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Dell VMAX All Flash vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
4th
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
224
Ranking in other categories
No ranking in other categories
Dell VMAX All Flash
Ranking in All-Flash Storage
29th
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
314
Ranking in other categories
NVMe All-Flash Storage Arrays (2nd)
 

Mindshare comparison

As of May 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 7.5%, up from 6.3% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.6% compared to the previous year. The mindshare of NetApp AFF is 8.3%, down from 9.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
NetApp AFF8.3%
Everpure FlashArray7.5%
Dell VMAX All Flash0.7%
Other83.5%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.
KennethEtsula - PeerSpot reviewer
Presales Manager at Spartec
Offers seamless installation and efficient data handling with robust support
NetApp AFF provides an all-flash storage solution for unified SAN solutions, supporting both SAN and NAS functionalities. Data reduction capabilities such as deduplication, compression, and compaction are standard features included with the license in NetApp AFF. With the storage efficiency from a NetApp AFF installation, users can manage substantial data running on all-flash. The features such as compaction and compression provide storage efficiency guarantees in an all-flash environment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I use all the features of this solution and I find them to be easy to use and functional, such as the compression and capacity to expand."
"The pricing of Pure Storage is all-inclusive; it is very fair, very easy, and the solution is a lot easier to install than the Dell EMC product."
"It allows engineers to focus on other things rather than doing the more manual tasks. It automates tasks, so the ease of use is extreme. It simplifies the storage."
"It has made working with storage as easy and simple as it should be."
"We have tons of capacity on it."
"We can store more for a cheaper price as opposed to paying for larger devices and larger rack spaces which get outdated sooner and which we'd have to change every two years. It simplifies storage for us."
"The administration is very easy and quite minimal, the performance is very good, the installation is pretty straightforward, and technical support is good."
"If I want a product which has reliability and high speed, and Pure Storage is the first name that comes out of my mouth."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"It works very well."
"The most valuable features of VMAX are its performance and GUI interface."
"The product's initial setup phase was good."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"This is a pretty robust and pretty reliable system, and we don't worry too much about the data that is on it."
"I think that the DR applications are the most valuable, including Snapshots and SnapMirror."
"We compared this tool against EMC’s XtremIO head-to-head, and the NetApp blew it out of the water."
"It has the most consistent performance for storage for VMware."
"We got rid of it, and invested in NetApp, and all those reliability and performance issues went away."
"The most valuable feature is the low-latency, high-performance utilizations of the system; being able to deliver a high-tier storage performance for high-impacting customer applications."
"The most valuable thing I have seen since we've got it is that predictable performance has stayed below a millisecond, which was not the experience we've had with spinning disk."
"The improvement for us has been space savings on the All Flash FAS platform, with data space savings almost three times better than what we have right now and tripled performance for the customer."
 

Cons

"Based on my experience with various technologies like EMC, NetApp, and Pure Storage, one area for improvement is compliance certifications. NetApp excels in this area, particularly in the American Army or defense sector, where NetApp has approval, whereas others are striving to achieve the same. NetApp also delivers security, ransomware protection, and scale-up capabilities more effectively."
"With the introduction of Albireo technology and 81x data de-duplication reduction, Pure Storage better start looking at more effective de-duplication techniques."
"I would love to see a true one click upgrade solution."
"The system has dual controllers but does not have a high level of resiliency built-in."
"One thing I'd like to see in a future release is integration between their main storage array and what they call their FlashBlade product; to be able to snapshot directly from the primary array into multiple different backup copies on FlashBlade."
"We have not seen a reduction in our TCO nor have we seen ROI."
"When creating a support case, visibility should be extended to others involved in assisting."
"Data reduction is an area that needs improvement. There is a garbage collection service that runs but during that time, system utilization increases."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
"Improvements are needed in both partition recovery and scalability."
"There is room for improvement in the centralized administration."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
"On the roadmap, NetApp is improving the solution's storage efficiency, compression algorithms to achieve more space savings, and the management interfaces. We are looking forward to these feature additions in the next release."
"I just got through the session where it looks like they are going to support Oracle running on Linux with SnapCenter. That is one of the main things that we are hoping to get integrated."
"We had a lot of issues with two-factor authentication using, for example, Okta."
"We need to find out what about the security of the information that we have on it. That's the main thing that they need to be talking about: how secure is that information?"
"Going forward, I would like more performance analytics on it, on the area itself, instead of using some other tool."
"To be more competitive in the industry, they can develop deduplication, compression, and smarter features in the same array instead of all-flash."
"Cluster mode setup was complex to do the first time, but everything else was straightforward."
"There are things you can do from the command line that you can't do from the GUI."
 

Pricing and Cost Advice

"The cost has room for improvement."
"It could always be lower, but it's okay."
"There are no fees for licensing. The hardware is paid for only once."
"The price of the solution is not expensive."
"The solution is expensive."
"When we bought the unit, we bought per capacity. So, the licensing is per capacity, and the only thing that we have to buy every year or every three years is maintenance. Included in that maintenance is the upgrade of the controllers every three years at no cost to us."
"It is not the cheapest one out there. We're paying yearly, but I'm not 100% sure."
"I would prefer that they lower their pricing."
"It is not a cheap product."
"The price falls within the mid-range, neither inexpensive nor high-priced."
"The pricing is not a lot considering what you get and it bundles hardware and licensing."
"NetApp AFF is an expensive solution."
"We benefited from implementing all-flash by reducing our data center footprint. We took it from 30 racks to just over five. This is one of the biggest savings for us."
"The total cost, the pricing of it, has gone up quite a bit."
"We have been able to utilize and leverage equipment which was purchased a decade ago up until this past year. So, we were running disk shells for 13 years and all we were doing was upgrading the filings and controllers, and using the same disk shells. Therefore, we were able to do something where we didn't have to invest that much. Recently, we had to upgrade all our disk shells, but it was a lot less because the technology had changed a lot since those times. It is faster now, and we have SSDs. We have larger drives that are 4TBs and 6TBs. Everything can condense so we are saving disk shell space and rack space. We are paying less now than we did at that time"
"One of the reasons we like this solution is that all of the features are included with the one license."
"With other options, you need to buy a couple of different products to achieve the same outcome."
"I understand the cost is less than many other storages of same/similar performance benchmark."
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Comparison Review

it_user186357 - PeerSpot reviewer
Solutions Architect with 51-200 employees
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
8%
Construction Company
8%
Computer Software Company
8%
Financial Services Firm
17%
Computer Software Company
16%
Construction Company
9%
Healthcare Company
7%
Manufacturing Company
12%
Computer Software Company
11%
Financial Services Firm
7%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business69
Midsize Enterprise37
Large Enterprise157
No data available
By reviewers
Company SizeCount
Small Business45
Midsize Enterprise47
Large Enterprise242
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What needs improvement with Pure Storage FlashArray?
I do not have any improvements at the moment; I like how it is. I have nothing to add about needed improvements.
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure Storage FlashArray
No data available
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about Dell VMAX All Flash vs. NetApp AFF and other solutions. Updated: April 2026.
896,202 professionals have used our research since 2012.