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Adobe Workfront vs Airtable comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.6
Adobe Workfront boosts efficiency and productivity significantly, saving time and resources while enhancing collaboration and user growth.
Sentiment score
7.0
Organizations and freelancers improved efficiency and returns using Airtable for automation, project tracking, and process optimization.
We tracked all of the savings through Adobe Workfront, and at the end of the year, for those 2,500 users, we saved over 1,200 hours, or 1,200 man hours.
I can automate the process so it automatically populates data into the Airtable base and performs any necessary calculations.
I use it to monitor my performance as a freelancer, checking if I'm doing work and delivering on time.
 

Customer Service

Sentiment score
7.0
Adobe Workfront's support is well-rated for expertise and responsiveness, though complex issues can experience longer response times.
Sentiment score
5.4
Airtable's customer service is praised for helpfulness and responsiveness but varies in effectiveness based on customer level.
They provide answers and guidance on how to resolve issues, such as clearing cookies and cache, and assist in best practice configuration and optimization of the platform.
It is considered a citizen admin system, and you don't need to be an IT professional to be an administrator.
If L5 does not understand, it moves to L4. If they can't solve it, it moves to a higher level.
 

Scalability Issues

Sentiment score
6.7
Adobe Workfront scales well for midsize to enterprise businesses, offering flexibility, customization, and strategic planning with manageable scalability challenges.
Sentiment score
5.6
Airtable excels in small to medium projects but struggles with scalability and costs for larger datasets and firms.
We have gone from two or three marketing teams up to over 40 marketing teams and 6,500 users in a few years.
The solution is really scalable.
 

Stability Issues

Sentiment score
6.8
Adobe Workfront is praised for its stability, with issues resolved quickly and performance consistently rated highly by users.
Sentiment score
7.8
Airtable is praised for stability and quick issue resolutions, offering a reliable platform with minimal disruptions during updates.
Adobe Workfront provides a stable foundation for project management.
Overall, I would rate the stability and reliability of Adobe Workfront a ten.
I have not faced any challenges with the stability of Adobe Workfront.
 

Room For Improvement

Adobe Workfront users want improved reporting, integration, and interface customization for better usability, efficiency, and data visualization.
Users want improved API capacity, interface intuitiveness, mobile features, affordable pricing, reporting, documentation, AI, templates, and translations.
We can enhance integrations, such as ensuring Adobe Workfront integrates more seamlessly with other Adobe products like Experience Manager and Creative Cloud.
If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Integration with Azure DevOps could be improved to facilitate better communication between the two systems.
I really want to see a scenario where collaborators working on a project could easily chat, asking questions and discussing changes immediately on the project.
If they show step-by-step guides for automations, this will help them attract more clients who are willing to learn and use their system.
 

Setup Cost

Adobe Workfront's pricing is high but offers flexibility, discounts, and value for large remote teams with efficiency improvements.
Airtable's pricing starts at $10 per user monthly, with costs varying based on features and user count.
This can include items such as mileage, supplies, software, licenses, and travel costs.
The per-user cost in the ultimate plan of Adobe Workfront is approximately $1,232 when purchasing 800 to 1,000 licenses.
 

Valuable Features

Adobe Workfront offers customizable tools for effective project management, enhancing collaboration, automation, integration, and workflow flexibility for users.
Airtable offers an intuitive interface, relational databases, automation, and integration, enhancing data management and replacing traditional spreadsheets.
It provides comprehensive features with built-in integration for creative tools, addressing the pain point of creative collaboration in the content supply chain.
Reporting is a major part of Adobe Workfront, making it not just a workflow management tool but also a tool where we can get data and present it to executives through comprehensive reporting.
The system aids in supporting demand management and producing high-level status reports.
Everybody has a particular base for different purposes, so you add information to those bases, and anybody can access it at any point in time anywhere in the world.
I can integrate Airtable with other platforms; aside from the native integration where I can send notifications to Slack teams and messages to Gmail, I can also connect with Make.com to share data.
It was effective for easy reporting and data on our user feedback.
 

Categories and Ranking

Adobe Workfront
Ranking in Project Management Software
6th
Average Rating
8.4
Reviews Sentiment
6.6
Number of Reviews
42
Ranking in other categories
Digital Asset Management (1st)
Airtable
Ranking in Project Management Software
17th
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
15
Ranking in other categories
Product Management Software (2nd)
 

Mindshare comparison

As of October 2025, in the Project Management Software category, the mindshare of Adobe Workfront is 2.7%, down from 4.0% compared to the previous year. The mindshare of Airtable is 1.1%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software Market Share Distribution
ProductMarket Share (%)
Adobe Workfront2.7%
Airtable1.1%
Other96.2%
Project Management Software
 

Featured Reviews

Chris French - PeerSpot reviewer
Enhanced project management and automation simplify reporting and approval processes
I think that Adobe Workfront could be improved in several areas, including reporting, which I've already mentioned. There are very specific things within the custom forms that I think could be improved, such as having different labels within forms instead of system-wide. The ability to hide options in a drop-down at the custom form level instead of system-wide would be another improvement. There are times we have to create brand new fields because we need slightly different wording within the label. If we had the capability, we could easily trim down from over 1,000 custom fields to about 400 custom fields if we had the ability to have individual labels by form. So reporting is a big one, and I think there are some not huge changes needed, but improvements to custom forms and custom fields would be beneficial. My experience with reporting in Adobe Workfront so far is that the reporting could be better. The ability to report is great, but I think it is too difficult. Regarding dashboards, they are crucial to be able to pull information from different levels, but that's also a negative because it is very difficult to do that on a report. If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Favour Emosivbe - PeerSpot reviewer
Has required stronger collaboration features while still supporting complex project workflows
The best features in Airtable include the flexibility and the fact that I could create relational databases. Before I started using Airtable, I was using Excel which didn't offer these capabilities. The ability to create relationships between tables and see through what's working in other departments is great for me. I can do scripting and work on large data sets on Airtable. It makes it easy for me, as working on those data sets on Excel tends to slow me down, but on Airtable, it's much faster. I can integrate Airtable with other platforms; aside from the native integration where I can send notifications to Slack teams and messages to Gmail, I can also connect with Make.com to share data. The interface on Airtable is exceptional. Working for my clients, when a client didn't want access given to all teams, we structured that on the interface and the different teams got different access to different tables. Airtable's rich field types help in organizing complex data for my team. The advanced field types work exceptionally with features such as linking records together. I can link records from other tables and see what's happening, use the lookup field, the roll-up field, and the count field to see what's occurring in other departments and generate insights. Unlike other CRMs, data cannot enter if it's not properly structured. If I want to input an email and it's not valid, it won't allow it because it expects the data to be structured appropriately.
report
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Healthcare Company
12%
Manufacturing Company
8%
Computer Software Company
7%
Financial Services Firm
16%
Construction Company
8%
Educational Organization
8%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise6
Large Enterprise30
By reviewers
Company SizeCount
Small Business11
Large Enterprise3
 

Questions from the Community

What is your experience regarding pricing and costs for Workfront?
The per-user cost in the ultimate plan of Adobe Workfront is approximately $1,232 when purchasing 800 to 1,000 licenses. The ultimate plan includes Fusion, which is an excellent automation tool. In...
What needs improvement with Workfront?
The platform could benefit from additional customization features. The external lookup field, which allows custom API calls to fill data, is limited to two thousand results, which is insufficient f...
What is your primary use case for Workfront?
We specifically implement Adobe Workfront for other clients as Deloitte is a partner of Adobe. We work with different clients to implement Workfront and streamline marketing resource management wit...
What needs improvement with Airtable?
I would love them to improve by adding tutorials, especially for scripting, and provide good documentation. We need comprehensive documentation for Airtable. If they show step-by-step guides for au...
What is your primary use case for Airtable?
I use Airtable as a database to store information and perform automation with scripting. I use Airtable to get leads from my Pipedrive account to store in the Airtable base. I use it to track speed...
 

Comparisons

 

Also Known As

AtTask, Workfront DAM
No data available
 

Overview

 

Sample Customers

Advance Autoparts, Emerson, Covario, Cisco, Caroma, TREK, Sapient Nitro, ATB, LexisNexis, CarPhone Warehouse
Cole Haan, Expedia, BuzzFeed, Medium, Shopify, Box, JetBlue
Find out what your peers are saying about Adobe Workfront vs. Airtable and other solutions. Updated: September 2025.
872,029 professionals have used our research since 2012.