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IBM Watson Machine Learning vs Microsoft Azure Machine Learning Studio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Watson Machine Learning
Ranking in AI Development Platforms
15th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Microsoft Azure Machine Lea...
Ranking in AI Development Platforms
5th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
Data Science Platforms (4th)
 

Mindshare comparison

As of October 2025, in the AI Development Platforms category, the mindshare of IBM Watson Machine Learning is 2.1%, down from 2.2% compared to the previous year. The mindshare of Microsoft Azure Machine Learning Studio is 4.6%, down from 9.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure Machine Learning Studio4.6%
IBM Watson Machine Learning2.1%
Other93.3%
AI Development Platforms
 

Featured Reviews

Anurag Mayank - PeerSpot reviewer
A highly efficient solution that delivers the desired results to its users
I had not considered how the solution could be improved because I was focused on how it was helping me to solve my issues. If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use. It would be beneficial to incorporate more AI into the solution.
Takayuki Umehara - PeerSpot reviewer
Streamlined workflows with drag and drop convenience but needs enhancements in AI
I use Machine Learning Studio for system reselling and integration Machine Learning Studio is easy to use, with a significant feature being the drag and drop interface that enhances workflow without any complaints. It provides a return on investment and cost savings, proving beneficial for…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is very valuable to our organization due to the fact that we can work on it as a workflow."
"Scalability-wise, I rate the solution ten out of ten."
"It has improved self-service and customer satisfaction."
"I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive."
"It is has a lot of good features and we find the image classification very useful."
"We can enable and change developer productivity with artificial intelligence-recommended code based on natural language input or exciting source code."
"The most valuable aspect of the solution's the cost and human labor savings."
"It is a scalable solution…It is a pretty stable solution…The solution's initial setup process was pretty straightforward."
"The solution facilitates our production."
"It's easy to deploy."
"The AutoML is helpful when you're starting to explore the problem that you're trying to solve."
"The most valuable feature of Azure Machine Learning Studio for me is its convenience. I can quickly start using it without setting up the environment or buying a lot of devices."
"The UI is very user-friendly and that AI is easy to use."
"Visualisation, and the possibility of sharing functions are key features."
"Anyone who isn't a programmer his whole life can adopt it. All he needs is statistics and data analysis skills."
 

Cons

"If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use."
"Scaling is limited in some use cases. They need to make it easier to expand in all aspects."
"In future releases, I would like to see a more flexible environment."
"Sometimes training the model is difficult."
"The supporting language is limited."
"Honestly, I haven't seen any comparative report that has run the same data through two different artificial intelligence or machine learning capabilities to get something out of it. I would love to see that."
"They should add more GPU processing power to improve performance, especially when dealing with large amounts of data."
"I have found Databricks is a better solution because it has a lot of different cluster choices and better integration with MLflow, which is much easier to handle in a machine learning system."
"The pricing policy should be improved."
"Microsoft Azure Machine Learning Studio could improve in providing more efficient and cost-effective access to its tools for companies like mine."
"The speed of deployment should be faster, as should testing."
"When you use different Microsoft tools, there are different pricing metrics. It doesn't make sense. The pricing metrics are quire difficult to understand and should be either clarified or simplified. It would help us sell the solution to customers."
"Technical support could improve their turnaround time."
"In the future, I would like to see more AI consultation like image and video classification, and improvement in the presentation of data."
"The solution must increase the amount of data sources that can be integrated."
 

Pricing and Cost Advice

"I've only been using the free tier, but it's quite competitive on a service basis."
"The pricing model is good."
"The product's pricing is reasonable."
"The solution operates on a pay-per-use model."
"I would rate the pricing an eight out of ten, with ten being very expensive. Not very expensive, not very cheap."
"ML Studio's pricing becomes a numbers game."
"To use MLS is fairly cheap. Even the paid account is something like $20/month, unless you are provisioning large numbers of VMs for a Hadoop cluster. The main MS makes money with this solution is forcing the user to deploy their model on REST API, and being charged each time the API is accessed. There are several pricing tiers for the API. If you do not use the API, then value of MLS is to create rapid experiments ($20/month). The resulting model is not exportable to use, thus you’ll have to recreate the algorithms in either R or Python, which is what I did. MLS results gave me a direction to work with, the actual work is mostly done in R and Python outside of MLS."
"I rate the product price as a nine on a scale of one to ten, where ten means it is very expensive."
"There isn’t any such expensive costs and only a standard license is required."
"When we got our first models and were ready for the user acceptance testing, our licensing fees were between €2,500 ($2,750 USD) and €3,000 ($3,300 USD) monthly."
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Top Industries

By visitors reading reviews
University
13%
Computer Software Company
12%
Financial Services Firm
10%
Educational Organization
10%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
9%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise6
Large Enterprise30
 

Questions from the Community

What do you like most about IBM Watson Machine Learning?
I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive.
What needs improvement with IBM Watson Machine Learning?
Sometimes training the model is difficult. We need to have at least a few different components to evaluate and understand the behavior of different users to have a very, very high accuracy in the m...
Which do you prefer - Databricks or Azure Machine Learning Studio?
Databricks gives you the option of working with several different languages, such as SQL, R, Scala, Apache Spark, or Python. It offers many different cluster choices and excellent integration with ...
What do you like most about Microsoft Azure Machine Learning Studio?
The learning curve is very low. Operationalizing the model is also very easy within the Azure ecosystem.
What is your experience regarding pricing and costs for Microsoft Azure Machine Learning Studio?
The pricing for Microsoft Azure Machine Learning Studio is reasonable since it's pay as you go, meaning it won't cost excessively unless specific resources are used.
 

Also Known As

No data available
Azure Machine Learning, MS Azure Machine Learning Studio
 

Overview

 

Sample Customers

Information Not Available
Walgreens Boots Alliance, Schneider Electric, BP
Find out what your peers are saying about IBM Watson Machine Learning vs. Microsoft Azure Machine Learning Studio and other solutions. Updated: September 2025.
871,688 professionals have used our research since 2012.