Amplitude is a digital analytics platform that helps businesses understand and enhance customer experiences. It offers features like event tracking, cohort analysis, and conversion funnels to provide real-time insights into user behavior. Its comprehensive tools enable businesses to refine customer engagement, increase conversions, and improve product strategies for better ROI.
Pricing is a little on the higher end, especially when considering scalability.
Pricing is a little on the higher end, especially when considering scalability.
Every interaction a customer has with your brand through the website, mobile apps, emails and every other channel you own, both offline and online is a goldmine of data. CDP stitches all these data points together to give you unified profile of every customer you’ve ever had. Managing data is not a new thing for marketers. Capturing the right data is what matters. CDP captures customer attributes, behavioural data and transactional data and creates a meaning of all the data for effective marketing campaigns. The beauty of CDP lies in ingesting data from any format and converting it into behavioral insights. Stay updated by capturing data in real time to make more accurate decisions, again, all in real-time. With CDP you can tap micro behavioral segments to deliver a personalized cross channel experience to every customer. Higher conversion rates, increasing revenues and loyalty of a huge customer base is what you get.
Based on the number of contacts we have, Smartech is more cost-effective than other solutions.
Based on the number of contacts we have, Smartech is more cost-effective than other solutions.