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AtScale Adaptive Analytics (A3) vs Tableau comparison

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Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

IBM Cognos
Sponsored
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.0
Number of Reviews
134
Ranking in other categories
Reporting (4th)
AtScale Adaptive Analytics ...
Ranking in BI (Business Intelligence) Tools
39th
Average Rating
5.0
Number of Reviews
1
Ranking in other categories
Data Virtualization (4th), Data Governance (34th), BI on Hadoop (4th)
Tableau
Ranking in BI (Business Intelligence) Tools
2nd
Average Rating
8.4
Reviews Sentiment
6.4
Number of Reviews
294
Ranking in other categories
Reporting (2nd), Data Visualization (1st), Embedded BI (1st)
 

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of AtScale Adaptive Analytics (A3) is 0.3%, up from 0.2% compared to the previous year. The mindshare of Tableau is 19.8%, up from 18.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Carlos Larrad Salgado - PeerSpot reviewer
Improved the quality of our KPIs, while reducing calls to the IT department
I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.
it_user822762 - PeerSpot reviewer
The GUI interface is nice and easy to use, but the organization of the icons is not saved across users
Connecting to a Hadoop database to create a cube to connect to Tableau. We want to be able to easily create cubes which can be connected to Tableau for visualization The product had many issues. We had great collaboration with the product development team, but the product was not able to meet our…
ROMIL SHAH - PeerSpot reviewer
Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time
When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers. Tableau has recently launched a paid version for the documentation. So, documentation has become a little bit challenging when it comes to Tableau development because we do not have any tool to export the data out of it. It is a license-based feature that you need to purchase to prepare documentation. So, on the documentation front, for preparing clear documentation for any dashboard, it would help if we get an embedded option, rather than buying a license for each user for the documentation. To document anything, if I have to connect to each workbook and see what has been written as a formula and then document in the Word document, it is pretty time-consuming. We have the Microsoft stack, and we are currently evaluating Power BI because Tableau has a limitation of 50 columns for a drill-down report. If we want more than 50 columns, we have found a hack, but there is no ready-made option for doing it. So, we have to use another tool in case we need a drilled report with more than 50 columns. There are many instances where users need 80 or 90 columns for their analysis, and switching between two technologies becomes a challenge. It is not a cost-effective approach for us. Their support should be improved. We are not happy with their support. Whenever we raised queries, we were pointed to a few blogs, and we didn't get a proper solution from them. Their licensing should also be improved. They want us to purchase a Tableau Creator license for business users, whereas Power BI Desktop is free for business users. They should come up with a basic license with one or two connectors that our business users can use for preparing their visualizations. Tableau also charges us per user for users who want the data only through email.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them."
"The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report."
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
"Even while a user is using a cube for reporting, there will not be a situation as ' Cube file locked; unable to build or deploy'."
"Cognos' most valuable features are the bundled studios, simple UI, and advanced features like the ability to create data modules."
"Using custom controls, it is possible to extend the application with even more functionality and make the application intuitive and attractive."
"The most valuable features of IBM Cognos are governance and enterprise reporting."
"We are able to generate quality reports easily which allows us to decrease response time."
"The GUI interface is nice and easy to use."
"The maps and colors and interface are all fantastic."
"Tableau's most valuable features are user-friendliness and have a connection between multiple source systems. You can publish a report by using Tableau Public and there you can make your data online, not only batches of data, you can use it as an online analytical tool."
"The best use case for us is the solution's integration with Salesforce because we are also partners of Salesforce."
"It is an excellent tool for data capture, processing, and visualization."
"Self-service is most valuable. Users can pick up quickly and do the resolution. There are a lot of out-of-the-box features, and it satisfies most of the needs. If users are properly trained, they can deal with any situation."
"Tableau Prep tool for data preparation is a most valuable tool."
"The solution offers very good reporting."
"You can create attractive dashboards that inform users using Tableau."
 

Cons

"Cognos charts are not as fast as those of the other tools, even with DQM (dynamic query mode)."
"Chart quality: many other competitors have charts and graphics that look much better and that provide dynamic effects. Cognos doesn't."
"There are a lot of limitations with the out-of-the-box tool."
"I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality."
"The visualization aspect needs to be improved and I believe, this is being resolved in upcoming versions."
"The performance is a bottleneck and something that can be improved."
"The high cost of a license makes it hard to scale up on a budget."
"Cognos is quite slow - it's missing the performance of the PowerPlay cubes."
"The product was not able to meet our 10 second refresh requirements."
"There was an issue with the incremental aggregation not working as indicated."
"The organization of the icons is not saved across users."
"When you're working on a dashboard, you can't select multiple components at a time and align them, so you have to go one by one. This is very cumbersome."
"Its integration with Microsoft products such as Teams should be improved."
"The solution could improve the scalability, it is difficult to make changes."
"Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved."
"We did have issues with Tableau 10.1 server with the brokers failing on heavy load but since moving to 10.2, then to 10.3, this issue seems to have been resolved and the environment is now quite stable."
"The pricing is a bit expensive."
"It's not an aesthetic platform at the moment."
"With performance tuning, it generates a pretty complex query when it is not required."
 

Pricing and Cost Advice

"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."
"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."
"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."
"The solution is affordable."
"It is pretty expensive."
"It's more expensive than similar solutions like Tableau and Power BI."
"The pricing of this product is meant for medium to large-scale enterprises."
"IBM Cognos is priced reasonable. However, it is more expensive than Power BI and Tableau."
Information not available
"Its price is higher than Power BI and QlikView. Tableau costs around $70 per user per month, whereas Power BI is around $8 to $9. QlikView is around $30. Tableau has various prices for various models such as Creator, Designer."
"Tableau is free."
"I'm using Tableau Public, which is free."
"It is more expensive than other solutions."
"Tableau is an expensive solution, though it comes with its advantages."
"Its cost is quite high. A corporate license costs about 150-200K per year for all the users, but there was probably some discounted amount. This cost includes everything."
"Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
"The value for money is definitely there."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Educational Organization
55%
Financial Services Firm
7%
Computer Software Company
4%
Government
4%
Financial Services Firm
20%
Manufacturing Company
15%
Computer Software Company
10%
Healthcare Company
8%
Educational Organization
42%
Financial Services Firm
11%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...
Ask a question
Earn 20 points
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What do you like most about Tableau?
Tableau is a fantastic tool that provides impressive dashboards and customized reports.
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
AtScale, AtScale Intelligence Platform
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Rakuten, TD Bank, Aetna, Glaxo-Smith Kline, Biogen, Toyota, Tyson
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools. Updated: December 2024.
824,053 professionals have used our research since 2012.