In our company, we integrate with Workplace through Facebook's tools that were provided to us, and it is there that we created a middleware system for communication back and forth. Whatever data we were receiving from that chatbot that we created on WhatsApp, we were able to push that to the CRM system, which was Microsoft Dynamics and Adobe Marketo, the marketing campaign system. The tool's integration feature benefited the workflow since it boosted BMW's sales by 28 percent. In terms of the tool's costs or productivity, the overall use case that we were working on with BMW had three steps. Firstly, the communication was mainly through the dealerships, where there was a slight bit of ambiguity. A dealership in one place was not reacting, and the communication was not similar to that of other dealerships. The first thing that the tool helped us with was creating a very homogeneous environment for communication with the customer. Anywhere you go across India, you are going to receive simple communication that is authorized by BMW India. There was no different marketing at different dealerships, which is quite a common problem. If you go to any dealership, you will be getting the same kind of experience. That was the first thing that happened. Secondly, it helped centralize communication. Any information that the dealership had, BMW also had it on the top-level majority. If even the CEO wants to access something, they can see it. Anyone at the bottom level, including the marketing head or marketing manager, who wants to see the information can access whatever they want, so there is complete transparency across the system. All these things related to communication and business transparency happened on the business side. Thirdly, we were able to achieve in the area of the time of communication. As soon as you fill up the form, as soon as you react to any campaign, and as soon as you have any communication or any interaction with any of BMW's campaigns or the website, based on the information that you have provided, you will be reached out to in two minutes on your registered WhatsApp number. The time taken before the tool was implemented was actually dependent upon dealers. If you have submitted your documents, your phone number, and your matter of interest, then it is up to them to contact you. If the dealer wants to reach out to you on the same day or if they want to reach out to you the next day, even if you might have submitted it at midnight, it depends on them. The best or the fastest communication that you are going to receive is the next day. With WhatsApp, we were able to send messages to customers within two minutes, and we were able to qualify the leads. Before it reaches our dealers or our actual salesperson, it was already qualified with respect to three questions, which include if they are actually interested in test drives, they are interested in understanding what the financials are with respect to the NBFC, like the EMIs and all those things, or if they have some other queries, so we were able to qualify them before it reaches to any human intervention. Speaking about AI, Meta does not allow AIs. Templates are supposed to be approved by Meta first, so we cannot have this NLP-based communication on Meta because the templates need approval. On BMW's main website, which is the main dealership website or the main website of BMW, we have created an NLP-based web bot, which has all the communication capabilities. When we are talking about sales processes, Google RCS is a great option. Meta is also good. Along with Meta, Google RCS is also a good option. The only challenge with Google RCS is that it is restricted to Android phones only, so you cannot utilize those for communication with Apple users. I rate the tool a seven out of ten.
Chief Operating Officer at a media company with 1,001-5,000 employees
Real User
Top 20
2023-09-29T14:50:20Z
Sep 29, 2023
We decided to go with the solution because, from a user point of view, our staff already understands what Facebook can do. So it would be easier to onboard them and the experience felt smoother. We weren't going to teach people very difficult things. Overall, I rate Workplace by Facebook an eight out of ten.
We stopped using the solution in June this year. If someone is already using Microsoft 365, they should see if they could use the built-in capabilities of Yammer rather than paying additional licensing for Workplace. If they are not using the full Microsoft 365 suite, using Workplace would probably make sense. It's safe and familiar looking. Everyone is familiar with the look and feel of how it operates. The licenses seemed quite expensive. I don't think we used all the functionalities of the solution. Overall, I rate the solution an eight out of ten.
I would recommend the solution because it is so easy to use. If we need to go back to our old files, it's pretty easy to search for them. It is also easy to store new files and videos. The streaming feature is pretty useful for organizations that are similar to ours. The product is useful but does not have all the features an organization might need. It would be better if the features in KiSSFLOW and Workplace were available on one platform. Overall, I rate the product an eight out of ten.
Enterprise Architect at a computer software company with 1,001-5,000 employees
Reseller
2019-10-13T05:48:00Z
Oct 13, 2019
For anyone considering Workplace it is very easy to deploy and anyone who can use Facebook can use this as well. The transition between any other tool that you may be using will be easy because if you have used Facebook, you can use Workplace. The biggest lesson we have learned from working with a Workplace is that we should have made the change a lot earlier. On a scale from one to ten where one is the worst and ten is the best, I would rate Workplace about a nine-and-a-half. The lone problem for us is really the limitation on video and call conferencing.
Enterprise Social Software offers digital communication and collaboration tools for businesses. It enhances internal workflows and facilitates knowledge sharing among employees.This category enables organizations to streamline communication, boost productivity, and foster a collaborative culture by connecting team members through integrated platforms. These solutions provide features such as messaging, file sharing, and project management to ensure effective team collaboration.What features...
In our company, we integrate with Workplace through Facebook's tools that were provided to us, and it is there that we created a middleware system for communication back and forth. Whatever data we were receiving from that chatbot that we created on WhatsApp, we were able to push that to the CRM system, which was Microsoft Dynamics and Adobe Marketo, the marketing campaign system. The tool's integration feature benefited the workflow since it boosted BMW's sales by 28 percent. In terms of the tool's costs or productivity, the overall use case that we were working on with BMW had three steps. Firstly, the communication was mainly through the dealerships, where there was a slight bit of ambiguity. A dealership in one place was not reacting, and the communication was not similar to that of other dealerships. The first thing that the tool helped us with was creating a very homogeneous environment for communication with the customer. Anywhere you go across India, you are going to receive simple communication that is authorized by BMW India. There was no different marketing at different dealerships, which is quite a common problem. If you go to any dealership, you will be getting the same kind of experience. That was the first thing that happened. Secondly, it helped centralize communication. Any information that the dealership had, BMW also had it on the top-level majority. If even the CEO wants to access something, they can see it. Anyone at the bottom level, including the marketing head or marketing manager, who wants to see the information can access whatever they want, so there is complete transparency across the system. All these things related to communication and business transparency happened on the business side. Thirdly, we were able to achieve in the area of the time of communication. As soon as you fill up the form, as soon as you react to any campaign, and as soon as you have any communication or any interaction with any of BMW's campaigns or the website, based on the information that you have provided, you will be reached out to in two minutes on your registered WhatsApp number. The time taken before the tool was implemented was actually dependent upon dealers. If you have submitted your documents, your phone number, and your matter of interest, then it is up to them to contact you. If the dealer wants to reach out to you on the same day or if they want to reach out to you the next day, even if you might have submitted it at midnight, it depends on them. The best or the fastest communication that you are going to receive is the next day. With WhatsApp, we were able to send messages to customers within two minutes, and we were able to qualify the leads. Before it reaches our dealers or our actual salesperson, it was already qualified with respect to three questions, which include if they are actually interested in test drives, they are interested in understanding what the financials are with respect to the NBFC, like the EMIs and all those things, or if they have some other queries, so we were able to qualify them before it reaches to any human intervention. Speaking about AI, Meta does not allow AIs. Templates are supposed to be approved by Meta first, so we cannot have this NLP-based communication on Meta because the templates need approval. On BMW's main website, which is the main dealership website or the main website of BMW, we have created an NLP-based web bot, which has all the communication capabilities. When we are talking about sales processes, Google RCS is a great option. Meta is also good. Along with Meta, Google RCS is also a good option. The only challenge with Google RCS is that it is restricted to Android phones only, so you cannot utilize those for communication with Apple users. I rate the tool a seven out of ten.
We decided to go with the solution because, from a user point of view, our staff already understands what Facebook can do. So it would be easier to onboard them and the experience felt smoother. We weren't going to teach people very difficult things. Overall, I rate Workplace by Facebook an eight out of ten.
We stopped using the solution in June this year. If someone is already using Microsoft 365, they should see if they could use the built-in capabilities of Yammer rather than paying additional licensing for Workplace. If they are not using the full Microsoft 365 suite, using Workplace would probably make sense. It's safe and familiar looking. Everyone is familiar with the look and feel of how it operates. The licenses seemed quite expensive. I don't think we used all the functionalities of the solution. Overall, I rate the solution an eight out of ten.
I would recommend the solution because it is so easy to use. If we need to go back to our old files, it's pretty easy to search for them. It is also easy to store new files and videos. The streaming feature is pretty useful for organizations that are similar to ours. The product is useful but does not have all the features an organization might need. It would be better if the features in KiSSFLOW and Workplace were available on one platform. Overall, I rate the product an eight out of ten.
For anyone considering Workplace it is very easy to deploy and anyone who can use Facebook can use this as well. The transition between any other tool that you may be using will be easy because if you have used Facebook, you can use Workplace. The biggest lesson we have learned from working with a Workplace is that we should have made the change a lot earlier. On a scale from one to ten where one is the worst and ten is the best, I would rate Workplace about a nine-and-a-half. The lone problem for us is really the limitation on video and call conferencing.