NICE Systems, Limited is an Israel-based company, specialising in telephone voice recording, data security, and surveillance. As well as systems that analyse this recorded data. The company serves various industries, such as financial services, telecommunications, healthcare, outsourcers, retail, media, travel, service providers, and utilities. On July 28, 2009, Ze'ev Bregman was appointed as CEO, replacing Haim Shani, who stepped down to become the general manager of the Ministry of Finance of the State of Israel.
ServiceNow is a platform-as-a-service provider of enterprise Service Management software. It was founded in 2003 by Fred Luddy, the previous CTO of Peregrine Systems and Remedy Corporation. ServiceNow specializes in delivering ITSM applications and thus competes with BMC, Computer Associates, IBM, and Hewlett-Packard. It also provides a platform for forms-based workflow application development and thus competes with SaaS/PaaS providers such as Salesforce.com's Force.com offering. Slootman has specifically indicated this as a key corporate strategy in press interviews and keynotes at the ServiceNow user conferences called Knowledge.