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Dell VMAX All Flash vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
3rd
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
227
Ranking in other categories
No ranking in other categories
Dell VMAX All Flash
Ranking in All-Flash Storage
29th
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
314
Ranking in other categories
NVMe All-Flash Storage Arrays (2nd)
 

Mindshare comparison

As of June 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 7.4%, up from 6.4% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.7% compared to the previous year. The mindshare of NetApp AFF is 7.8%, down from 9.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
NetApp AFF7.8%
Everpure FlashArray7.4%
Dell VMAX All Flash0.7%
Other84.1%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.
KennethEtsula - PeerSpot reviewer
Presales Manager at Spartec
Offers seamless installation and efficient data handling with robust support
NetApp AFF provides an all-flash storage solution for unified SAN solutions, supporting both SAN and NAS functionalities. Data reduction capabilities such as deduplication, compression, and compaction are standard features included with the license in NetApp AFF. With the storage efficiency from a NetApp AFF installation, users can manage substantial data running on all-flash. The features such as compaction and compression provide storage efficiency guarantees in an all-flash environment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I would recommend Pure Storage FlashArray to other users because, first, the speed that I get with Pure Storage FlashArray is not remotely possible with any other product at this price range, and second, the support is absolutely fantastic."
"The performance of the storage is just unbelievable."
"It does everything they say it will do: It's very cost-effective compared to other big players, integrates very well with VMware, is tiny so we're saving power and space in the data center, and it's really easy for us to manage."
"It makes things ten times easier."
"All updates, upgrades, and hardware work are all performed on-line with no impact."
"The ease of management is one of the most valuable features of this solution. I would have also said that it's pretty fast but now our SQL servers are starting to beat it up pretty bad."
"All our junior partners can administer the storage arrays. It is simple and easy to use. We don't have to dedicate a whole team of full time people to work on it."
"Because of the encryption, we have different storage and the encryption can go over both, therefore we are NCA compliant."
"The product's initial setup phase was good."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
"The most valuable features of VMAX are its performance and GUI interface."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"It works very well."
"The NVMe flash cache is the most useful feature. It lowers transactional speed even more."
"It is a stable solution."
"The most valuable aspect of NetApp AFF is the money it saves our organization."
"So, my experience overall with NetApp has been great and the product is really great."
"For the company I installed this for, their data warehouse system and ERP is ten times faster than it was before when they were using hard discs."
"Replication would be one of the most valuable features."
"The ease of use, the SnapMirror capabilities, the cloning, and the efficiencies are all good features."
"If you need the top-selling, performing, file serving appliance to deliver your files to your end-users, NetApp pretty much invented the technology."
 

Cons

"I would appreciate improvements on daily health checks."
"I can't see where they can make anything better, unless, of course, they lower their prices even more."
"Many high-end platforms from other vendors like Dell EMC or Hitachi, their backend has Active/Active architecture, unlike Pure Storage FlashArray which doesn't utilize an Active/Active architecture on the backend."
"We would like to see more development on their Copy Automation Tool (CAT) for Oracle, as well as better integration for our customers running Oracle VM."
"I would like to see a Nagios monitoring plugin which watches the health and performance of the system. The only one available just checks volume capacity."
"Pricing could be better in comparison to other solutions."
"I would like to see data tiering to AWS."
"The overall scalability for this product could be improved as well as having a single console to management multiple arrays."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"Improvements are needed in both partition recovery and scalability."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."
"There is room for improvement in the centralized administration."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
"We found NetApp support to be a mixed bag. Sometimes, it's real good; sometimes, it's real bad."
"As for AFF itself, I don't have any suggestions of what I would be excited about seeing. I think that adding the support for the rest of APIs to AFF would be super handy. I think it's something that we've been waiting for for a while which would be fantastic."
"We only had a few upgrade issues."
"Other than that, if this were a standalone purchase, pricing would definitely be an issue."
"I would like to see an improvement in the high availability of the NFS and CIFS sharing during upgrade and patching; this would help to avoid downtime."
"NetApp AFF is somewhat pricey."
"We have had trouble with restoring applications, and if there is more support for application-aware backups then that would be great."
"On the roadmap, NetApp is improving the solution's storage efficiency, compression algorithms to achieve more space savings, and the management interfaces. We are looking forward to these feature additions in the next release."
 

Pricing and Cost Advice

"Because the price is a bit higher than other products, the data reduction equalizes the price with amount of the data reduction."
"Its price is almost double than any other flash storage solution."
"We have 16 or 18 arrays. We like to do the three-year support model so that we get Evergreen and therefore, we get free upgrades. We pay around more than 1.5 million dollars."
"It is a cheaper solution."
"We lost a lot of customers because we couldn't compete on price with other vendors."
"The solution is expensive."
"It is not the cheapest one out there. We're paying yearly, but I'm not 100% sure."
"It's a good price point and it's a solid product for the price."
"The price falls within the mid-range, neither inexpensive nor high-priced."
"It is not a cheap product."
"We have been able to utilize and leverage equipment which was purchased a decade ago up until this past year. So, we were running disk shells for 13 years and all we were doing was upgrading the filings and controllers, and using the same disk shells. Therefore, we were able to do something where we didn't have to invest that much. Recently, we had to upgrade all our disk shells, but it was a lot less because the technology had changed a lot since those times. It is faster now, and we have SSDs. We have larger drives that are 4TBs and 6TBs. Everything can condense so we are saving disk shell space and rack space. We are paying less now than we did at that time"
"I find the pricing to be reasonable, particularly with the recent inclusion of features like snap locking and ransomware protection within the ONTAP license instead of having them as separate licenses."
"I am able to store two times more data than what I'm purchasing, which affects the way funds are being utilized."
"The pricing is not a lot considering what you get and it bundles hardware and licensing."
"The entry point for potential customers, who are looking at coming onboard for flash systems, it may be a bit expensive. It would be good if the price comes down."
"NetApp AFF is an expensive product, although not compared to other vendors."
"NetApp AFF is an expensive solution."
"Its price is quite competitive, but there is still scope for better pricing."
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Comparison Review

it_user186357 - PeerSpot reviewer
Solutions Architect with 51-200 employees
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
8%
Construction Company
8%
Computer Software Company
8%
Financial Services Firm
16%
Computer Software Company
15%
Construction Company
9%
Manufacturing Company
8%
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
7%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business69
Midsize Enterprise37
Large Enterprise157
No data available
By reviewers
Company SizeCount
Small Business45
Midsize Enterprise47
Large Enterprise242
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What needs improvement with Pure Storage FlashArray?
I do not have any improvements at the moment; I like how it is. I have nothing to add about needed improvements.
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure Storage FlashArray
No data available
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about Dell VMAX All Flash vs. NetApp AFF and other solutions. Updated: April 2026.
896,692 professionals have used our research since 2012.