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AWS Application Migration Service vs AWS Snowball comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Turbonomic
Sponsored
Ranking in Cloud Migration
5th
Average Rating
8.8
Reviews Sentiment
7.4
Number of Reviews
205
Ranking in other categories
Cloud Management (4th), Virtualization Management Tools (4th), IT Financial Management (1st), IT Operations Analytics (4th), Cloud Analytics (1st), Cloud Cost Management (1st), AIOps (5th)
AWS Application Migration S...
Ranking in Cloud Migration
10th
Average Rating
8.4
Reviews Sentiment
8.6
Number of Reviews
6
Ranking in other categories
No ranking in other categories
AWS Snowball
Ranking in Cloud Migration
12th
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
10
Ranking in other categories
Data Migration Appliances (1st)
 

Mindshare comparison

As of April 2025, in the Cloud Migration category, the mindshare of IBM Turbonomic is 4.0%, down from 5.3% compared to the previous year. The mindshare of AWS Application Migration Service is 3.0%, down from 4.3% compared to the previous year. The mindshare of AWS Snowball is 0.7%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration
 

Featured Reviews

Keldric Emery - PeerSpot reviewer
Saves time and costs while reducing performance degradation
It's been a very good solution. The reporting has been very, very valuable as, with a very large environment, it's very hard to get your hands on the environment. Turbonomic does that work for you and really shows you where some of the cost savings can be done. It also helps you with the reporting side. Me being able to see that this machine hasn't been used for a very long time, or seeing that a machine is overused and that it might need more RAM or CPU, et cetera, helps me understand my infrastructure. The cost savings are drastic in the cloud feature in Azure and in AWS. In some of those other areas, I'm able to see what we're using, what we're not using, and how we can change to better fit what we have. It gives us the ability for applications and teams to see the hardware and how it's being used versus how they've been told it's being used. The reporting really helps with that. It shows which application is really using how many resources or the least amount of resources. Some of the gaps between an infrastructure person like myself and an application are filled. It allows us to come to terms by seeing the raw data. This aspect is very important. In the past, it was me saying "I don't think that this application is using that many resources" or "I think this needs more resources." I now have concrete evidence as well as reporting and some different analytics that I can show. It gives me the evidence that I would need to show my application owners proof of what I'm talking about. In terms of the downtime, meantime, and resolution that Turbonomic has been able to show in reports, it has given me an idea of things before things happen. That is important as I would really like to see a machine that needs resources, and get resources to it before we have a problem where we have contention and aspects of that nature. It's been helpful in that regard. Turbonomic has helped us understand where performance risks exist. Turbonomic looks at my environment and at the servers and even at the different hosts and how they're handling traffic and the number of machines that are on them. I can analyze it and it can show me which server or which host needs resources, CPU, or RAM. Even in Azure, in the cloud, I'm able to see which resources are not being used to full capacity and understand where I could scale down some in order to save cost. It is very, very helpful in assessing performance risk by navigating underlying causes and actions. The reason why it's helpful is because if there's a machine that's overrunning the CPU, I can run reports every week to get an idea of machines that would need CPU, RAM, or additional resources. Those resources could be added by Turbonomic - not so much by me - on a scheduled basis. I personally don't have to do it. It actually gives me a little bit of my life back. It helps me to get resources added without me physically having to touch each and every resource myself. Turbonomic has helped to reduce performance degradation in the same way as it's able to see the resources and see what it needs and add them before a problem occurs. It follows the trends. It sees the trends of what's happening and it's able to add or take away those resources. For example, we discuss when we need to do certain disaster recovery tests. Over the years, Turbo will be able to see, for example, around this time of year that certain people ramp up certain resources in an environment, and then it will add the resources as required. Another time of year, it will realize these resources are not being used as much, and it takes those resources away. In this way, it saves money and time while letting us know where we are. We've saved a great deal of time using this product when I consider how I'd have to multiply myself and people like me who would have to add resources to devices or take resources away. We've saved hundreds of hours. Most of the time those hours would have to be after hours as well, which are more valuable to me as that's my personal time. Those saved hours are across months, not years. I would consider the number of resources that Turbonomic is adding and taking away and the placement (if I had to do it all myself) would end up being hundreds of hours monthly that would be added without the help of Turbonomic. It helps us to meet SLAs mainly due to the fact that we're able to keep the servers going and to keep the servers in an environment, to keep them to where (if we need to add resources) we can add them at any given time. It will keep our SLAs where they need to be. If we were to have downtime due to the fact that we had to add resources or take resources away and it was an emergency, then that would prevent us from meeting our SLAs. We also use it to monitor Azure and to monitor our machines in terms of the resources that are out there and the cost involved. In a lot of cases, it does a better job of giving us cost information than Azure itself does. We're able to see the cost per machine. We're able to see the unattached volume and storage that we are paying for. It gives us a great level of insight. Turbonomic gives us the time to be able to focus on innovation and ongoing modernization. Some of the tasks that it does are tasks that I would not necessarily have to do. It's very helpful in that I know that the resources are there where they need to be and it gives me an idea of what changes need to be made or what suggestions it's making. Even if I don't take them, I'm able to get a good idea of some best practices through Turbonomic. One of the ways that Turbonomic does to help bring new resources to market is that we are now able to see the resources (or at least monitor the resources) before they get out to the general public within our environment. We saw immediate value from the product in the test environment. We set it up in a small test environment and we started with just placement and we could tell that the placement was being handled more efficiently than what VMware was doing. There was value for us in placement alone. Then, after we left the placement, we began to look at the resources and there were resources. We immediately began to see a change in the environment. It has made the application and performance better, mainly due to the fact that we are able to give resources and take resources away based on what the need is. Our expenses, definitely, have been in a better place based on the savings that we've been able to make in the cloud and on-prem. Turbonomic has been very helpful in that regard. We've been able to see the savings easily based on the reports in Turbonomic. That, and just seeing the machines that are not being used to capacity allows us to set everything up so it runs a bit more efficiently.
Hussain-Shabbir - PeerSpot reviewer
Enable seamless enterprise migrations with minimal downtime
AWS Application Migration Service allows us to perform migrations with minimal downtime, which is crucial for our operations. The service is provided for free by AWS, so we don't incur additional costs while using it for our clients. It supports a variety of workloads, including applications and databases, and works reliably and efficiently.
Kevin-Davis - PeerSpot reviewer
Seamless data transfer and efficient migration with customizable storage sizes
I like that I can take data and send it straight to S3 when it loads in. The interface for getting my data onto the Snowball is so streamlined. I don't know if you've ever seen it before. It's really cool. I connect them to the backplane of our existing network. I'm able to address it quickly and move the data quickly inside my customers' data centers. There's a little screen on it, which changes the UPS codes and all that stuff. The label and everything AWS electronic, so I don't have to deal with shipping issues. It makes it super simple and easy to use from end to end.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The automated memory balancing, where it looks at whether it's being used in the most efficient way and adds or takes away memory, is the best part. If it didn't do that, it would be something that I would have to do. We have too many machines for one person to do that. The automation helps me in that it is done in a really efficient way and a balanced way because of the policies. It really helps."
"My favorite part of the solution is the automation scheduling. Being able to choose when actions happen, and how they happen..."
"Turbonomic can show us if we're not using some of our storage volumes efficiently in AWS. For example, if we've over-provisioned one of our virtual machines to have dedicated IOPs that it doesn't need, Turbonomic will detect that and tell us."
"Turbonomic helps us right-size virtual machines to utilize the available infrastructure components available and suggest where resources should exist. We also use the predictive tool to forecast what will happen when we add additional compute-demanding virtual machines or something to the environment. It shows us how that would impact existing resources. All of that frees up time that would otherwise be spent on manual calculation."
"Using this product helps us to reduce performance risk because it shows us where resources are needed but not yet allocated."
"The most valuable features are the cluster utilization reports and the resource capacity planning. We can simulate how much capacity we can add to the current resources. The individual DM reports and VM-facing recommendations report are also helpful."
"Rightsizing is valuable. Its recommendations are pretty good."
"The ability to monitor and automate both the right-sizing of VMs as well as to automate the vMotion of VMs across ESXi hosts."
"The CloudEndure feature is most valuable because it is user friendly and very simple."
"The product is reasonably priced."
"Live Migration's best feature is that it's free."
"Stability-wise, I rate the solution a ten out of ten...Scalability-wise, I rate the solution a ten out of ten...I rate the solution's support a ten out of ten."
"AWS Application Migration Service allows us to perform migrations with minimal downtime, which is crucial for our operations."
"The most valuable feature is the live, block-to-block replication."
"The way the data is moved is very clever. Also, the interface is very simple and user-friendly."
"It's a nice way of shipping a lot of data without using a network."
"The flexibility of AWS Snowball is valuable. Its security allows for the ability to move and secure data without concern if the device is lost and the option to trace it back to AWS data centers."
"AWS offers managed services which save time and reduce administrative overhead."
"I like that I can take data and send it straight to S3 when it loads in."
"You are able to scale the solution vertically. It's very scalable."
"The solution is elastic."
"AWS helps save time and costs, being a managed cloud provider with evolving services."
 

Cons

"The one point is the reporting. We do have reports out of it, but they're not the level of graphical detail I would like."
"They have a long road map when we ask for certain things that will make the product better. It takes time, but that's understandable because there are other things that are higher on the priority list."
"I would love to see Turbonomic analyze backup data. We have had people in the past put servers into daily full backups with seven-year retention and where the disk size is two terabytes. So, every single day, there is a two terabyte snapshot put into a Blob somewhere. I would love to see Turbonomic say, "Here are all your backups along with the age of them," to help us manage the savings by not having us spend so much on the storage in Azure. That would be huge."
"The way it handles updates needs to be improved."
"Turbonomic can modernize the look and feel, making it more user-friendly to access and obtain information."
"The issue for us with the automation is we are considering starting to do the hot adds, but there are some problems with Windows Server 2019 and hot adds. It is a little buggy. So, if we turn that on with a cluster that has a lot of Windows 2019 Servers, then we would see a blue screen along with a lot of applications as well. Depending on what you are adding, cores or memory, it doesn't necessarily even take advantage of that at that moment. A reboot may be required, and we can't do that until later. So, that decreases the benefit of the real-time. For us, there is a lot of risk with real-time."
"There are a few things that we did notice. It does kind of seem to run away from itself a little bit. It does seem to have a mind of its own sometimes. It goes out there and just kind of goes crazy. There needs to be something that kind of throttles things back a little bit. I have personally seen where we've been working on things, then pulled servers out of the VMware cluster and found that Turbonomic was still trying to ship resources to and from that node. So, there has to be some kind of throttling or ability for it to not be so buggy in that area. Because we've pulled nodes out of a cluster into maintenance mode, then brought it back up, and it tried to put workloads on that outside of a cluster. There may be something that is available for this, but it seems very kludgy to me."
"It sometimes does get false positives. Sometimes, it'll move something when it really wasn't a performance metric. I've seen it do that, but it's pretty much an automated tool for performance. We've only got about 500 virtual machines, so lots of times, I'm able to manage it physically, but it's definitely a nice tool for a larger enterprise that might be managing 2,000 or 3,000 virtual machines."
"We would like to have a disaster recovery feature included in this solution."
"I do not see any improvements required for the CloudEndure."
"Live Migration has some issues with target setups."
"There are some features in the Migration Factory that could be integrated directly into AWS Application Migration Service."
"I think it is important to have more logs, and more details would be great because we have just logged on the client's side, but there weren't many details on the cloud."
"One drawback to using CloudEndure is that the default is to give one small, lightweight server, which is created in the cloud."
"The costs of services the customer needs also matter, such as storage requirements and whether storage is rational."
"It's not an easy product to start using for a beginner, but If you're a professional, it's easy to understand."
"The stability of the solution isn't ideal and should be improved."
"If AWS Snowball is intercepted, there is a potential risk of unauthorized access to the data."
"Snowball is not interesting and is a pain to deal with."
"AWS support could be more responsive."
"There's always room for improvement as you use the service more and gain expertise. Some challenges I've faced include the time factor (data transfer can be time-consuming), data validation after the transfer, risks associated with physical handling and shipping of the device, and ensuring data security during transit."
"It would be helpful if Snowball provided more kinds of connectivity. That will make it easier to add and move data."
 

Pricing and Cost Advice

"Everybody tells me the pricing is high. But the ROIs are great."
"I'm not involved in any of the billing, but my understanding is that is fairly expensive."
"We see ROI in extended support agreements (ESA) for old software. Migration activities seem to be where Turbonomic has really benefited us the most. It's one click and done. We have new machines ready to go with Turbonomic, which are properly sized instead of somebody sitting there with a spreadsheet and guessing. So, my return on investment would certainly be on currency, from a software and hardware perspective."
"When we have expanded our licensing, it has always been easy to make an ROI-based decision. So, it's reasonably priced. We would like to have it cheaper, but we get more benefit from it than we pay for it. At the end of the day, that's all you can hope for."
"If you're a super-small business, it may be a little bit pricey for you... But in large, enterprise companies where money is, maybe, less of an issue, Turbonomic is not that expensive. I can't imagine why any big company would not buy it, for what it does."
"I consider the pricing to be high."
"It was an annual buy-in. You basically purchase it based on your host type stuff. The buy-in was about 20K, and the annual maintenance is about $3,000 a year."
"Licensing is per socket, so load up on the cores rather than a lot of lower core CPUs."
"Live Migration's price is good."
"For me, the price of the tool is cheap and very good. It is flexible pricing since you pay just for what you use."
"It's not a cheap solution, but the price is right for the product."
"The tool's pricing depends on the type of Snowball device you choose, the amount of data you need to transfer, and the service fees involved. There’s a standard price for larger data transfers and a flat job fee, which includes the first ten days of on-site usage. Typically, there are no additional data transfer fees."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
10%
Insurance Company
7%
No data available
Computer Software Company
15%
Financial Services Firm
14%
Government
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Turbonomic?
It offers different scenarios. It provides more capabilities than many other tools available. Typically, its price is...
What needs improvement with Turbonomic?
The implementation could be enhanced.
What is your primary use case for Turbonomic?
We use IBM Turbonomic to automate our cloud operations, including monitoring, consolidating dashboards, and reporting...
What do you like most about CloudEndure Live Migration?
Stability-wise, I rate the solution a ten out of ten...Scalability-wise, I rate the solution a ten out of ten...I rat...
What needs improvement with CloudEndure Live Migration?
There are some features in the AWS Cloud Migration Factory solution that could be integrated directly into AWS Applic...
What is your primary use case for CloudEndure Live Migration?
We generally help enterprise customers who want to move from on-premise data centers to the cloud. We use AWS Applica...
Which is better - Microsoft Azure Data Box or AWS Snowball?
Microsoft Azure Databox is a 45-pound, super rugged, tamper-resistant, human-managed hardware appliance that can tran...
What do you like most about AWS Snowball?
The most valuable features of AWS Snowball for me are its security measures and its flexibility.
What is your experience regarding pricing and costs for AWS Snowball?
Depending of what is your priority; UseAWS Snowball if you are heavily invested in AWS or need edge computing feature...
 

Also Known As

Turbonomic, VMTurbo Operations Manager
CloudEndure Live Migration
Amazon AWS Snowball, Amazon Snowball, Snowball
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

IBM, J.B. Hunt, BBC, The Capita Group, SulAmérica, Rabobank, PROS, ThinkON, O.C. Tanner Co.
Agio, Cloud Nation, Limelight Networks
Wazee Digital, Craftsy, Live Nation, Essess
Find out what your peers are saying about AWS Application Migration Service vs. AWS Snowball and other solutions. Updated: April 2025.
846,617 professionals have used our research since 2012.