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Google Ads mindshare

As of January 2026, the mindshare of Google Ads in the Advertisement Technology Platforms category stands at 5.2%, down from 14.9% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Advertisement Technology Platforms Market Share Distribution
ProductMarket Share (%)
Google Ads5.2%
The Trade Desk19.1%
MediaMath TerminalOne7.9%
Other67.8%
Advertisement Technology Platforms

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