BotFarm vs Microsoft Power Automate comparison

Automation Anywhere and Microsoft are both solutions in the Robotic Process Automation (RPA) category. Automation Anywhere is ranked #23 with an average rating of 8.0, while Microsoft is ranked #3 with an average rating of 7.8. Automation Anywhere holds a 0.7% mindshare in RPA, compared to Microsoft’s 14.5% mindshare. Additionally, 91% of Automation Anywhere users are willing to recommend the solution, compared to 87% of Microsoft users who would recommend it.

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Dec 4, 2024

BotFarm and Microsoft Power Automate compete in the automation space. BotFarm has the upper hand in pricing and support, while Microsoft Power Automate leads in features and functionality.

Features: BotFarm is known for scalability, intuitive process automation, and strong support, ideal for cost-effective solutions. Microsoft Power Automate excels in integration within the Microsoft ecosystem, automation features, and enabling complex workflows across platforms.

Room for Improvement: BotFarm could enhance integration capabilities, user interface, and feature set for complex automation. Microsoft Power Automate may improve user-friendliness, deployment time, and ease of use for non-Microsoft users.

Ease of Deployment and Customer Service: BotFarm offers straightforward deployment with reliable customer support. Microsoft Power Automate provides extensive documentation and integration support, leveraging Microsoft’s customer service.

Pricing and ROI: BotFarm's lower setup costs and continued support ensure solid ROI. Microsoft Power Automate's higher costs are justified by its features and integration, resulting in greater long-term value for businesses prioritizing advanced automation.

To learn more, read our detailed BotFarm vs. Microsoft Power Automate Report (Updated: December 2025).

Buyer's Guide

BotFarm vs. Microsoft Power Automate

December 2025

Download the complete report

Helped 879,310 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Fortra's Automate

Mindshare comparison

As of December 2025, in the Robotic Process Automation (RPA) category, the mindshare of Fortra's Automate is 2.5%, up from 1.2% compared to the previous year. The mindshare of BotFarm is 0.7%, up from 0.3% compared to the previous year. The mindshare of Microsoft Power Automate is 14.5%, down from 20.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Market Share Distribution
Product	Market Share (%)
Microsoft Power Automate	14.5%
Fortra's Automate	2.5%
BotFarm	0.7%
Other	82.3%

Robotic Process Automation (RPA)

Featured Reviews

Jane Rachma Kiniti

IT Project Manager at Labo des histoires

Automate has streamlined workflows and increased efficiency with powerful automation

The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.

Read full review

Ganesh-Subramanian

Digital Transformation Lead at a tech vendor with 10,001+ employees

Offers enhancement in data accuracy with low-code requirements and easy onboarding

It's a scalable product. In our organization, we sometimes write a script once and reuse it several times, which improves workflow efficiency. Our team inputs the datasets one by one or in a batch mode into BotFarm and schedules them or calls individually as needed. For instance, if one individual has 15 or 20 forms that need to be scanned and logged immediately, it's possible to implement with BotFarm and its scheduling operations. The solution is ideal for small and medium-sized enterprises and can fit in for large enterprises as well, depending upon the use case. For instance, if 100 agents are working across different locations through a mobile app, all the data from the agents can be stored in a common repository and scheduled. BotFarm can be configured based on the architecture and business operations.

Read full review

Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable features for my client are timing and scheduling."

"The product effectively handles all the tasks we require."

"We are still in the process of rolling it to production and tweaking it (our AD groups are a mess), but the improvements are priceless. Having users ID's created the same way every time without human error is the best part. We don't need to worry about why groups were not added, user rights not set to folders or missing a private folder being created, typos or just even knowing when things are done and logged."

"The most valuable features of Fortra's Automate include its FTP functionality and file manipulation capabilities."

"Compared to other vendors, it's the scheduling tool because a lot of vendors want to charge you extra for their enterprise-level license to have a scheduling tool built in to give you the ability to set up regular schedules to run and do certain data checks."

"It's very easy to use. That's a big selling point for it. It has got a drag-and-drop interface, so you can quickly deploy bots."

"I would recommend Automate because it has made my work much easier."

"The interface is simple, user-friendly, and very intuitive."

More Fortra's Automate pros

"Automation Anywhere has good document extraction features where it can learn patterns."

"Productivity increased far more than thirty percent."

"The solution is very manageable."

"It is easy to use and very stable. It is a rugged product, and it doesn't break so easily."

"The main features of the solution are the IQ Bot and web-based automation."

"The most valuable feature of BotFarm is the fact that we can use escalations when we need more computer power to fulfill all embargo that we receive in one day."

"The most valuable features I have found to be the screen scraping and the integration with third-party solutions."

"The solution has been very user-friendly."

More BotFarm pros

"The interface is user-friendly."

"The whole platform seamlessly integrates well."

"The development time for ProcessRobot is very good compared to other solutions."

"It makes work easier."

"The most valuable feature of Microsoft Power Automate is the many functionalities, and ease of use. We had summer interns from college in their second year of engineering and they were able to start the building process quickly within a day."

"It is basically free for me because it comes with my Office 365 subscription. The main feature is that there is abundant learning material on platforms like YouTube. You can find information about whatever you want to be done in Spanish or English without a problem. It is very easy to learn. Users can start using it on their own without any former training, which is something I like about this solution."

"This product is a really easy-to-use solution for quickly developing prototypes."

"The solution helps automate manual tasks and interacts with multiple applications."

More Microsoft Power Automate pros

Cons

"We really need a free development environment for customers. Building and testing automation on production isn't ideal."

"The documentation is not that great."

"The user interface could be slightly enhanced to make it more modern."

"Regarding customer support, I face challenges sometimes. They're not always available, and you may need to wait for assistance, but overall their support is acceptable."

"Error messages should be better. For error status, there should be better documentation because a lot of times, error messages that you get are quite vague. For example, you get a message saying that the workflow has run into an unknown status, which is vague. It just tells you that it failed, but you don't know how or why it failed. It makes debugging difficult."

"The intelligent automation feature could be improved. It's interesting because it's simple, but the automation quality isn't always good. It's easy to use, but sometimes you need to make a slight improvement to the automation, and that's not so easy."

"The technical support could be better. We suffer from language barriers, as we are in Argentina."

"I believe we need to test various OCR tools that assist in evaluating, let's say, six different customer resyncs. We analyze their spending patterns and documentations, but current OCR support has limitations, requiring highly standardized documents, which isn't always the case. With a more advanced OCR system, we could improve processes related to credit risk management and legal matters. We're exploring how to integrate Fortra's Automate with our CRM platform, taking cues from instances where Salesforce seamlessly merged with Automate. However, we use a different CRM, Insight for New Enterprise, and we're seeking ways to connect the automation process within our CRM. We aim for the automation to continue smoothly, even in instances where traditional automation methods might face hurdles."

More Fortra's Automate cons

"The OCR tool, the optical character recognition tool, could be more efficient."

"BotFarm newer version has been difficult to install, we have been in contact with the support on this matter."

"I would like to have access to self-service support."

"Normally we need to monitor the solution using an AWS console and the control room. We would like to have a standardized dashboard to see all the information in one place."

"The machine learning needs to be improved so that they perform better in terms of predictive analysis and sentiment analysis."

"The stability needs to be improved."

"The pricing of this product could be better."

"There should be more support for developing in environments such as Citrix and Linux."

More BotFarm cons

"The solution is not actually satisfying the complex programs that we want to execute."

"It would be good to have some kind of on-premises solution for BPMN users, but I don't think Microsoft will ever go back to the on-premises solution. They all train their clients to use their online services. It is easy, but it doesn't follow the industry-wide standards. I can only use the processes that Microsoft gives us. I can't map a business process by using other standards or notations, such as Business Process Management (BPM). I have to use whatever Microsoft gives us. I would like to have support for some standards because if we decide to use another BPM tomorrow, we will have to remap everything in notation to transfer from this solution. This is the only block or obstacle that I see in using this solution. It is closed in its infrastructure."

"The OCR part or scanning of documents is missing."

"Compared to other RPA solutions, there is a little bit of a feature gap."

"It should work better for Angular websites, as it has a lot of problems."

"It would be great if you could integrate outside of Microsoft environments."

"More scripting capabilities could be included in Microsoft Power Automate."

"There are some bugs or intermittent behavior in the Excel activities that require using workarounds."

More Microsoft Power Automate cons

Pricing and Cost Advice

"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."

"Once you buy the software, you just pay for the support for backend help."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"It comes with a package that costs approximately $20,000 USD per year."

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."

"From a distributor's perspective, one of the biggest selling points of Automate is its price point."

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

More Fortra's Automate pricing and cost advice

"It is too expensive and not worth the price."

"I think payment can vary but it's a re-occurring fee that needs to be paid every year."

"Its price is quite high as compared to other solutions, but it has a lot of features and good stability. They should reduce its price."

"The licensing is on a monthly basis."

"The product is slightly expensive"

"The pricing is fair."

"The license of this solution is on an annual basis. The price is fair. However, what we did initially was a POC, but now we are looking at moving from a POC to expanding it out further. I would appreciate some kind of discount."

"Automation Anywhere is more reasonable than Blue Prism and UiPath in terms of cost."

More BotFarm pricing and cost advice

"Microsoft Power Automate is expensive. The full license is quite expensive."

"The free version is quite good."

"Currently, we are using the free license for testing. After everything is done, we'll buy the license."

"Its licensing cost is comparatively less as compared to Automation Anywhere. We have bought a two-year license agreement."

"There are many different ways to license it."

"It costs us nothing because we use it on the built-in cost that is a part of our existing license for 365. To use it more extensively, there are different pricing models. Its licensing is complex. It is complex to evaluate the cost in advance. As a result, people don't use it because they don't know what overall cost they are going to incur. There are too many criteria to figure out how much it is going to cost you to use the product to its full extent. Its licensing model should be improved, and the pricing should be more visible and transparent."

"There is flexibility in pricing."

"There is a per-user licensing model for individual users."

More Microsoft Power Automate pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Robotic Process Automation (RPA) solutions are best for your needs.

See recommendations

879,310 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Financial Services Firm

11%

Manufacturing Company

Computer Software Company

Performing Arts

Financial Services Firm

17%

Computer Software Company

12%

Performing Arts

University

Financial Services Firm

14%

Computer Software Company

11%

Manufacturing Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	24
Midsize Enterprise	10
Large Enterprise	7

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	14
Large Enterprise	18

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	65

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

We have been using Automate for approximately one to one and a half years for the automation component. For complex a...

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

The pricing aspect is covered by my senior, but Automate is a centralized tool, so we do not need to buy different to...

See all answers

What do you like most about BotFarm?

The product has increased efficiency and reduced the time spent on tasks.

See all answers

What is your experience regarding pricing and costs for BotFarm?

The product is slightly expensive. In comparison to competitor tools like UiPath, BotFarm's cost is greater. Our orga...

See all answers

What needs improvement with BotFarm?

The solution can improve the accuracy of hand-written data reading. In some situations, the data needs to be hand-wri...

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

See all answers

How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

See all answers

Comparisons

UiPath Platform vs Fortra's Automate

Compared 13% of the time

Nintex RPA vs Fortra's Automate

Compared 12% of the time

Automation Anywhere vs Fortra's Automate

Compared 8% of the time

Redwood Software - Finance Automation Edition vs Fortra's Automate

Compared 7% of the time

Blue Prism vs Fortra's Automate

Compared 5% of the time

More Fortra's Automate Competitors

Automation Anywhere vs BotFarm

Compared 32% of the time

Edgeverve AssistEdge Cloud RPA vs BotFarm

Compared 22% of the time

AutomationEdge vs BotFarm

Compared 18% of the time

ElectroNeek vs BotFarm

Compared 13% of the time

More BotFarm Competitors

Automation Anywhere vs Microsoft Power Automate

Compared 16% of the time

UiPath Platform vs Microsoft Power Automate

Compared 15% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 13% of the time

Blue Prism vs Microsoft Power Automate

Compared 13% of the time

Tungsten RPA vs Microsoft Power Automate

Compared 1% of the time

More Microsoft Power Automate Competitors

Product Reports

Buyer's Guide

Fortra's Automate

December 2025

Download Fortra's Automate product report

Buyer's Guide

BotFarm

December 2025

Download BotFarm product report

Buyer's Guide

Microsoft Power Automate

December 2025

Download Microsoft Power Automate product report

Also Known As

HelpSystems Automate, Automate

No data available

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

Overview

Fortra's Automate offers a user-friendly platform for task automation, featuring a drag-and-drop interface that aids in scheduling, file management, and integrating with services like Azure and AWS.

Fortra's Automate provides substantial ease in automating complex tasks through its intuitive design. It offers seamless integration capabilities, especially with Azure and AWS, and comes equipped with strong error handling. Cost-effective and requiring minimal coding, it supports a broad range of industries by effectively automating tasks such as HR operations, invoice management, and data processing across servers.

What features stand out in Fortra's Automate?

Drag-and-Drop Interface: Simplifies task setup and automation without deep coding expertise.
Scheduling and File Management: Ensures efficient, automated handling of tasks and file transfers.
Integration Capabilities: Works with platforms like Azure and AWS for enhanced performance.
Error Handling: Offers solid solutions to manage and resolve task execution errors.
Minimal Coding: Facilitates automation with limited coding requirements, broadening accessibility.

What benefits should users consider in reviews?

Cost-Effectiveness: Provides affordable licensing options for diverse businesses.
Operational Efficiency: Enhances productivity by automating repetitive tasks, reducing manual errors.
Versatility: Adapts well across sectors like banking, healthcare, and transportation.
Robust Support: Offers extensive assistance with automation features.
IT Compatibility: Easily integrates into existing IT infrastructures.

In industries such as healthcare and transportation, Fortra's Automate facilitates the automation of client management, HR operations, and data processing, boosting efficiency. Banks utilize it for managing extensive invoice workflows, while distribution sectors rely on its capabilities for insurance checks and system support. Its applicability across servers makes it a valuable tool for any sector seeking to reduce manual workload and improve task accuracy.

Fortra

BotFarm is an enterprise-level robotic process automation (RPA) solution. What is unique about BotFarm is that users can buy RPA processes based on demand and not be confined to a license or a strict capacity structure. BotFarm, a robust product of Automation Anywhere, is the only RPA solution that allows users to buy only the products they need when they need them. BotFarm allows users to launch all the robots they need to get tasks completed sooner and more efficiently than many other products in the marketplace today. This consumption-based business model will result in significant savings and increase an organization's overall profitability.

BotFarm Benefits

Scalable: The flexible nature of the solution makes it very easy to scale when needed.
User-friendly: The UI is simple to use and understand. Users do not have to be tech-savvy to deploy bots.
Improves efficiency: BotFarm will increase process integrity by reducing human error and the need for continuous manual human effort or interaction.
Integration: BotFarm integrates well with many third-party solutions.

BotFarm Features

No code/low code solutions: Users can easily create and deploy bots to perform undesirable, mundane tasks, freeing IT staff to work on more productive, complicated tasks.
IQ Bots: Easily extrapolate data from any document, such as resumes, invoices, and legal documents, to ensure data is correctly correlated and grouped together and that overall data integrity is never compromised.
Fast: Deployed bots can complete tasks significantly faster than any human component, and with less error.
Cost-effective: Users only pay for the bots they actually need, and create as they go. This innovative process will save your organization time and money while increasing overall productivity and profitability. BotFarm has a very good ROI and is a stable, secure, and scalable solution.

Reviews from Real Users

Akshay P., Associate Systems Analyst at NSEiT Limited, relates, “It is very easy, simple. You're working on a notepad, and you don't need to know programming to work on this. The dashboards are quite good, especially on the latest versions.”

A Digital Strategy Manager at an energy/utilities company shares, “The scalability is the solution's most valuable aspect. The reason Bot Farm is used is to have only one license available whenever you have a spike in the transactions. That is a core feature. That is something which we are using to the maximum. It's working well due to the fact that the solution use case is quite structured.”

A Senior RPA Developer at a tech services company tells us, “The solution is great to automate any repetitive tasks, which you might do on a daily basis. For example, the organization may need to be generating invoices or extracting data from PDF files daily. It is very versatile in what you can automate. This has improved my organization by cutting down on repetitive tasks that now can be automated.”

Automation Anywhere

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

Cisco, CocaCola Bottlers Japan, Macy's, Whirlpool, Unilever

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Buyer's Guide

BotFarm vs. Microsoft Power Automate

December 2025

Free Report: BotFarm vs. Microsoft Power Automate

Find out what your peers are saying about BotFarm vs. Microsoft Power Automate and other solutions. Updated: December 2025.

DOWNLOAD NOW

879,310 professionals have used our research since 2012.

See our BotFarm vs. Microsoft Power Automate report.

See our list of best Robotic Process Automation (RPA) vendors.

We monitor all Robotic Process Automation (RPA) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.