SAS Marketing Resource Management helps to manage all marketing activities from defining strategy, to orchestrating complex marketing planning functions, to managing digital assets and beyond. SAS helps you simplify operations. Manage workflows. Track performance. And stay in lock step with every interaction along the customer journey. Key Features include the following: Strategic Planning Facilitate stakeholder collaboration with clear visibility into all your marketing operations, Offer Management Create and store marketing offers in a central location, supported by an essential metadata structure, Calendars Distribute vital information in a graphical, user-friendly way to anyone who needs it, Capacity Planning Plan, manage and allocate marketing resources to ensure the success of your programs, Time Sheets Accurately track time spent on specific marketing activities and associated personnel costs, and Resource Management Better allocate human resources across various marketing projects or workflows.
SAS Marketing Resource Management mindshare
As of December 2024, the mindshare of SAS Marketing Resource Management in the Marketing Resource Management category
stands at 5.2%, up
from 2.9% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Marketing Resource Management
Learn more about SAS Marketing Resource Management
SAS Marketing Resource Management was previously known as Marketing Resource Management.
