When selecting PRM solutions, prioritize features that enhance collaboration, streamline processes, and provide insightful analytics. Key aspects include:
Customizable dashboards
Seamless integration with CRM
Intelligent partner onboarding
Robust reporting and analytics
Automated training and certification
Incentive management
Communication tools
Role-based access control
Choosing a PRM solution with customizable dashboards ensures that partners can access tailored information that meets their needs. Seamless integration with CRM platforms provides a consolidated view of partnership activities, enhancing strategic decision-making processes. Intelligent partner onboarding simplifies the setup process and quickly brings new partners up to speed.
Robust reporting and analytics capabilities offer valuable insights into partner performance, enabling data-driven decisions. Automated training and certification programs ensure partners receive ongoing education, maintaining high standards. Incentive management tools help establish reward systems that motivate partners. Effective communication tools facilitate collaboration and keep partners informed, while role-based access control ensures data security by assigning permissions based on user roles.
Find out what your peers are saying about Allbound, Impartner Software, impact.com and others in Partner Relationship Management (PRM). Updated: October 2024.
What is partner relationship management? PRM is a set of software and strategies that businesses employ to facilitate relationships with those who sell their products and with whom they collaborate on marketing initiatives.
When selecting PRM solutions, prioritize features that enhance collaboration, streamline processes, and provide insightful analytics. Key aspects include:
Choosing a PRM solution with customizable dashboards ensures that partners can access tailored information that meets their needs. Seamless integration with CRM platforms provides a consolidated view of partnership activities, enhancing strategic decision-making processes. Intelligent partner onboarding simplifies the setup process and quickly brings new partners up to speed.
Robust reporting and analytics capabilities offer valuable insights into partner performance, enabling data-driven decisions. Automated training and certification programs ensure partners receive ongoing education, maintaining high standards. Incentive management tools help establish reward systems that motivate partners. Effective communication tools facilitate collaboration and keep partners informed, while role-based access control ensures data security by assigning permissions based on user roles.