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AWS Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Backup
Ranking in Cloud Backup
10th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
SaaS Backup (4th)
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.2
Reviews Sentiment
7.4
Number of Reviews
89
Ranking in other categories
Backup and Recovery (4th), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of April 2025, in the Cloud Backup category, the mindshare of AWS Backup is 3.5%, up from 2.7% compared to the previous year. The mindshare of Rubrik is 10.6%, up from 10.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup
 

Featured Reviews

MuhammadAzhar Khan - PeerSpot reviewer
Simplify compliance and management of multiple backups with centralized cloud solutions
AWS Backup could benefit from including more services. Currently, it only includes around ten services, while AWS offers over three hundred plus services. Also, it would be helpful if AWS Backup could integrate logs more thoroughly. This would allow not only new users but also experienced users to more easily check logs directly from AWS Backup.
CarlosCastells - PeerSpot reviewer
Easy to do backup, easy to deploy and scalable
I have experience with different solutions like Oracle, Veeam, andCommvault Cloud. Right now, we are testing a solution for Kubernetes. We are trying to replace it, so we just don't know yet. I don't really know if Rubrik is a good solution for this. We are testing Velero (Open Source) or Kasten K10, and I don't know Rubrik's view for this type of technology.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The replication in the recovery region is the most valuable feature."
"The auto-scaling feature and the time efficiency of setting up AWS Backup are the most valuable aspects for us."
"I rate the tool's stability a nine out of ten."
"The most valuable features of AWS Backup are point-in-time recovery and support resources."
"AWS Backup is secure and comes with a vault that ensures data is never deleted, offering great security."
"AWS Backup's most valuable feature is that you can configure it remotely to create backups."
"It's very easy to configure. Since it's a managed service, it's very straightforward to set up and use. And my customers get on with it very fast."
"It provides an easy data migration process from on-premise to cloud."
"I haven't encountered any bugs or glitches using the solution."
"Replaces legacy tapes and disk backups which are unreliable, expensive and space consuming."
"Rubrik is stable and easy to use."
"The solution's technical support team is very responsive and proactive."
"The management and ease of installation are the most valuable features."
"Automation functions, image based backup, and the ability to instantly recover anything from files to databases."
"Drives the back-end through a powerful, well-documented API."
"Instant recovery because it takes about 10 seconds to restore the VM from backup to production"
 

Cons

"There could be a centralized dashboard with a reporting feature notifying us of daily backup status."
"The AWS Backup backend reporting is a major area that needs improvement. We would be very excited if we can see some reporting, such as trends. We do understand that there are reports available for S3 Bucket, in which the AWS backend stores the data. However, if we can receive holistic reporting, then it would be very helpful for us."
"The initial setup of the solution is complex."
"AWS Backup could improve because you cannot use Glacier or anything but EFS."
"There are multiple enhancements needed in terms of compatibility with all database services, as AWS Backup is currently limited to specific ones."
"AWS Backup could benefit from including more services."
"For additional functionalities, it should be more intelligent, like more AI-capabilities."
"It requires a lot of time to connect the snapshot, identify the files, and restore a single file manually."
"The price of Rubrik is too high, especially when you are considering a change in the total backup solution."
"It is an expensive product."
"They support Hyper-V and it works with our CloudOut, the cloud DR, but they seem to add features for VMware first and Hyper-V gets added second or sometimes several releases after the VMware feature comes out."
"If I could take a snapshot from a physical and be able to stand it up as a virtual immediately without the need to rebuild an entire system and restoring files, that would be HUGE."
"The integrated reporting is not really that nicely built. The reporting functionality could definitely be a little bit more customizable from an administration perspective, with an easier to understand interface."
"I don't like Rubrik's user interface because it's not intuitive, and I find it hard to get the information I need."
"It would be nice if they could work on the pricing a bit."
"Troubleshooting failed backups is difficult, and deciphering the logs without the help of support is usually almost impossible."
 

Pricing and Cost Advice

"The pricing is decent."
"It's a myth that Cloud is cheap. Cloud is cheap initially, but the cost over time can be equal to your own infrastructure if you consume a lot."
"There are no licensing costs for AWS Backup. You pay only for the amount of backup storage you use and then the data transferred between regions. Overall AWS Backup is priced reasonably."
"The clients pay for the whole AWS bundle. It is an affordable solution."
"Its price is much cheaper than some vendors but more expensive than others."
"AWS Backup is free of cost, but we need to pay for the backup storage being used."
"AWS is more expensive than some competitors like Azure."
"Our customers pay a monthly AWS fee that includes the AWS Backup service."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"As a technical person, I don't have the details, but from what I have heard, it can be expensive."
"The pricing has been quite good from our perspective, in terms of being able to negotiate with the Rubrik team to get the product that we want and be able to sell that out to our end customers."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
"It’s simple, straightforward, and we were able to see 50% hard savings."
"The setup cost is a bit high, but the solution is an all-in-one solution."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"You pay a premium for Rubrik, but you're getting a premium service that comes with immutable backups, instant recovery, and world-class support."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
14%
Manufacturing Company
7%
Retailer
6%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about AWS Backup?
The solution's most valuable features are its backup capability and tight integration with other AWS services.
What is your experience regarding pricing and costs for AWS Backup?
AWS Backup operates on a pay-as-you-go model without requiring a license.
What needs improvement with AWS Backup?
There are multiple enhancements needed in terms of compatibility with all database services, as AWS Backup is currently limited to specific ones.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Rubrik is considered expensive, with a price rating of three out of ten. Improvements in pricing and licensing would be beneficial.
 

Comparisons

 

Overview

 

Sample Customers

TransferWise
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about AWS Backup vs. Rubrik and other solutions. Updated: March 2025.
845,040 professionals have used our research since 2012.