Bold is the CMS that understands your content. Unlike a traditional CMS, Bold separates the presentation of the content from the content itself. This makes it effortless to create, curate and distribute content for modern consumption across different screens and screen-less voice devices. With a content workflow that is modeled after an effective newsroom, Bold makes it easy for authors to tell stories better with built-in support for reusable content cards, story elements, and story types.