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Amazon SNS vs IBM MQ comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon SNS
Ranking in Message Oriented Middleware (MOM)
5th
Average Rating
9.0
Reviews Sentiment
7.9
Number of Reviews
11
Ranking in other categories
No ranking in other categories
IBM MQ
Ranking in Message Oriented Middleware (MOM)
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
163
Ranking in other categories
Business Activity Monitoring (1st), Message Queue (MQ) Software (1st)
 

Mindshare comparison

As of March 2025, in the Message Oriented Middleware (MOM) category, the mindshare of Amazon SNS is 6.6%, down from 6.7% compared to the previous year. The mindshare of IBM MQ is 28.7%, up from 24.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Message Oriented Middleware (MOM)
 

Featured Reviews

Bireshwar Adhikary - PeerSpot reviewer
The best service available with easy message flow and a pay-as-you-go model
Messages easily flow from publisher or application to subscriber. You can also flow messages from publisher to SNS with an https-like mediator. Amazon SQS is there, so message queue services are also there. The message transports to the service provider such as Redshift, the SQ bucket, Teams, Splunk, or any other message service. The solution has no up-front costs. Messages flow much more quickly than in the past. They used to run a bit late after being published.
SelvaKumar4 - PeerSpot reviewer
Offers the ability to batch metadata transfers between systems that support MQ as the communication method
We find it scalable for internal applications, but not so much for external integrations. It should support a wider range of protocols, not just a few specific ones. Many other products have broader protocol support, and IBM MQ is lagging in that area. IBM MQ needs to improve the UI for quicker logging. Users should also have a lot more control over logging, with a dashboard-like interface. That's something they should definitely work on.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Amazon SNS is speed. It's really fast."
"Amazon SNS has SMS notifications as well. Most of the other solutions have only email notifications."
"It's a simple communication service that allows us to communicate with customers."
"Stability has been good for us. It is quite high."
"The mobile push notifications are the most valuable. Previously, we used to use Firebase Cloud Messaging (FCM) for this functionality. It is a Google service for sending push notifications. Android did not have a good service for sending push notifications, but now, Amazon SNS integrates with FCM. Under the road, it is actually using FCM, but we can see all the metrics on our AW service itself, which makes it a lot easier instead of using a third-party service for this particular functionality."
"The initial setup of Amazon SNS was easy."
"The integration between the features is excellent."
"The best aspect of this solution is its simplicity. We just have to create topics and can have as many subscriptions as we want under any topic we create."
"All the features are valuable."
"IBM MQ deals mainly with the queuing mechanism. It passes the data and it publishes it. These two abilities are the most valuable features."
"The message queue and the integration with any development platform/language, i.e., NET and Java, are the most valuable features."
"The most valuable feature is the stability. It's perfect in this way."
"Stability-wise, I rate the solution a ten out of ten."
"Setting up MQ is easy. We had a "grow as you go" implementation strategy. We started with a single channel and progressed to multiple queues and channels depending on the systems and integrations with other systems. It was a gradual deployment and expansion as we grew the services interacting with the core system using MQ."
"I like the MQ's simplicity and rock-solid stability. I've never experienced a failure in two decades caused by the product itself. It has only failed due to human error."
"The thing that I like about MQ most is its reliability. It's one of those types of products that just works. You don't have to tinker around with it too much."
 

Cons

"Messages should flow through a gateway without the need for a mediator."
"A major issue with AWS as a whole is that it has a lot of services that do the same thing, and people get confused about which one to use in which scenario. Previously, we used to use SNS for connecting microservices. SNS has around six types of subscribers. We can subscribe to Lambda, HTTP, HTTPS, SMS, email, and push notifications. We used to use HTTP endpoints and Lambda for connecting to microservice systems. Now we have something called EventBridge, which actually does that for you. For connecting to services, we should just use EventBridge rather than SQS, SNS. I hear a lot of complaints from people wherein they do not understand when to use EventBridge and when to use SQS, SNS. They can remove these features so that it doesn't confuse users about when to use SQS, SNS, or EventBridge."
"There needs to be more documentation on the integration with different platforms."
"The tool needs to have direct integration with AvPro."
"I expect Amazon SNS to provide some capabilities to allow the configuration process to be done in a single script."
"I recently worked with Firebase, and it provides an option to create a marketing campaign with a title and a specific image to inform our audience about something. We just design the campaign and then use the push notifications. It would be good if Amazon also adds a similar feature."
"In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it."
"We would like the integration with third party applications to be improved within this solution."
"If they could have some front-end monitoring tool that could be easily available for the team to use, that could be great."
"The product does not allow users to access data from API or external networks since it can only be used in a closed network, making it an area where improvements are required."
"I would just like a more user-friendly experience to do common administration tasks. I know that you can use MQ Explorer, but having something that's already built in would definitely be useful."
"SonicMQ CAA (continuous availability architecture) functionality on auto failover and data persistence should be made available without a shared drive, as it exists in multi-instance queue managers."
"The worst part is the monitoring or admin, especially in the ACE or Broker. There is always a problem of transparency. In MQ you can observe any process and you know exactly what's going on behind the scenes, but with the ACE or Broker, it's a problem monitoring the HTTP inputs. It's like a black box."
"It needs a User Interface which is better than the aging MQ Explorer. The existing solution MQ Explorer is outdated."
"It could provide more monitoring tools and some improvement to the UI. I would also like to see more throughput in future versions."
"The licensing fees should be more cost-effective so that we can better pitch the product to our clients. With the pricing as it is, they tend to move away from IBM products."
 

Pricing and Cost Advice

"The solution has no up-front costs because you pay based on the number of messages you publish."
"Amazon SNS is cheap and I would rate it a three out of ten. The pricing is usage-based."
"The pricing of push notifications and everything is quite fair. If you are using FCM under the hood, it is completely free. When you are using push notification on SMS, it is just a nominal price that you need to pay. SMS services are a lot more costly. It is because we don't have proper providers in India. That's why it gets a lot more costly in terms of SMS. This is the reason why we don't use SMS services from SNS itself. We use other third-party services like SMS Horizon. We use a third-party service for email services. It is almost free. It is just around $1 a month. Configuring Lambda is also quite cheap. You only pay for the Lambda usage. You don't pay for SNS itself."
"It is the cheapest solution in the market. It is on a monthly basis. After a month, you are build based on your usage. There are no additional costs to the standard licensing fees."
"One can use the tool for free."
"The pricing is very cheap."
"Their pricing is competitive. I would rate the cost four out of five."
"IBM MQ is an expensive solution compared to other solutions. However, if you pay less you will not receive the same experience or features."
"There is real money involved here. As compared to RabbitMQ, IBM MQ is on the higher side in terms of cost."
"This solution requires a license and we have purchased an enterprise license."
"It would be a 10 out of 10 if it wasn't so expensive."
"It's super expensive, so ask them if they can consolidate some other licensing costs. But, IBM is IBM, so I guess we'll pay for it."
"The price of the solution could be reduced, and we are on an annual subscription."
"The fee for this solution is on the higher end of the scale."
"Use the new and lightweight version (Liberty) to lower licensing costs. It is also easier to upgrade/maintain."
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Top Industries

By visitors reading reviews
Financial Services Firm
28%
Computer Software Company
15%
Manufacturing Company
11%
Real Estate/Law Firm
5%
Financial Services Firm
38%
Computer Software Company
12%
Manufacturing Company
6%
Government
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Amazon SNS?
The most valuable feature of Amazon SNS is speed. It's really fast.
What needs improvement with Amazon SNS?
In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it.
What is MQ software?
Hi As someone with 45+ years of experience in the Transaction and Message Processing world, I have seen many "MQ" solutions that have come into the market place. From my perspective, while each pro...
What are the differences between Apache Kafka and IBM MQ?
Apache Kafka is open source and can be used for free. It has very good log management and has a way to store the data used for analytics. Apache Kafka is very good if you have a high number of user...
How does IBM MQ compare with VMware RabbitMQ?
IBM MQ has a great reputation behind it, and this solution is very robust with great stability. It is easy to use, simple to configure and integrates well with our enterprise ecosystem and protocol...
 

Comparisons

 

Also Known As

No data available
WebSphere MQ
 

Overview

 

Sample Customers

PlayOn! Sports, NASA, Change Healthcare, FCBarcelona
Deutsche Bahn, Bon-Ton, WestJet, ARBURG, Northern Territory Government, Tata Steel Europe, Sharp Corporation
Find out what your peers are saying about Amazon SNS vs. IBM MQ and other solutions. Updated: March 2025.
839,422 professionals have used our research since 2012.