool was affordable, and it has one of the most competitive pricing in the market."

"We are fine with a rather cheap setup. Licensing with VisualCron is fair. You have a simple one-year licence in different sizes. There isn't a licensing jungle with hundreds of options and opt-ins."

"The pricing is extremely fair, and because of that I recommend purchasing multiple instances to split out the processing load across multiple application servers."

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

Performing Arts

Financial Services Firm

15%

Computer Software Company

11%

Manufacturing Company

Insurance Company

Computer Software Company

27%

Financial Services Firm

11%

Insurance Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	18
Midsize Enterprise	8
Large Enterprise	4

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	65

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	1
Large Enterprise	5

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

My main use case for Automate is to deliver enterprise-scale script execution jobs, which means we are using Automate...

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

Until now, I have not specified any other tech products except Microsoft Power Automate, N8N, and Make.com that I've ...

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

See all answers

How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

See all answers

What do you like most about VisualCron?

The tool has reduced our operational costs by 40%.

See all answers

What is your experience regarding pricing and costs for VisualCron?

The price is a bit high. However, it is okay.

See all answers

What needs improvement with VisualCron?

The documentation is a bit weak. The tool must provide a better set of documentation.

See all answers

Comparisons

UiPath Platform vs Automate

Compared 21% of the time

Nintex RPA vs Automate

Compared 16% of the time

Redwood Software - Finance Automation Edition vs Automate

Compared 9% of the time

Blue Prism vs Automate

Compared 8% of the time

Control-M vs Automate

Compared 4% of the time

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Automation Anywhere vs Microsoft Power Automate

Compared 18% of the time

UiPath Platform vs Microsoft Power Automate

Compared 17% of the time

Blue Prism vs Microsoft Power Automate

Compared 14% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 12% of the time

ServiceNow Automation Engine vs Microsoft Power Automate

Compared 1% of the time

More Microsoft Power Automate Competitors

Control-M vs VisualCron

Compared 22% of the time

ActiveBatch by Redwood vs VisualCron

Compared 9% of the time

OpCon vs VisualCron

Compared 8% of the time

Stonebranch vs VisualCron

Compared 6% of the time

JAMS vs VisualCron

Compared 6% of the time

More VisualCron Competitors

Product Reports

Buyer's Guide

Automate

October 2025

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Buyer's Guide

Microsoft Power Automate

September 2025

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Buyer's Guide

VisualCron

September 2025

Download VisualCron product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

No data available

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

VisualCron offers task automation through a visual interface, eliminating the need for programming skills. With capabilities like alerting and variable usage, users benefit from integration with databases, timely task execution, and cross-platform operations.

VisualCron empowers users by simplifying complex workflows. It allows seamless task automation through features like interactive scheduling and role-based operations. Users appreciate its integration capabilities, replacing multiple tools with a comprehensive automation solution. The support system ensures quick assistance, making it a reliable choice for workflow visualization and task execution. However, areas like error handling and interface design require enhancements for improved user experience.

What are the key features of VisualCron?

Visual Interface: Users automate tasks without needing programming skills.
Integration: Connects with databases and multiple systems to streamline operations.
Alerting: Notifies users about tasks and system statuses.
Task Scheduling: Allows interactive management of automated tasks.
Credentials Management: Enables cross-platform operations securely.

What benefits can users expect when evaluating VisualCron?

Increased Efficiency: Reduces the time spent on manual processes.
Cost Reduction: Eliminates the need for multiple tools by consolidating functionalities.
Enhanced Support: Offers robust post-sales support for quicker assistance.
Streamlined Workflows: Simplifies complex task automation.

Organizations leverage VisualCron in industries like finance and logistics to automate tasks such as encryption and secure file transfers. It's also integral in managing data operations, facilitating communications between systems, and executing SQL jobs, enhancing operational efficiency across sectors.

SMA Technologies

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

7 Eleven, ABB Sécheron SA, Adobe Systems Incorporated, Amazon Europe Core, Apple, Assa Abloy, Aston Martin, Banco Santander, BMW (Australia)

Buyer's Guide

Microsoft Power Automate vs. VisualCron

September 2025

Free Report: Microsoft Power Automate vs. VisualCron

Find out what your peers are saying about Microsoft Power Automate vs. VisualCron and other solutions. Updated: September 2025.

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