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AWS Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Backup
Ranking in Cloud Backup
10th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
SaaS Backup (4th)
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.2
Reviews Sentiment
7.4
Number of Reviews
89
Ranking in other categories
Backup and Recovery (4th), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of April 2025, in the Cloud Backup category, the mindshare of AWS Backup is 3.5%, up from 2.7% compared to the previous year. The mindshare of Rubrik is 10.6%, up from 10.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup
 

Featured Reviews

MuhammadAzhar Khan - PeerSpot reviewer
Simplify compliance and management of multiple backups with centralized cloud solutions
AWS Backup could benefit from including more services. Currently, it only includes around ten services, while AWS offers over three hundred plus services. Also, it would be helpful if AWS Backup could integrate logs more thoroughly. This would allow not only new users but also experienced users to more easily check logs directly from AWS Backup.
CarlosCastells - PeerSpot reviewer
Easy to do backup, easy to deploy and scalable
I have experience with different solutions like Oracle, Veeam, andCommvault Cloud. Right now, we are testing a solution for Kubernetes. We are trying to replace it, so we just don't know yet. I don't really know if Rubrik is a good solution for this. We are testing Velero (Open Source) or Kasten K10, and I don't know Rubrik's view for this type of technology.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"When I was using an on-premises backup, there was an external hard drive or something like that. I had a backup server, but I had a few problems related to transfer when I had to restore something that I have deleted. I had to wait for after-office hours to do something like that, but now I just have to send a mail. Within one hour, I have my restored file."
"The most valuable feature is the daily incremental site backup."
"It provides an easy data migration process from on-premise to cloud."
"The most valuable feature is its ease of use."
"The snapshots we take through AWS Backup are very effective."
"Reporting is one of the key elements that are valuable for C-suite executives. In terms of monitoring, the solution provides comprehensive details into ongoing processes, flagging issues and warnings as necessary."
"It's very easy to configure. Since it's a managed service, it's very straightforward to set up and use. And my customers get on with it very fast."
"AWS Backup's most valuable feature is that you can configure it remotely to create backups."
"It has a ​single pane of glass interface."
"The solution’s ransomware recovery, from a security perspective, is one of the biggest features of the product. We don't have to worry about the operational complexity of air-gapped backups and can rely more on the immutability approach. It is a highly valued feature in this solution."
"We have a great success rate for backups with Rubrik and because of the ease of automating tasks, we also run periodical restores to check the quality of the backups."
"It has a streamlined user interface, provides an improved tech support experience, and reduces time required to locate and restore data."
"Disk mount that lets a restore happen immediately, no need to re-hydrate."
"The tech support is extremely helpful."
"The most valuable feature is the archive to cloud location and the automation around the PowerShell script. There are also reports and dashboards."
"It has a good interface which is simple to navigate and utilize."
 

Cons

"The tool is a good fit if your environment is VM-specific. However, it might not be the most suitable option if you have physical servers or an on-premise setup."
"The time it takes to complete the backups could be reduced."
"The AWS Backup backend reporting is a major area that needs improvement. We would be very excited if we can see some reporting, such as trends. We do understand that there are reports available for S3 Bucket, in which the AWS backend stores the data. However, if we can receive holistic reporting, then it would be very helpful for us."
"This backup tool does the full backup of the entire snapshot server. I would like to have the option to not do the full server backup."
"For additional functionalities, it should be more intelligent, like more AI-capabilities."
"To create a plan and for all the configuration, one has to do multiple steps, which could be organized in a much simpler way, making the user experience better."
"The service disconnects a lot."
"It requires a lot of time to connect the snapshot, identify the files, and restore a single file manually."
"Better integration for complex NAS structures having to mount at root adds time and workload to the process of NDMP."
"It is a lot more expensive than other solutions, but you get what you pay for."
"The product’s user interface needs improvement."
"Collecting logs in Rubrik is very difficult compared to other tools."
"It does not offer image-level backups for Hyper-V 2012."
"Capacity reports could definitely be improved. It's hard to determine what is using the space and why. For instance, you can see that some host is using 2 TB on the Rubrik node and the disk space on that host is 400 GBs. It's hard to explain how there can be 2 TBs of data on local storage when nothing has changed on the host for the past three days."
"Setup is immediate but pricing is not cheap."
"I would like to see more openness for partners to access and assist in system management. Currently, access is limited, often handled by Rubrik personnel, likely due to security concerns."
 

Pricing and Cost Advice

"Price-wise, I rate the solution a six out of ten. One only has to pay for the storage cost of AWS solutions, which is the standard cost provided by AWS."
"Our customers pay a monthly AWS fee that includes the AWS Backup service."
"It's a myth that Cloud is cheap. Cloud is cheap initially, but the cost over time can be equal to your own infrastructure if you consume a lot."
"AWS is more expensive than some competitors like Azure."
"We don't use a lot of space, only approximately 900 GB, so the price is reasonable. For standing, it's okay. We normally do a payment to SSML, and they are the ones who pay over there. It is around $100 monthly."
"There are no licensing costs for AWS Backup. You pay only for the amount of backup storage you use and then the data transferred between regions. Overall AWS Backup is priced reasonably."
"There is a lot of flexibility with the services and pricing. The price is reasonable when compared to other products. This is very good for us."
"The clients pay for the whole AWS bundle. It is an affordable solution."
"We pay annually for the license for Rubrik. There are no additional costs. Initially, we needed to set it up, negotiate and finalize the offer."
"I rate the tool's pricing a six out of ten."
"There are additional costs for add-ons, and they recently upgraded a new cluster, which also carries a price."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"Some people say it is expensive, but you get what you pay for. If you want a Maserati, you have to pay for it. If you want to buy a Porsche, you have to pay for it."
"The setup cost is a bit high, but the solution is an all-in-one solution."
"Due to this effective, faster backup and recovery solution, we are now able to focus on other creative tasks to meet our entire pipeline. So, we have seen ROI in terms of the improvement of productivity in our team. We save around one million dollars a year."
"There are additional costs like maintenance, and there are some features on their central management piece that don't come with our licensing."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
15%
Manufacturing Company
7%
Retailer
6%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about AWS Backup?
The solution's most valuable features are its backup capability and tight integration with other AWS services.
What is your experience regarding pricing and costs for AWS Backup?
AWS Backup operates on a pay-as-you-go model without requiring a license.
What needs improvement with AWS Backup?
There are multiple enhancements needed in terms of compatibility with all database services, as AWS Backup is currently limited to specific ones.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Rubrik is considered expensive, with a price rating of three out of ten. Improvements in pricing and licensing would be beneficial.
 

Comparisons

 

Overview

 

Sample Customers

TransferWise
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about AWS Backup vs. Rubrik and other solutions. Updated: April 2025.
848,716 professionals have used our research since 2012.