Affinity vs Microsoft Dynamics CRM comparison

Affinity and Microsoft are both solutions in the CRM category. Affinity is ranked #25 with an average rating of 9.0, while Microsoft is ranked #2 with an average rating of 8.0. Affinity holds a 1.2% mindshare in CRM, compared to Microsoft’s 12.7% mindshare. Additionally, 100% of Affinity users are willing to recommend the solution, compared to 92% of Microsoft users who would recommend it.

Affinity

Read 3 Affinity reviews

559 Views
346 Comparison Views

100% willing to recommend

Microsoft Dynamics CRM

Read 76 Microsoft Dynamics CRM reviews

4,161 Views
4,026 Comparison Views

92% willing to recommend

Affinity

Microsoft Dynamics CRM

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Executive SummaryUpdated on Dec 19, 2024

Microsoft Dynamics CRM and Affinity compete in the customer relationship management space. In data comparisons, Microsoft Dynamics CRM is favored for its pricing and support, while Affinity stands out with powerful features.

Features: Microsoft Dynamics CRM offers seamless integration with other Microsoft products, comprehensive customization options, and cloud-based deployment. Affinity provides advanced relationship intelligence, robust data analytics, and intuitive user interfaces.

Ease of Deployment and Customer Service: Microsoft Dynamics CRM provides a structured deployment process with ample documentation and support for businesses familiar with Microsoft. Affinity ensures user-friendly deployment and personalized customer service, offering tailored assistance.

Pricing and ROI: Microsoft Dynamics CRM has a substantial initial setup cost but provides scalable ROI through integration and long-term business growth. Affinity may have a higher setup cost but justifies ROI with its focus on relationship analytics for significant business benefits.

To learn more, read our detailed Affinity vs. Microsoft Dynamics CRM Report (Updated: January 2025).

Buyer's Guide

Affinity vs. Microsoft Dynamics CRM

January 2025

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Helped 831,158 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Affinity

Ranking in CRM

25th

Average Rating

8.6

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Microsoft Dynamics CRM

Ranking in CRM

2nd

Average Rating

7.8

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)

Mindshare comparison

As of January 2025, in the CRM category, the mindshare of Affinity is 1.2%, up from 1.1% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 12.7%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Marcus Quinn

Chief Information Officer at Business Growth & Software Development Consultancy

Open source, stable and capable of working with existing Adobe files

Affinity Photo needs to work more. They need to align as much as possible with the shortcuts and keystrokes of Adobe. It's just because when you learn a tool as a professional, you tend to learn all the shortcuts and keystrokes. And if they're not the same as the same type of products that you migrated from, you lose productivity because you forget how to do things. You don't know where things are on the menu. You don't know the icon for it because you just know it as, "Oh, if I press this key, I get that." You forget the user interface. You just remember the keystrokes and the shortcuts. So, if that could align as much as possible with what I'm used to from Adobe, that would be good. And there's another product I use called Pixelmator Pro. And as much as I wish Affinity Photos did everything that Photoshop did, I actually ended up using this other product, Pixelmator, more for image editing because I just find it faster and more in line with what I remember from Photoshop. So, they are good. They've designed a good product. It's just the shortcuts and keystrokes need to match what people are used to, especially coming from Adobe because, let's say, it didn't exist. Affinity is a newer product.

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Arun Srivastav

CEO at Planfirma Technologies Private Limited

Easy to use and integrates well with emails, WhatsApp, and SMS gateways

The most valuable feature of Microsoft Dynamics CRM is the campaign feature. The solution's campaign feature allows you to collate a group of customers and the frequency of email notifications sent to them. You can put an advertising budget for a series of customers, whereby high net-worth individuals will be marketed for high-end products. Low-end customers will be in a different campaign. So, we run campaigns on different sectors of customers. One of the solution's good features is integration because it directly integrates with Microsoft tools. Microsoft Office 365 and Microsoft Teams are built into it. The solution gives a varied network of text and email gateways, which are already integrated and come with the package.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I like that it's completely automated. It's a very robust system. You are not going to have faults in it."

"For me, the most valuable feature is the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good."

"The most valuable features of Affinity are the connection features it provides because you have a large database of startups. The people who worked in the companies and founded them are displayed in Affinity. It can show if they are using some special intelligence feature and that you may know this person, of your connections. For example, if they know the person. It works similar to the way LinkedIn does when you seek a connection. Additionally, Affinity shows how close this person is and how often they contact each other."

"The most valuable feature is the reporting tab."

"When you have a vanilla, straightforward version, it is easy to use."

"The stability is excellent."

"Working with all Microsoft products from one platform is very useful."

"The most valuable feature of Microsoft Dynamics CRM has to be its interface...Microsoft Dynamics CRM has a user-friendly platform."

"Multifeatured CRM software with good stability and scalability."

"The deployment of Microsoft Dynamics CRM is easy because it's a software as a service, which eliminates the need to deploy anything in our data center."

"One of the most useful features is we can configure Microsoft Dynamics CRM in the way that we need. This is configurable."

More Microsoft Dynamics CRM pros

Cons

"It would be better if it were "pay-per-user" instead of "pay-per-account." For example, I'm Siddharth Mallya, and I have two email accounts. Each of those accounts is a separate payable account for me. For instance, I have created a network using my personal email ID, and now I have moved to my company email ID. It'll choose any one of those accounts, and that will become my paid account. For example, if I put in my personal email ID, then that's the account that I pay for. But I'm no longer using it, and it's not going to get updated. If I put in my work email ID, then that's an entirely separate account that I have to pay for."

"Affinity could improve by adding more features. It has been a while since I have used it, but when I did, the features could improve."

"To get people to migrate, Affinity needs to somehow give them an incentive to change. The key is to make it as similar as possible. Shortcuts and keystrokes would be my biggest learning curve. So, to scale, you're going to have to convince people to relearn their workflow, and everybody's too busy to do that. Scalability is kind of mid because you face adoption resistance if you're pushing out to a studio or staff that are used to Adobe. Many products don't think beyond Microsoft and Adobe. If it's not Microsoft, then they don't understand. So, scalability is a challenge."

"Dynamic's management could be improved. The tech management should have better technical capabilities."

"The UI and GUI could be improved."

"The tool should be micro-services-based. If it's not already implemented, the architecture could be enhanced by transitioning to a microservices-based model. This would allow each module to be managed independently, reducing downtime and enabling teams to work autonomously on specific services."

"The UI could definitely be improved."

"Microsoft Dynamics CRM could improve by being more user-friendly."

"In terms of the performance, when it comes to loading a large volume of data, it's slow at times, so the system could be optimized."

"Microsoft Dynamics CRM can improve by adding more artificial intelligence. Additionally, they should add more modules, such as account-based management, that are available on other platforms such as salesforce.com."

"One area for improvement in Microsoft Dynamics CRM is its end user feedback. It's still not that great compared to Salesforce. They also need to improve on the look and feel of the solution, because those are still slightly better on Salesforce."

More Microsoft Dynamics CRM cons

Pricing and Cost Advice

"Affinity is an expensive solution. However, they over a free version trial. The solution is expensive but the people that have used it say it is worth the money."

"Affinity follows a pay-per-account model, and I think there will be a monthly or a yearly paid subscription. I have heard that it was expensive."

"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."

"I am not the person who pays for Microsoft Dynamics CRM but it is expensive. I have been using Microsoft Azure, which Microsoft Dynamics CRM is built on, and I know we prepaid for the services. For me as a consumer, I do not think I can afford it, mainly because I am only learning how to use the AI and the rate which they charge is high. In general, Microsoft solutions are expensive and this is most likely due to the brand, this is something you expect. However, the price might be high but you receive a highly secure solution."

"On a scale from one to ten with one being expensive and ten being of great value, I would rate Microsoft Dynamics CRM at six on pricing."

"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."

"Licensing fees are paid on a monthly basis."

"Microsoft often encourages customers to commit to multi-year enterprise-level agreements, such as three or five-year deals with a minimum commitment of, for example, $200,000 dollars. However, in order to acquire more customers, I believe Microsoft should offer this same rate for one-year commitments for customers who want to experience it."

"The solution is expensive."

"I rate the solution's pricing as a seven out of ten."

More Microsoft Dynamics CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

19%

Computer Software Company

13%

University

Educational Organization

Computer Software Company

13%

Financial Services Firm

11%

Government

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Affinity?

For me, the most valuable feature is the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good.

See all answers

What is your experience regarding pricing and costs for Affinity?

It is open source.

See all answers

What needs improvement with Affinity?

See all answers

What do you like most about Microsoft Dynamics CRM?

The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.

See all answers

What needs improvement with Microsoft Dynamics CRM?

During a period of time, restoring data and maintaining it could be better in Microsoft Dynamics CRM.

See all answers

What is your primary use case for Microsoft Dynamics CRM?

I use Microsoft Dynamics CRM because of its flexible design.

See all answers

Comparisons

HubSpot Sales Hub vs Affinity

Compared 44% of the time

Attio vs Affinity

Compared 44% of the time

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SAP CRM vs Microsoft Dynamics CRM

Compared 22% of the time

Salesforce Sales Cloud vs Microsoft Dynamics CRM

Compared 19% of the time

ServiceNow vs Microsoft Dynamics CRM

Compared 18% of the time

Siebel CRM vs Microsoft Dynamics CRM

Compared 12% of the time

Oracle CX Sales vs Microsoft Dynamics CRM

Compared 4% of the time

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Product Reports

Buyer's Guide

Affinity

January 2025

Download Affinity product report

Buyer's Guide

Microsoft Dynamics CRM

January 2025

Download Microsoft Dynamics CRM product report

Also Known As

No data available

Dynamics CRM, MS Dynamics CRM

Learn More

Affinity

Microsoft

Overview

Reimagining relationship intelligence. Using patented technology, we help businesses leverage their most valuable data to find their next big opportunity

Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.

One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.

In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.

Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.

Sample Customers

T3 Advisors, Cushman & Wakefield,

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.

Buyer's Guide

Affinity vs. Microsoft Dynamics CRM

January 2025

Free Report: Affinity vs. Microsoft Dynamics CRM

Find out what your peers are saying about Affinity vs. Microsoft Dynamics CRM and other solutions. Updated: January 2025.

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