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Affinity vs HubSpot Sales Hub comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

Affinity
Ranking in CRM
25th
Average Rating
8.6
Number of Reviews
3
Ranking in other categories
No ranking in other categories
HubSpot Sales Hub
Ranking in CRM
12th
Average Rating
8.0
Number of Reviews
19
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2024, in the CRM category, the mindshare of Affinity is 1.1%, down from 1.1% compared to the previous year. The mindshare of HubSpot Sales Hub is 0.7%, down from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Marcus Quinn - PeerSpot reviewer
Oct 17, 2023
Open source, stable and capable of working with existing Adobe files
Affinity Photo needs to work more. They need to align as much as possible with the shortcuts and keystrokes of Adobe. It's just because when you learn a tool as a professional, you tend to learn all the shortcuts and keystrokes. And if they're not the same as the same type of products that you migrated from, you lose productivity because you forget how to do things. You don't know where things are on the menu. You don't know the icon for it because you just know it as, "Oh, if I press this key, I get that." You forget the user interface. You just remember the keystrokes and the shortcuts. So, if that could align as much as possible with what I'm used to from Adobe, that would be good. And there's another product I use called Pixelmator Pro. And as much as I wish Affinity Photos did everything that Photoshop did, I actually ended up using this other product, Pixelmator, more for image editing because I just find it faster and more in line with what I remember from Photoshop. So, they are good. They've designed a good product. It's just the shortcuts and keystrokes need to match what people are used to, especially coming from Adobe because, let's say, it didn't exist. Affinity is a newer product.
Gonçalo Teixeira - PeerSpot reviewer
Mar 26, 2024
Offers better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits
The tool has improved my sales pipeline management. It allows me to track the progress of each sales cycle and receive alerts when a sales stage is ending, prompting me to take necessary actions. I can easily manage customer interactions, primarily through email, which are automatically associated with the corresponding lead or opportunity. This helps me forecast sales. Additionally, the tool offers other useful tools for marketing and email marketing activities. The most effective feature for email tracking is the integration that immediately captures customer replies and associates them with the customer's history. This allows easy access to all interactions via email without needing to search through emails. Additionally, integrating email signatures and managing multiple email accounts makes tracking and managing emails very convenient. The tool offers an easy overview of opportunities. The solution's reporting feature is easy to configure and manage. The value includes better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of Affinity are the connection features it provides because you have a large database of startups. The people who worked in the companies and founded them are displayed in Affinity. It can show if they are using some special intelligence feature and that you may know this person, of your connections. For example, if they know the person. It works similar to the way LinkedIn does when you seek a connection. Additionally, Affinity shows how close this person is and how often they contact each other."
"For me, the most valuable feature is the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good."
"I like that it's completely automated. It's a very robust system. You are not going to have faults in it."
"HubSpot Sales Hub had a noticeable impact on the sales cycle length for our customers. Before focusing on the sales process, we implemented various versions, including support and payment management modules. The automation and improvements facilitated by HubSpot Sales Hub were evident, making it a valuable tool for driving positive transformations in our sales processes."
"The tool facilitates adding the relevant information to the records automatically, so you don't have to look things up, as there is an automated search engine and a complete field for you."
"The product helps us to identify coincidences and work to build a model that will allow us to identify opportunities."
"The customer service and support are very good because every time I need something, they reply immediately even in the free version."
"I would say that there are two features that I found valuable. These two features are the solution's clean UI and ease of setup."
"HubSpot Sales Hub is a good integration tool. It helps us with other platforms. We can integrate data quite easily."
"You can create the workflows and also the different dashboards that you can create. I find it really convenient to generate a lot of reports plus the different views to present the deals."
"The solution is very straightforward to utilize."
 

Cons

"To get people to migrate, Affinity needs to somehow give them an incentive to change. The key is to make it as similar as possible. Shortcuts and keystrokes would be my biggest learning curve. So, to scale, you're going to have to convince people to relearn their workflow, and everybody's too busy to do that. Scalability is kind of mid because you face adoption resistance if you're pushing out to a studio or staff that are used to Adobe. Many products don't think beyond Microsoft and Adobe. If it's not Microsoft, then they don't understand. So, scalability is a challenge."
"It would be better if it were "pay-per-user" instead of "pay-per-account." For example, I'm Siddharth Mallya, and I have two email accounts. Each of those accounts is a separate payable account for me. For instance, I have created a network using my personal email ID, and now I have moved to my company email ID. It'll choose any one of those accounts, and that will become my paid account. For example, if I put in my personal email ID, then that's the account that I pay for. But I'm no longer using it, and it's not going to get updated. If I put in my work email ID, then that's an entirely separate account that I have to pay for."
"Affinity could improve by adding more features. It has been a while since I have used it, but when I did, the features could improve."
"One challenge for us is getting our team engaged in HubSpot. Some of them are not familiar with CRMs, so we spend time training them on HubSpot's features."
"There are a lot of areas in HubSpot Sales Hub that can improve. It is lacking some direct automation. There are a lot of challenges that we have during the integration. To solve this problem, we are using other third-party tools. They could improve on direct automation."
"The tool should get better at catching leads. Currently, it works better on catching inbound leads. Whenever a person signs up on the website, HubSpot catches the lead and creates an account. However, it is not 100 percent accurate."
"I think AI-driven features would be great. For example, if it could make recommendations and suggestions for each user, like when to reply or what to say, that would be a great asset in a CRM. This could help sales reps close deals faster, which is crucial."
"The tool doesn't effectively summarize conversations and note-taking features. The solution needs to include predictive analytic capabilities. There is room for improvement in post-call functionalities. After a sales call, more can be done, such as providing detailed insights and better note-taking capabilities. An AI-enabled sales assistant feature would also be beneficial."
"There is room for improvement in the dashboard. If we can actually connect it to maybe a Power BI or some dynamic reporting tool where we can actually slice and dice, that would be really great."
"It would be good to be able to add AI and make it easier to integrate the tool with our day-to-day processes."
"There is a general challenge with CRMs, including HubSpot Sales Hub, where users may not fully understand the system's capabilities. I believe there is a need for better clarification and explanation of what CRMs entail."
 

Pricing and Cost Advice

"Affinity is an expensive solution. However, they over a free version trial. The solution is expensive but the people that have used it say it is worth the money."
"Affinity follows a pay-per-account model, and I think there will be a monthly or a yearly paid subscription. I have heard that it was expensive."
"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."
"From a pricing point of view, it was 1,000 dollars per month. The solution was worth the money paid for it."
"HubSpot Sales Hub is priced reasonably. There are other solutions available that are affordable as compared to HubSpot Sales Hub. They are one of the market leaders, the price tag is good at this point."
"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."
"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."
"The solution is more on the cheaper side, but not the cheapest. I'd say it's somewhere in the middle. There are cheaper options like Zoho that provide many features at a lower price, but they're not as expensive as Salesforce or SAP."
"The tool's licensing offers value."
"The solution is very affordable from the perspective of the features."
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Top Industries

By visitors reading reviews
Financial Services Firm
20%
Computer Software Company
13%
Educational Organization
10%
University
7%
Computer Software Company
18%
Retailer
9%
Educational Organization
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Affinity?
For me, the most valuable feature is the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good.
What needs improvement with Affinity?
Affinity Photo needs to work more. They need to align as much as possible with the shortcuts and keystrokes of Adobe. It's just because when you learn a tool as a professional, you tend to learn al...
What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What needs improvement with HubSpot Sales Hub?
I think AI-driven features would be great. For example, if it could make recommendations and suggestions for each user, like when to reply or what to say, that would be a great asset in a CRM. This...
 

Comparisons

No data available
 

Learn More

 

Overview

 

Sample Customers

T3 Advisors, Cushman & Wakefield,
digimind, easyrecrue, software2, subaru, suzuki, Huif
Find out what your peers are saying about Affinity vs. HubSpot Sales Hub and other solutions. Updated: October 2024.
814,649 professionals have used our research since 2012.