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Dell PowerStore vs NetApp EF-Series All Flash Arrays comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
80
Ranking in other categories
Data Warehouse (4th), NAS (2nd), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
NetApp EF-Series All Flash ...
Ranking in All-Flash Storage
29th
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of Dell PowerStore is 17.5%, up from 15.4% compared to the previous year. The mindshare of NetApp EF-Series All Flash Arrays is 0.6%, down from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Ken Boyer - PeerSpot reviewer
Reduces the footprint, is easy to use, and can handle heavy workloads
The systems I currently have in place are old, and their support is running out. They're at the end of their life cycle. One of the key improvements that PowerStore is going to bring is that it will enable me to shrink the physical footprint. I'll be going from 5 physical HP arrays, which are about 12 racks in size, down to 4 PowerStores, which can fit on one rack. As a result, I'll be able to shrink the footprint, save power, cooling, etc. I will also be able to improve the existing performance and longevity of the platform. When we put the PowerStore in for the Oracle database, it was previously on NetApp. The staff wanted to do snapshots but also clone, and then be able to clone from a clone to add it to another system. PowerStore enabled them to do just that. They not only got their performance back to where it needed to be from previously being on the NetApp array but also got some of the feature functions that they require for the application.
Tayo Olubanke - PeerSpot reviewer
Offers flexibility and top-notch technology
You can go to bed peacefully if you have a NetApp. If you have NetApp within your data center, you get to know about power failure if you are using it. Your NetApp will still come alive. Even if it does not come alive, I can say that it is not like other tools when it comes to dealing with power failure. The tool is affordable, and the technology is top-notch. It is the only technology that has software for what we call inline compression and deduplication. All the products under NetApp are aiming to use AI. I know that you can achieve whatever you want to do with NetApp EF-Series All Flash Arrays. I rate the tool a nine out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."
"The most valuable features of this solution are its ease of use and performance."
"What I really like about this program, is that it is easy to use and easy to configurate."
"The most valuable feature of this solution is its ease of use."
"The most valuable feature of this solution is reliability."
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."
"It has its own file formatting protocol, which saves a lot of space."
"The most valuable feature of Dell PowerStore is the all-NVMe flash storage. This is the most powerful feature of this series. It supports compression and duplication leads."
"The most valuable feature of the solution for me is the deduplication part, especially since most of the servers in our organization are Windows-based servers."
"Pricing is very good. It's very competitive against those of all the others that I looked at in the marketplace, such as Hitachi, IBM, HP, and Pure. Dell is right there in the mix as far as providing the best price point as well as meeting the performance requirements that we have."
"The platform's reliability and built-in replication between disk systems have made our customers happy. It has worked consistently well over the years."
"The most valuable feature is the three-to-one data reduction."
"Dell PowerStore is very simple to implement, and its user interface is very simple."
"The compression is excellent."
"Its performance is most valuable. This solution is much faster than other as well as older storage solutions. The performance of the system is very good. We are getting 50 times better experience than the older storages. We are using AFF 300. It also has native cloud integration and most of the features."
"The most valuable feature of this solution is its speed."
"We use it for our VDI environment, and have not had any complaints with it."
"We do a lot of in-house, application-dependent type things, where we find the different niches to the different things. Certain things they do better. We've found that it actually does very well on some of our higher-end applications."
"The product's initial setup phase can be managed easily and completed in 20 to 30 minutes. It is one of the fastest storage tools that you can implement."
"Having the option of such high-speed storage in the data center is what makes it valuable."
"The initial setup is pretty straightforward."
"The hardware and software of NetApp EF-Series All Flash Arrays are easy for us to use."
 

Cons

"We would like to see VNC integration or be able to use Pure Storage with VNC."
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."
"We need better data deduplication."
"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."
"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."
"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."
"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."
"In the future, I would like to see integration with enterprise backup systems."
"Other products have better management and analytics features."
"I do not like having to use VPLEX for synchronous replication, as opposed to having the store software built-in."
"We'd like to see some improvements on the security side."
"When it comes to Dell PowerStore, I would like to see more integration and more security features included. It's unfortunate that the solution does not feature Flash trace."
"It doesn't support SSD or Flash."
"The pricing could be lower. It is very expensive."
"It's also only supported with a limited amount of switches."
"The support is not very good."
"It was difficult to implement and lacks some additional features that would be useful, but as a solution fits a particular need for our organization."
"There could be an improvement when it comes to SLA support, it could be faster."
"The price of the All Flash solution is very high."
"Better integration with other brands is important so we would like to see it easier to integrate."
"I’d like to see bigger, faster, better hardware, of course. I think that is the way the hardware is trending anyway; bigger, faster CPU, better software, fewer bugs, all that stuff. T"
"I would like to have the ability to replicate data between All Flash and other NetApp storage systems."
"Its pricing should be better. Its price is competitive, but they need to improve the pricing. They have different licensing models, which they need to improve. My expectation was cloud integration, which they have, but it is a different license. Therefore, people cannot enjoy it. If I want to use it, I need to pay extra. There is a cost involved for everything, but it should reach everyone. It is similar to having a Rolls-Royce, but you need to pay extra for the key. If you want the key, you need to pay."
"The solution's technical support is not as good as it is supposed to be since you have to push them to get support."
 

Pricing and Cost Advice

"Given its price, Pure is not the first option."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The product is expensive."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"We pay approximately $50,000 USD per year in licensing fees."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"With VMware, we pay $300,000 annually."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."
"Dell PowerStore has been priced aggressively, especially when compared to other NVMe storage options. It is likely one of the most cost-effective options for organizations seeking a pure NVMe play in terms of pricing."
"We are currently using Dell PowerStore for our smaller storage and there is no competition for pricing."
"The price of Dell EMC PowerStore could be better, it is a bit expensive."
"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."
"When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."
"We are happy with the pricing that we get from Dell."
"In terms of licensing, my organization has Dell Technologies End User License Agreement (EULA), but I don't know exactly how it works, though it is a big bundle of licenses for Dell Data Domain, Dell EMC Unity XT, Dell PowerStore, Dell ECS, and all such kinds of storage arrays."
"Price-wise, NetApp EF-Series All Flash Arrays is costlier than Dell. You have to buy a lot of licenses separately."
"Its cost-effectiveness is a major selling point. Compared to other storage vendors, the EF-Series offers excellent value for its price. It's truly a leading product in the industry."
"They provide licenses upon purchase, so there's no need for additional licenses. Regarding additional expenses apart from the standard licensing fees, such as for support or maintenance, there aren't any. Updates take around twenty to thirty minutes, including rebooting the systems, and we haven't faced any problems with the NetApp EF-Series All Flash Arrays. We utilize various other storages like Fujitsu, IBM, and Dalian SIP, but the NetApp EF-Series stands out as we've had no issues throughout the entire year of usage."
"The pricing is comparable with other competitors and similar in mid-range solutions, and for high range solutions, it would depend on our requirements or needs."
"Adding more capacity will increase the cost."
"The pricing of this solution is competitive with other vendors here in Egypt."
"he price point that we're getting is very competitive in the market. Since we are buying in such a large quantity, they gave us a huge discount."
"They need to improve its pricing. The storage market is dying. So, they need to improve the price because it should reach all people. NetApp is one of the top ones, and they are charging a little bit of royalty as compared to other storage solutions."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Computer Software Company
18%
Manufacturing Company
10%
Financial Services Firm
9%
Government
7%
Computer Software Company
19%
Comms Service Provider
12%
Manufacturing Company
9%
Educational Organization
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What do you like most about NetApp EF-Series All Flash Arrays?
Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market.
What is your experience regarding pricing and costs for NetApp EF-Series All Flash Arrays?
One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to rene...
What needs improvement with NetApp EF-Series All Flash Arrays?
The support of the product is an area with certain shortcomings where improvements are required. I want NetApp's supp...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
NetApp EF540, NetApp EF-Series
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
RP Data, Western Oregon University, Toei Animation
Find out what your peers are saying about Dell PowerStore vs. NetApp EF-Series All Flash Arrays and other solutions. Updated: March 2025.
842,388 professionals have used our research since 2012.