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BuzzBoard vs ZoomInfo comparison

 

Categories and Ranking

BuzzBoard
Ranking in Sales and Market Intelligence
9th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Marketing Intelligence (21st)
ZoomInfo
Ranking in Sales and Market Intelligence
1st
Average Rating
8.2
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2024, in the Sales and Market Intelligence category, the mindshare of BuzzBoard is 6.4%, up from 3.3% compared to the previous year. The mindshare of ZoomInfo is 28.9%, down from 34.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales and Market Intelligence
 

Featured Reviews

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Deepak Kenguva - PeerSpot reviewer
Offers the ability to customize the filters, like targeting specific job levels (executive, manager, etc.) and real-time updates
There are many areas for improvement. For example, unlike 6sense, ZoomInfo lacks features like lead scoring, that focuses solely on data. Sometimes, it is really difficult to identify the right data. In my experience, around 30% to 40% of the records extracted are bounces or invalid, making it cost-ineffective. I spend a lot of money purchasing data from ZoomInfo, but end up with low quality and a high bounce rate, yet they still charge for those bounces. ZoomInfo could improve data validation by introducing features like integrating with bounce-checking tools, removing invalid records, and ensuring better quality for customers. This may affect pricing and revenue, but it would benefit customers. A data cleanup feature within the admin tool would be helpful.
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
15%
Construction Company
11%
Financial Services Firm
11%
Retailer
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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What needs improvement with ZoomInfo?
Most of the time, we cannot find the address, and the information is old. We have not found recent information. That is a problem. I have two more tools.
What is your primary use case for ZoomInfo?
We use it to find out the value of companies. That is the main focus.
 

Comparisons

No data available
 

Overview

 

Sample Customers

Hearst, YP, ReachLocal, GateHouse Media, Gannett
Dell, PayPal, Amazon, Walmart, Accenture, Box, Citrix, Fiserv