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Palo Alto Networks WildFire vs Proofpoint Targeted Attack Protection comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Palo Alto Networks WildFire
Ranking in Advanced Threat Protection (ATP)
3rd
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
68
Ranking in other categories
No ranking in other categories
Proofpoint Targeted Attack ...
Ranking in Advanced Threat Protection (ATP)
25th
Average Rating
7.0
Reviews Sentiment
7.1
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the Advanced Threat Protection (ATP) category, the mindshare of Palo Alto Networks WildFire is 12.5%, up from 12.2% compared to the previous year. The mindshare of Proofpoint Targeted Attack Protection is 1.8%, down from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Advanced Threat Protection (ATP)
 

Featured Reviews

AjayKumar17 - PeerSpot reviewer
Enhanced cybersecurity with advanced sandboxing and effective in controlling DNS issues
Improvements are needed in the UI part. The dashboard should provide better visibility, especially in showing how many files are sent to Wildfire and their findings. This information should be integrated with the Dashboard so that system admins can see what is happening. Furthermore, technical support needs a lot of improvement, particularly in terms of responsiveness and adhering to service level agreements.
KC
Dynamic runtime engine and good protection, but needs better support and a single console
We have two to three issues per month. We contact Proofpoint's customer support for these issues. I am a major point of contact for support. If I am not able to resolve an issue, we will be reaching out to them. Proofpoint can take a couple of days to get back. I also deal with other applications from Okta and Microsoft, and we get the support within a couple of hours. There is a lot of difference between a couple of hours and a couple of days. So, Proofpoint's support should be improved. Okta and Microsoft are also able to do a Zoom or video call, but Proofpoint provides support only through email communication. Only if you request, it would be a Zoom or video session.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"With this product, we receive the best monitoring and reports.​"
"The cloud-based services are a nice feature."
"The most valuable feature is the Automatic Verdict, to recognize whether something is a threat, or not."
"My primary use case for this solution is for a secure gateway."
"WildFire's application encryption is useful."
"The most valuable feature is the improved security that it offers."
"The most valuable feature of this solution is how it keeps up-to-date with viruses."
"The automated scanning capabilities integrated with Palo Alto's XDR are crucial for detecting and responding to potential environmental threats."
"It has a dynamic runtime engine, which gives it an advantage over Prisma that has a static engine. In Prisma, we have to do additional malware analysis, which is not required in Proofpoint."
 

Cons

"If Wi-Fi can be improved to offer real-time security profiling and updates, it can prevent traits unrelated to Wi-Fi."
"There are some formats that the solution cannot support ."
"Perhaps an anti-spam feature could be considered."
"Other vendors have some sort of bandwidth management built into the firewall itself and Palo Alto is missing that."
"In terms of what I'd like to see in the next release of Palo Alto Networks WildFire, each release is based on malware that has been identified. The key problem is an average of six months from the time malware is written to the time it's discovered and a signature is created for it. The only advice that I can give is for them to shorten that timeframe. I don't know how they would do it, but if they shorten that, for example, cut it in half, they'll make themselves more famous."
"Our main concern is that everything has to be synced with the WildFire Cloud and has to be checked through the subscription."
"The solution can improve its traffic management."
"High availability features are lacking."
"We are using the TRAP console that has a Linux-based UI, which is not user-friendly. The TAP console looks very advanced. Currently, we are maintaining three different consoles, and it is sometimes hard to switch between them or try to grab the data."
 

Pricing and Cost Advice

"Palo Alto Networks WildFire is a product with a high price."
"It depends on the features. Additional features cost additional money as well."
"I rate the pricing an eight out of ten since it can be pretty expensive."
"It is expensive, a feature more accessible to enterprise class customers, but provides an enhanced possibility that Zero- or near-Zero-day threats may be identified and mitigated. The cost of the product weighed against the potential impact of even one successful crypto malware-type exploit may justify the expense."
"I use Palo Alto Networks WildFire's free version."
"The solution is a bit expensive."
"The solution is overpriced."
"There are different types of licenses."
Information not available
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Comparison Review

it_user206346 - PeerSpot reviewer
Mar 11, 2015
Cisco ASA vs. Palo Alto Networks
Cisco ASA vs. Palo Alto: Management Goodies You often have comparisons of both firewalls concerning security components. Of course, a firewall must block attacks, scan for viruses, build VPNs, etc. However, in this post I am discussing the advantages and disadvantages from both vendors concerning…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
10%
Manufacturing Company
9%
Government
8%
Financial Services Firm
12%
Manufacturing Company
11%
Computer Software Company
11%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

How does Cisco Firepower NGFW Firewall compare with Palo Alto Networks Wildfire?
The Cisco Firepower NGFW Firewall is a very powerful and very complex piece of anti-viral software. When one considers that fact, it is all the more impressive that the setup is a fairly straightf...
Which is better - Wildfire or FortiGate?
FortiGate has a lot going for it and I consider it to be the best, most user-friendly firewall out there. What I like the most about it is that it has an attractive web dashboard with very easy nav...
How does Cisco ASA Firewall compare with Palo Alto's WildFire?
When looking to change our ASA Firewall, we looked into Palo Alto’s WildFire. It works especially in preventing advanced malware and zero-day exploits with real-time intelligence. The sandbox featu...
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Also Known As

No data available
Targeted Attack Protection
 

Overview

 

Sample Customers

Novamedia, Nexon Asia Pacific, Lenovo, Samsonite, IOOF, Sinogrid, SanDisk Corporation
Brinker Capital
Find out what your peers are saying about Microsoft, Palo Alto Networks, Fortinet and others in Advanced Threat Protection (ATP). Updated: March 2025.
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