DDN IntelliFlash vs HPE Primera comparison

DataDirect Networks and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. DataDirect Networks is ranked #29 with an average rating of 9.0, while Hewlett Packard Enterprise is ranked #10 with an average rating of 8.0. DataDirect Networks holds a 0.4% mindshare in AFS, compared to Hewlett Packard Enterprise’s 4.2% mindshare. Additionally, 87% of DataDirect Networks users are willing to recommend the solution, compared to 94% of Hewlett Packard Enterprise users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

DDN IntelliFlash and HPE Primera are enterprise storage solutions that cater to different needs based on their features, deployment ease, and pricing. DDN IntelliFlash generally stands out in user reviews for its affordability and support services, whereas HPE Primera is preferred for its advanced features, even if it comes at a higher cost.

Features: DDN IntelliFlash is recognized for its high performance, ease of management, and versatile integration capabilities. HPE Primera is highlighted for its robust scalability, reliability, and comprehensive data services. Users value the feature-rich environment of HPE Primera more, despite its increased complexity.

Room for Improvement: DDN IntelliFlash users suggest enhancements in scalability options and better reporting tools. HPE Primera users point to the need for simpler update processes and better cost efficiency.

Ease of Deployment and Customer Service: DDN IntelliFlash is praised for its straightforward deployment process and responsive customer support. HPE Primera is noted for its slightly more complex deployment but benefits from strong vendor support.

Pricing and ROI: DDN IntelliFlash users find the setup costs and overall ROI favorable, citing good value for money. HPE Primera users acknowledge higher setup costs but justify them with the long-term benefits and advanced features provided.

To learn more, read our detailed DDN IntelliFlash vs. HPE Primera Report (Updated: April 2025).

Buyer's Guide

DDN IntelliFlash vs. HPE Primera

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of DDN IntelliFlash is 0.4%, down from 0.5% compared to the previous year. The mindshare of HPE Primera is 4.2%, down from 5.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Anil Rahulwar

Storage Engineer at Movate

Good customer service and support and suitable for large environments

It is very easy to install. Users don't need to remember anything while deploying IntelliFlash because everything will be taken care of by tech support. They can easily modify the installation or change the password with the help of the tech support. It is very easy to integrate IntelliFlash with other solutions. We have plugins that can be integrated with other solutions. It will require maintenance. It is the same as any other storage solution: updates and upgrades, firmware upgrades, and drive upgrades.

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Taufeeq Rauf

Head of IT at NATIONAL INSTITUTIONAL FACILITATION TECHNOLOGIES (PVT.) LTD.

Offers a simple user interface and is useful for data replication

I use HPE Primera for mission-critical applications. My company uses the product as a storage solution for our machines. The availability of HPE Primera in our company is critical for us, considering that we operate in an HA environment where we can't have downtime since we need to deal with cheque clearance for banks. The product's interface is simple to use. I am satisfied with the user experience provided by the product. The ease of use of the product's interface has directly had an impact on our company's operations, along with the improvement in the availability and performance of machines. Compared to HPE Primera, I work with a much more reliable storage solution like Dell PowerStore. Compared to HPE Primera, Dell PowerStore's features related to deduplication are very good, and it also offers a physical storage capacity of eight TB, which can be expanded up to forty TB. I would recommend the product to others who plan to use it only after taking into consideration their usage and requirements. From the price and performance point of view, Dell PowerStore is a better choice. I rate the tool a seven out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of this solution is reliability."

"The high availability of the product is the most valuable feature."

"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."

"It has good, reliable, fast storage."

"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."

"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."

More Pure FlashArray X NVMe pros

"It's very fast. We were seeing read latencies of less than one millisecond. It is robust."

"The initial setup is straightforward."

"We use IntelliFlash products for larger environments, like Qatar Airways."

"High performance and ease-of-management are the most valuable features."

"It performed great originally, and when it performed great, it was awesome."

"It provides a combination of all the protocols that you need, without losing deduplication and compression."

"It has reduced our electricity usage by reducing the amount of disks needed for the virtual environment."

"EasyTier/hotcaching: Valuable because it allows greater performance than standard SAS disks"

More DDN IntelliFlash pros

"It is a stable solution...It is a scalable solution."

"When taking into account the price, maintenance required, and performance of HPE Primera, it is an effective solution."

"The most valuable feature is an all-flash system, which means the data access speed is amazing while the latency is almost nothing, and it can deliver IOPS up to 16,000."

"The most valuable feature of HP Primera is that you don't have to buy an additional product for application replication. It's a stable product. The tool is scalable. I recommend HPE Primera because it's one of HP's most stable product."

"The initial setup is simple."

"In my opinion, HPE is making good progress and moving ahead with InfoSight, which is predictive analytics and artificial intelligence."

"The greatest advantage is the support when we encounter incidents, as HPE's support is highly responsive."

"For over a year, I have not seen any downtime in the product."

More HPE Primera pros

Cons

"Adding some functions to the product would be beneficial."

"In terms of what needs improvement, the dashboard and management could be simplified."

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."

"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."

"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."

"I'd like to see the product implement active replication for vehicles such as VMware."

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

More Pure FlashArray X NVMe cons

"Snapshots are not as easy to access as on a NetApp device."

"They need to offer better integration for a virtual platform to enable you to create hyper-converged solution."

"In the proxy section you can’t choose a user account and password, so it is not allowed at the moment to go out, if customer has such constellation."

"Technical support is bad. It'd grade them at 30% or 40%. The response time is terrible."

"It only keeps one hour of real-time data without the ability to do deep analysis of each element."

"In future releases, I look forward to more AI features."

"It's somewhat scalable, but maybe not so much as some of the competition."

"We had just one small stability problem with power flapping and it did not start up again automatically. We had to access service ports and manually restart the storage processors."

More DDN IntelliFlash cons

"The IOPS and throughput could be better. That's the only drawback compared to other vendors."

"The file server embedded in Pure, the GUI, and the tracking and reporting features are better with Pure Storage."

"They could work to make scalability easier."

"We face challenges with false alarms, particularly daily alerts related to replication link breaks. I'm not happy with the customer service and support."

"The initial setup is not straightforward."

"We have not had a good experience with support from HPE Primera. They can improve."

"The solution has good performance but it could improve further."

"The cost of HPE Primera could be lower."

More HPE Primera cons

Pricing and Cost Advice

"The support cost per array is about $20,000 a year for 24/7 support."

"Our licensing fees are $500,000+ USD."

"As far as the licensing costs, everything is included in the license."

"The product is expensive."

"With VMware, we pay $300,000 annually."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"The licensing is on a yearly basis."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

More Pure FlashArray X NVMe pricing and cost advice

"I think we pay around 100 grand per year for three arrays or four arrays."

"I recommend the full bundle software in order to have all the functionality. It is more expensive to purchase it one by one."

"HPE Primera service is cost-effective."

"HPE Primera is a little bit higher than Dell PowerStore...HPE Primera costs around 80,000 USD."

"Because it has high availability, the cost is above average. The cost depends upon the sizing, and every customer has a different size. It is slightly above average in terms of cost compared to its competitors, but the value add was that they could know what their maintenance cost was going to be going forward. They knew what their renewal or expansion costs would be."

"The product is expensive."

"The price to capacity ratio is good."

"The pricing for HDD was good."

"The price of the solution should be cheaper."

"Licensing fees are billed on a yearly basis and the cost of GreenLake service is included."

More HPE Primera pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Computer Software Company

13%

Real Estate/Law Firm

10%

Manufacturing Company

Government

Educational Organization

42%

Computer Software Company

Manufacturing Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

See all answers

What is your experience regarding pricing and costs for IntelliFlash?

It is a bit cheaper than other products, 10% to 20% cheaper.

See all answers

What needs improvement with IntelliFlash?

DDN IntelliFlash should improve in terms of sales. In future releases, I look forward to more features about AI and M...

See all answers

What is your primary use case for IntelliFlash?

We use IntelliFlash products for larger environments, like Qatar Airways. They have large scalability and use more th...

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Which would you choose - HPE Nimble Storage or HPE Primera?

HPE Nimble is a versatile synced WAN San solution. It is easy to use and doesn’t require much training for admins. Th...

See all answers

What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

See all answers

What do you like most about HPE Primera?

For over a year, I have not seen any downtime in the product.

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 32% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 17% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 11% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

More Pure FlashArray X NVMe Competitors

VAST Data vs DDN IntelliFlash

Compared 29% of the time

Pure Storage FlashBlade vs DDN IntelliFlash

Compared 26% of the time

NetApp AFF vs DDN IntelliFlash

Compared 16% of the time

IBM FlashSystem vs DDN IntelliFlash

Compared 15% of the time

Pure Storage FlashArray vs DDN IntelliFlash

Compared 14% of the time

More DDN IntelliFlash Competitors

HPE Alletra Storage vs HPE Primera

Compared 35% of the time

HPE 3PAR StoreServ vs HPE Primera

Compared 18% of the time

HPE Nimble Storage vs HPE Primera

Compared 10% of the time

Dell PowerStore vs HPE Primera

Compared 8% of the time

Huawei OceanStor Dorado vs HPE Primera

Compared 4% of the time

More HPE Primera Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

March 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

DDN IntelliFlash

April 2025

Download DDN IntelliFlash product report

Buyer's Guide

HPE Primera

April 2025

Download HPE Primera product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Tegile, IntelliFlash N-Series, IntelliFlash T-Series, IntelliFlash HD-Series

Primera

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Western Digital through its IntelliFlash arrays delivers high-performance storage with a complete range of features and connectivity options, including inline compression and deduplication, application and VM consistent snapshots, replication, RAID, data encryption, VMware vCenter integration, and multi-protocol support for SAN (FC, iSCSI) and NAS (NFS, SMBv3). IntelliFlash arrays deliver high availability through dualredundant and hot-swappable components, active/active or active/passive controllers, non-disruptive software upgrades, eMLC flash, and proactive cloud-based monitoring, analytics, and intelligence. A RESTful API provides scripted or programmatic control.

DataDirect Networks

HPE introduces HPE Primera, a new storage platform designed to deliver superior simplicity, availability, and performance for mission-critical applications
HPE Primera advances the HPE Intelligent Data Platform, a portfolio of products and solutions designed to help customers transition from delivering storage to unlocking business value with intelligent data

Hewlett Packard Enterprise

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Bank of Stockton, Barnsley College, Boyes Turner, Brigham Young University

Information Not Available

Buyer's Guide

DDN IntelliFlash vs. HPE Primera

April 2025

Free Report: DDN IntelliFlash vs. HPE Primera

Find out what your peers are saying about DDN IntelliFlash vs. HPE Primera and other solutions. Updated: April 2025.

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