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Airtable vs Wrike comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.9
Airtable users reported a return on investment through its use for intake forms, web publishing, and broader applications.
Sentiment score
7.7
Users gained substantial financial savings and efficiency using Wrike, with ROI potentially tenfold and improved team visibility.
 

Customer Service

Sentiment score
6.7
Airtable's customer service receives mixed reviews, praised for helpfulness and criticized for inconsistent response times and service levels.
Sentiment score
8.6
Wrike support is highly rated for responsiveness and expertise, offering quick resolutions and valuable community resources.
 

Scalability Issues

Sentiment score
6.6
Airtable is ideal for small to medium businesses, but larger enterprises prefer alternatives due to scalability and user limitations.
Sentiment score
7.4
Wrike is scalable and customizable, though opinions vary on performance; cloud capabilities efficiently manage expansions without disruptions.
 

Stability Issues

Sentiment score
8.3
Airtable is generally stable and reliable, but larger users sometimes experience downtime and speed issues affecting ratings.
Sentiment score
7.5
Wrike is generally stable and effective, with minimal issues reported, mostly under specific conditions like variable internet speeds.
 

Room For Improvement

Airtable needs improved syncing, storage, permissions, mobile interfaces, database limits, reporting, AI features, pricing, documentation, and support.
Wrike users desire improvements in reporting, interface, task management, mobile app, customization, collaboration, support, and cost efficiency.
 

Setup Cost

Airtable provides flexible pricing, with personal plans for individuals and customizable plans for larger organizations seeking enhanced features.
Enterprise users appreciate Wrike's subscription model for its value and convenience, despite varying costs and perceptions.
 

Valuable Features

Airtable offers a user-friendly interface with powerful automation, linking databases effortlessly for efficient and intuitive database management.
Wrike users appreciate its intuitive interface, collaboration tools, integration, customization, task management features, and strong support resources.
It was effective for easy reporting and data on our user feedback.
 

Categories and Ranking

Airtable
Ranking in Project Management Software
10th
Average Rating
8.8
Reviews Sentiment
7.1
Number of Reviews
13
Ranking in other categories
Product Management Software (1st)
Wrike
Ranking in Project Management Software
7th
Average Rating
8.6
Reviews Sentiment
7.2
Number of Reviews
59
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the Project Management Software category, the mindshare of Airtable is 1.0%, up from 0.8% compared to the previous year. The mindshare of Wrike is 4.5%, down from 8.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software
 

Featured Reviews

Ashwini Ramanisankar - PeerSpot reviewer
User-friendly, quick implementation, and effortless database creation
The interfaces provided by the company have certainly undergone significant improvements since their earlier versions. The growth and progress have been remarkable. I have personally shared numerous feedback points and observed the prompt implementation of changes within a few months, which is highly commendable. However, I must admit that I have encountered several challenges with their interfaces. In terms of the interface, there are certain improvements I would suggest. For instance, a global search feature is currently absent, which would greatly enhance usability. Additionally, incorporating a search function within automation would be highly beneficial. The current limitation of fifty automation per base is insufficient for our needs and could be expanded. Moreover, there is a need for a longer native time delay in automation to allow for more flexible syncing. Currently, the syncing time is set at approximately three to five minutes, which could be increased for smoother operations.
Awadhesh Singh - PeerSpot reviewer
Easy to tag people and has a form system to collect information but cannot work in multiple channels simultaneously
There are several areas where Wrike could improve. First, it doesn't allow accessing multiple channels simultaneously, which would be useful. Transferring data from one project to another is also difficult. It would be easier to work on parallel tasks across different projects. I've noticed others facing similar issues when I check the chat on their website. The tool should also improve coordination between external stakeholders and collaborators. It should also integrate financial features.
report
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847,625 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
18%
Computer Software Company
10%
University
6%
Non Profit
6%
Educational Organization
84%
University
2%
Computer Software Company
1%
Financial Services Firm
1%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Airtable?
The product helps us track activities, address complaints, and make improvements.
What needs improvement with Airtable?
I haven't used it in a while, so I cannot really provide specific areas that need improvement.
What do you like most about Wrike?
The most valuable feature of Wrike is the tag functionality.
What needs improvement with Wrike?
There are several areas where Wrike could improve. First, it doesn't allow accessing multiple channels simultaneously, which would be useful. Transferring data from one project to another is also d...
What is your primary use case for Wrike?
I use the tool as a project management tool to track project timelines and communicate with the team.
 

Comparisons

 

Overview

 

Sample Customers

Cole Haan, Expedia, BuzzFeed, Medium, Shopify, Box, JetBlue
Down Association, Clever Clicks, Sevenly, Palatov Motorsport, LLC, Koch Ink, Opportunity To Do, Quark Software Inc., Transamerican Auto Parts, PlumChoiceÂ, Inc., InScribe, Evisions, Giant Steps, TechRepublic
Find out what your peers are saying about Airtable vs. Wrike and other solutions. Updated: April 2025.
847,625 professionals have used our research since 2012.